New Business Development Manager

Sales Manager – Exhibition & Experiential

£45,000-50,000k + OTE | Central London | Hybrid (2 days office)

Are you a commercially driven sales professional who knows the events, exhibitions or experiential world inside out?

Do you love the thrill of winning new business, building great client relationships and selling ideas that actually come to life? If so, this could be a pretty exciting opportunity.

Agency experience within exhibitions, events or marketing is essential for this role.

Our client is a highly creative agency with an excellent reputation for delivering stand-out exhibition stands, live events and experiential experiences for some fantastic global brands. They combine big creative thinking with brilliant execution, creating experiences that get people talking.

They're now looking for a Sales Manager to help drive the next stage of their growth.

The Role

This is a hands-on new business and account development role where you'll be responsible for identifying opportunities, winning new clients and taking them through the journey from initial conversation through to onboarding.

You'll be selling the agency's creative services across exhibitions, live events and experiential, working closely with the creative and delivery teams to turn client briefs into compelling proposals and ultimately, winning work.

You'll be someone who enjoys picking up the phone, opening doors, having great conversations and turning opportunities into revenue.

What you'll be doing

• Developing and delivering a sales strategy to achieve and exceed revenue targets
• Identifying and winning new business across the exhibition, events and experiential market
• Building strong, long-term relationships with new and existing clients
• Understanding client objectives and identifying opportunities to add value
• Working closely with creative and production teams to develop engaging proposals and pitches
• Leading pitches, presentations and commercial conversations
• Negotiating contracts, pricing and terms to secure profitable business
• Managing the new client journey from initial contact through to onboarding
• Keeping up to date with market trends, competitor activity and emerging opportunities
• Identifying new markets, sectors and revenue opportunities for the agency

About you

We're looking for someone who is commercial, personable and genuinely understands the agency world.

You'll ideally have:

• At least 2 years' experience in sales/business development within an exhibition, events, experiential or marketing agency
• A proven track record of winning new business and hitting sales targets
• A strong understanding of exhibitions, trade shows and/or live experiences
• The confidence to build relationships at all levels, from first conversation through to senior stakeholder
• Excellent communication, presentation and negotiation skills
• A creative mindset and the ability to sell ideas, not just services
• A proactive, entrepreneurial approach to finding and developing opportunities
• The ability to work collaboratively with creative, production and account teams

Most importantly, you'll be someone who gets excited about what the agency does and can genuinely sell the creativity, ideas and experiences they deliver.

Why join?

You'll be joining a creative, ambitious team working on some seriously impressive global projects, with the opportunity to make a real impact on the agency's growth.

You'll get:

• A competitive £45k - £50k base salary + OTE
• Hybrid working - 2 days a week in the Central London office
• The opportunity to work with some great global brands
• A genuinely creative environment
• Plenty of scope to develop and grow with the business
• The chance to sell exciting work rather than a commoditised service

If you've got agency sales experience, know your exhibitions and events, and love winning great work, we'd love to hear from you.