At a Glance
- Tasks: Lead global brand, content, and experiences strategy to drive growth and client engagement.
- Company: Join a leading real estate firm known for innovation and collaboration.
- Benefits: Competitive salary, leadership opportunities, and a dynamic work environment.
- Other info: Be part of a creative culture that values innovation and teamwork.
- Why this job: Shape the future of brand strategy and make a significant impact in the industry.
- Qualifications: Extensive experience in brand and marketing strategy with strong leadership skills.
The predicted salary is between 100000 - 150000 £ per year.
Why this role matters
By integrating brand, content, and experiences, you will create a unified and powerful market presence that strengthens client relationships and drives sustainable growth.
Key Responsibilities
- Strategic Leadership
- Define and execute a global brand, content, and experiences strategy, aligned with the firm’s commercial objectives and growth ambitions.
- Act as a trusted advisor to Senior Leadership and Partners on brand positioning, content strategy, and experiential engagement.
- Provide thought leadership on emerging trends in brand, digital experience, content, and AI-driven marketing.
- Champion innovation, including the adoption of new technologies to enhance brand reach, content effectiveness, and audience engagement.
- Brand
- Establish a global brand tracking framework, with clear metrics on brand perception, awareness, and positioning versus competitors.
- Deliver a consistent global Brand Visual Identity (VI), narrative, and tone of voice, supported by scalable templates and governance.
- Recommend and implement globally aligned campaigns that amplify the core Knight Frank brand narrative.
- Ensure the brand narrative is optimised for LLM and AI-driven search environments, enhancing discoverability and digital authority.
- Explore and recommend a new global partnership and sponsorship strategy to elevate brand presence and relevance.
- Events & Experiences
- Define and implement a new global events strategy, demonstrating measurable impact through physical and digital experiences.
- Establish and track Event KPIs, clearly linking event performance to brand equity and commercial outcomes.
- Lead the optimisation of event platforms (e.g. Cvent) to enhance engagement, data capture, and ROI.
- Manage third‑party platforms (e.g. Headbox) and create efficiencies in event sourcing, delivery, and cost management.
- Ensure all experiences reflect the Knight Frank brand and deliver a consistent, high‑quality client journey.
- Content
- Oversee the delivery of global content programmes aligned to the new Brand VI and supported by AI governance frameworks.
- Establish “The View” as a video‑first global digital channel, hosted on Knight Frank’s .com platform.
- Define and implement the optimal model for in‑house content production, balancing quality, scalability, and cost efficiencies versus outsourcing.
- Lead the management and optimisation of Engage to deliver strong SEO performance and measurable content impact.
- Operational Oversight
- Develop and implement global frameworks, standards, and governance for brand, content, and experiences.
- Partner with regional and service line teams to ensure seamless integration of brand and content into day‑to‑day commercial activity.
- Ensure data‑driven decision making across all brand and content initiatives, with clear reporting and insight.
- People & Culture
- Build, lead, and inspire a high‑performing global team across brand, content, and experiences.
- Drive talent development, succession planning, and capability building across marketing functions.
- Foster a culture of creativity, collaboration, and innovation aligned to the firm’s values.
- External & Client Engagement
- Represent Knight Frank as a thought leader in brand, content, and experiential marketing within the real estate sector.
- Strengthen client relationships through compelling storytelling, events, and digital engagement.
- Collaborate with clients and partners on co‑branded initiatives, campaigns, and experiences.
Skills & Experience Required
- Significant senior leadership experience in brand, content, and/or marketing strategy, ideally within a global or partnership‑driven organisation.
- Proven track record of building and scaling global brands and delivering measurable commercial impact.
- Deep understanding of content strategy, digital ecosystems, SEO, and emerging AI/LLM‑driven discovery trends.
- Experience designing and delivering high‑impact global events and client experiences.
- Strong commercial acumen, with the ability to balance creativity with measurable outcomes.
- Excellent stakeholder management skills, with the ability to influence at Partner and Executive level.
- Experience building and leading high‑performing, international teams.
- Strong analytical capability, with experience using data to drive decision‑making and performance improvement.
Partner, Head of Brand, Content & Experiences employer: Knight Frank LLP
At Knight Frank, we pride ourselves on being an exceptional employer that fosters a culture of creativity, collaboration, and innovation. Our commitment to employee growth is evident through our focus on talent development and succession planning, ensuring that our team members thrive in their careers while contributing to our global brand strategy. Located in a dynamic environment, we offer unique opportunities for meaningful engagement with clients and partners, making every day at Knight Frank both rewarding and impactful.
StudySmarter Expert Advice🤫
We think this is how you could land Partner, Head of Brand, Content & Experiences
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to potential contacts. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your expertise! Create content that showcases your knowledge in brand strategy and digital experiences. Whether it’s a blog post, a video, or even a LinkedIn article, let your voice be heard. This can help you stand out and attract attention from recruiters.
✨Tip Number 3
Prepare for interviews by researching the company’s brand and recent campaigns. Be ready to discuss how you can contribute to their goals and enhance their market presence. Tailor your responses to reflect their values and objectives.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you. Plus, applying directly can sometimes give you an edge over other candidates. So, get your application in and let’s make it happen!
We think you need these skills to ace Partner, Head of Brand, Content & Experiences
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about integrating brand, content, and experiences. Share why this matters to you and how you can contribute to our mission.
Tailor Your Content:Make sure to customise your application to reflect the specific skills and experiences mentioned in the job description. Highlight your senior leadership experience in brand and content strategy, and don’t forget to mention any relevant achievements that align with our goals at StudySmarter.
Be Data-Driven:We love a good story, but we also appreciate data! When discussing your past experiences, include metrics and outcomes that demonstrate your impact. This will show us that you understand the importance of data-driven decision-making in brand and content initiatives.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining the StudySmarter team!
How to prepare for a job interview at Knight Frank LLP
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand narrative and values. Understand how they position themselves in the market and be ready to discuss how your vision aligns with their goals. This shows you’re not just interested in the role but also in the company’s mission.
✨Showcase Your Strategic Thinking
Prepare to discuss specific strategies you've implemented in previous roles that align with the responsibilities of this position. Think about how you’ve driven brand growth or enhanced client engagement through innovative content strategies. Use metrics to back up your success stories!
✨Be Ready for Thought Leadership Questions
Expect questions about emerging trends in brand and content strategy, especially around AI and digital experiences. Stay updated on the latest industry developments and be prepared to share your insights on how these trends can impact the company’s strategy.
✨Demonstrate Team Leadership Skills
This role requires leading a high-performing team, so be ready to discuss your leadership style and experiences. Share examples of how you’ve built and inspired teams in the past, focusing on collaboration and creativity. Highlight any talent development initiatives you’ve led.
