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- Tasks: Design and optimize PPC campaigns on Google Ads and LinkedIn to drive client success.
- Company: Join a leading B2B marketing agency in Manchester, known for its dynamic and creative environment.
- Benefits: Enjoy a hybrid work model, supportive culture, and opportunities for professional growth.
- Why this job: Make a real impact in digital marketing while working on exciting projects for diverse clients.
- Qualifications: Ideal for passionate digital marketers with a data-driven mindset and keen attention to detail.
- Other info: Perfect for PPC execs ready to step up into a managerial role.
The predicted salary is between 24000 - 28000 £ per year.
🌟 Job Opportunity: PPC Manager 🌟
Location: Manchester | Full-Time (Hybrid) | B2B Marketing Agency | Salary: 30-35k
Are you a passionate Digital Marketer ready to make an impact? We are supporting our leading B2B marketing agency client who are looking for their next PPC Manager (or ideal for an exec ready to step-up)! Our client is looking for a hands-on digital \”do’er\” to help drive their clients\’ campaigns to success.
This is a dynamic role that involves analysing performance data, identifying growth opportunities and ensuring their clients achieve maximum ROI – both on a quantitative and qualitative level – from their PPC campaigns. If you have a data-driven mindset, a keen eye for detail, and a passion for digital advertising, this role will enable you to leverage your expertise in a fast-paced agency environment.
PPC Manager Responsibilities:
- Design, launch, and optimise PPC campaigns across key platforms, with a primary focus on Google Ads and LinkedIn, to meet client-specific KPIs and achieve measurable results.
- Strategically manage client budgets, ensuring efficient allocation across campaigns to maximize ROI while minimizing cost-per-click (CPC) and cost-per-acquisition (CPA).
- Analyse campaign performance in depth, using data-driven insights to make informed decisions. Regularly test ad copy, audience targeting, and bidding strategies to improve outcomes.
- Lead the agency\’s paid media strategy, playing a pivotal role in driving lead generation and contributing to the long-term growth of the sales pipeline.
- Develop and deliver comprehensive quarterly reports for clients, highlighting actionable insights and growth opportunities in a visually appealing and easy-to-understand format.
- Engage with clients directly, with the support of the client services team, to present campaign performance, share recommendations, and address queries.
- Contribute to 12-month marketing strategies, leveraging expertise in paid media platforms to add value to long-term client plans and align with broader business goals.
- Support agency pitches by presenting innovative and impactful paid media solutions tailored to the growth objectives of B2B businesses.
This approach ensures clarity, focus on key deliverables, and alignment with strategic agency goals.
Why Join Our Client?
- Be part of a dynamic, creative, and forward-thinking agency.
- Work on exciting projects for a diverse range of B2B clients.
- Enjoy a supportive environment with opportunities for growth and development.
If you\’re ready to take the next step in your digital marketing career, apply now and be a key player in our clients success!
KnoWho | PPC Manager employer: KnoWho
Contact Detail:
KnoWho Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land KnoWho | PPC Manager
✨Tip Number 1
Familiarize yourself with the latest trends and updates in PPC advertising, especially on Google Ads and LinkedIn. This knowledge will not only help you during interviews but also demonstrate your commitment to staying ahead in the digital marketing landscape.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Be ready to share insights on how you optimized budgets, improved ROI, and utilized data-driven strategies to achieve success. Real-life examples can set you apart from other candidates.
✨Tip Number 3
Showcase your analytical skills by being prepared to discuss how you interpret performance data. Highlight your ability to identify growth opportunities and make informed decisions based on metrics, as this is crucial for the role.
✨Tip Number 4
Engage with the agency's online presence before your interview. Familiarize yourself with their clients and recent projects. This will allow you to tailor your conversation and show genuine interest in contributing to their success.
We think you need these skills to ace KnoWho | PPC Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a PPC Manager. Familiarize yourself with key terms like CPC, CPA, and ROI, as well as the platforms mentioned in the job description.
Tailor Your CV: Customize your CV to highlight relevant experience in PPC management, data analysis, and client engagement. Use specific metrics to demonstrate your success in previous roles, such as improved ROI or successful campaign launches.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your hands-on approach. Mention specific examples of how you've driven successful PPC campaigns and how you can contribute to the agency's goals.
Highlight Your Data-Driven Mindset: In your application, emphasize your analytical skills and ability to derive insights from performance data. Discuss any tools or methodologies you use to optimize campaigns and improve results.
How to prepare for a job interview at KnoWho
✨Showcase Your Data-Driven Mindset
Be prepared to discuss specific examples of how you've used data to drive decisions in your previous PPC campaigns. Highlight your analytical skills and how they have contributed to achieving KPIs.
✨Demonstrate Your Campaign Management Skills
Talk about your experience with Google Ads and LinkedIn. Be ready to explain how you design, launch, and optimize campaigns, and share any successful strategies you've implemented in the past.
✨Prepare for Client Engagement Scenarios
Since the role involves direct client interaction, practice how you would present campaign performance and address client queries. Show that you can communicate complex data in an easy-to-understand manner.
✨Align with Their Business Goals
Research the agency's clients and their industries. Be ready to discuss how your PPC strategies can align with their long-term business objectives and contribute to their growth.
