At a Glance
- Tasks: Own the agency's marketing and communications, creating engaging content across social media.
- Company: Join a dynamic events and production agency with a vibrant culture.
- Benefits: Competitive salary, hybrid working, and opportunities for creative freedom.
- Other info: Exciting opportunity to influence brand growth and work on diverse projects.
- Why this job: Make your mark in a growing agency and shape its marketing future.
- Qualifications: Experience in marketing or communications, strong storytelling and content creation skills.
The predicted salary is between 30000 - 35000 £ per year.
KnoWho are supporting a growing events, experiential and production agency in their search for a Marketing Executive / Communications Lead. This is a brilliant opportunity for someone currently working within a Marketing Executive, Social Media Executive, Content Executive or Communications role who is looking to take ownership of an agency's brand and become the driving force behind its marketing presence.
We're looking for someone who loves storytelling, content creation and building a brand. Someone who is happy rolling their sleeves up and getting stuck into the day-to-day execution, whilst also bringing fresh ideas and helping shape the agency's longer-term marketing strategy. This role will become the voice and face of the agency, helping showcase incredible client work, celebrate team successes and drive awareness across the wider industry.
The Role
Working closely with the senior leadership team, you'll take ownership of the agency's marketing and communications activity, ensuring there is a consistent and engaging presence across all channels. From creating social content and managing company case studies through to award submissions and internal communications, you'll play a pivotal role in elevating the agency's profile.
- Own and manage the agency's social media channels.
- Create engaging content across LinkedIn, Instagram and other relevant platforms.
- Act as a brand ambassador and become a visible presence for the agency.
- Develop and maintain a pipeline of content ideas, campaigns and industry stories.
- Write, manage and publish company case studies.
- Gather project information from teams and clients to create compelling success stories.
- Lead the creation and submission of industry award entries.
- Coordinate internal award nominations and company recognition programmes.
- Support internal communications and company-wide initiatives.
- Work with project, production and client services teams to identify stories worth sharing.
- Create video, written and visual content that showcases agency culture and client work.
- Monitor content performance and identify opportunities for continuous improvement.
- Support wider marketing campaigns, events and business development activity.
About You
- Experience within a Marketing Executive, Social Media Executive, Content Executive, PR, Communications or similar role.
- Strong copywriting and storytelling skills.
- Comfortable creating content across multiple formats including written, visual and video.
- Naturally curious and proactive, always looking for the next story to tell.
- Organised and able to manage multiple projects simultaneously.
- Confident building relationships across teams and gathering information from stakeholders.
- Passionate about social media, content and brand building.
- A genuine interest in events, experiential marketing, production or creative agencies would be highly beneficial.
- Ambitious and excited by the opportunity to help shape and grow a brand.
Why Join?
This is an opportunity to join a growing agency at an exciting stage of its journey and genuinely make your mark. You'll have the freedom to bring ideas to life, influence the direction of the agency's marketing activity and play a key role in helping shape its future growth. For someone who enjoys creating content, building brands and becoming an integral part of a business, this is a role with huge potential.
Marketing Executive in Birmingham employer: KnoWho
KnoWho is an exceptional employer that fosters a vibrant and collaborative work culture, perfect for creative minds eager to make an impact in the events and production industry. With hybrid working options and a focus on employee growth, you will have the opportunity to take ownership of your role as a Marketing Executive, driving the agency's brand forward while enjoying the support of a passionate team. Join us to unleash your creativity, develop your skills, and contribute to exciting projects that celebrate both client successes and team achievements.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in Birmingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for KnoWho and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like KnoWho are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with KnoWho on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at KnoWho. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive in Birmingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit KnoWho. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of KnoWho:Show us that you’ve done your homework! In your application, briefly mention what you admire about KnoWho’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at KnoWho
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at KnoWho will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At KnoWho, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
