At a Glance
- Tasks: Lead B2B marketing strategies and manage client relationships in a dynamic agency environment.
- Company: Join a highly regarded marketing agency with a collaborative and creative culture.
- Benefits: Enjoy hybrid working, unlimited annual leave, and regular team socials.
- Other info: Great opportunities for career progression and personal development.
- Why this job: Make a real impact in B2B marketing while developing your career in a supportive team.
- Qualifications: 3+ years in B2B marketing with strong client management and strategic skills.
The predicted salary is between 40500 - 49500 £ per year.
Account Director–B2BMarketing-London|Hybrid|Social Media
KMKRecruitmentisworkingwithanestablishedandhighlyregardedmarketingagencytorecruitasuperswitchedonandpersonable Account Director tojoinitscloseknitteam.
Thisisaseniorclientservicesrolewithastrong B2Bmarketingfocus
, idealforan Account Directorwhoiscommerciallyminded, strategicallystrongandconfidentmanagingcomplexclientrelationshipsfrom initialbriefthroughtostrategy, budget, executionandevaluation
The Role
Youwilltakeownershipofaportfolioof B2Bclientaccounts, actingasatrustedstrategicpartnerandseniorpointofcontact.
Youwillberesponsiblefordevelopinglong-termclientrelationships, providingstrategicmarketingcounsel, identifyingopportunitiesforaccountgrowthandensuringcampaignsaredeliveredsuccessfully, ontimeandwithinbudget.
B2Bmarketingagencyexperienceisessentialforthisrole.
Youwillneedtodemonstrateastrongunderstandingofthe B2Blandscapeandbeconfidentcontributingtostrategyratherthansimplymanagingdelivery.
Youwillhaveownershipacrossthe fullclientlifecycle–fromtakingtheinitialbriefanddevelopingthestrategy, throughtoscoping, budgeting, briefinginternalteams, overseeingexecutionandmeasuringresults.
Key
Responsibilities
- Takeownershipoftheday-to-dayandstrategicclientrelationshipacrossaportfolioof B2Baccounts
- Buildtrustedrelationshipswithseniorstakeholders, including Directors, VPs, C‑suiteandglobalmarketingteams.
- Actasastrategicmarketingpartner, bringinginformedandcommerciallyrelevant B2Binsighttoclientconversations.
- Manageprojects frominitialbriefthroughtostrategy, planning, executionandevaluation
, ensuringobjectivesareclearlydefinedanddelivered.
- Developandoverseeintegrated B2Bmarketingstrategiesacross socialmedia, content, digital, websites, influenceractivityandpaid/organicchannels
- Leadthebriefingprocessfromclientrequirementsthroughtointernalstrategyandcreativeteams.
- Overseecreativeandstrategicdelivery, ensuringworkiscommerciallyfocused, strategicallysoundandmeetsclientexpectations.
- Takefullownershipof accountbudgetsandfinancialmanagement
, includingforecasting, scoping, estimating, budgettrackingandinvoicing.
- Manageresourcesacrossmultidisciplinarystrategy, creative, content, mediaandaccountteamstoensureprojectsaredeliveredefficiently.
- Identifyopportunitiesto growexistingaccounts
, expandservicesanddeveloplong-termcommercialrelationships.
- Leadcontentstrategyacrossclientaccounts, ensuringactivityisalignedwithwiderbusinessandmarketingobjectives.
- Managemultipleconcurrentprojectsandworkstreamswhilemaintainingexcellentclientserviceanddeliverystandards.
- Identifyandimplementimprovementstoaccountprocesses, systemsandwaysofworking.
- Supporttheconceptualdevelopmentofcampaigns, connectingclientobjectives, strategyandcreativeexecution.
- Linemanageanddevelopjuniormembersoftheaccountteam, providingcoaching, mentoringandregularfeedback.
- About
You
Wearelookingforan Account Directororhighlyexperienced Senior Account Manager withastrongtrackrecordwithinamarketing, social, digitalorintegratedagencyenvironment. Youmusthavedemonstrable B2Bmarketingagencyexperience.
Youwillideallyhave
- 3+years'experiencewithinaclient-facingagencyenvironment, withsignificant B2Baccountmanagementexperience.
- Strongknowledgeandunderstandingof B2Bmarketingstrategyandtheabilitytoprovidegenuinestrategiccounseltoclients.
- Experiencemanagingcampaignsacrosssocial, contentanddigitalchannels, includingorganicandpaidsocial, webcontentandinfluenceractivity.
- Provenexperiencemanagingtheentireclientjourneyfrombrieftostrategy, budget, executionandevaluation.
- Excellentcommercialawareness, withhands-onexperienceofbudgets, forecasting, scoping, estimatingandfinancialmanagement.
- Astrongtrackrecordofbuildingandmaintainingrelationshipswithseniorstakeholders.
- Experiencemanagingmultidisciplinaryteamsandcoordinatingstrategy, creative, contentandmediaresources.
- Strongbriefingandprojectmanagementskills, withtheabilitytokeepmultipleworkstreamsmovingsimultaneously.
- Aproactiveandcommerciallymindedapproachtoaccountdevelopmentandgrowth.
- Excellentcommunication, presentationandinfluencingskills.
- Theconfidencetochallenge, adviseandaddvaluetoclientsratherthansimplytakeinstructions.
- Experiencementoringand/orlinemanagingjuniorteammembers.
- Exceptionalorganisationalskillsandattentiontodetail.
- Agenuinepassionfor B2Bmarketing, digital, socialandcontent.
- What'son
Offer
- Hybridworking
- Unlimitedannualleave
- Companypensioncontribution
- Companylaptop–choiceof Macor PC
- Regularteamsocialsandevents
- Employeeperksandbenefitsplatform
- Annualsalaryreviews
- Regularperformancereviews
- Officebreakfastandadditionalteambenefits
- Theopportunitytoworkwithinacollaborative, creativeandambitiousagencyenvironment
- Genuineopportunitiesforcareerprogressionanddevelopment
- #J-18808-Ljbffr
Account Director - Social Media in London employer: KMK Recruitment Limited
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StudySmarter Expert Advice🤫
We think this is how you could land Account Director - Social Media in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for KMK Recruitment Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like KMK Recruitment Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with KMK Recruitment Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at KMK Recruitment Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Account Director - Social Media in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit KMK Recruitment Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of KMK Recruitment Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about KMK Recruitment Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at KMK Recruitment Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at KMK Recruitment Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At KMK Recruitment Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.