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For Companies At a Glance
- Tasks: Drive outbound pipeline creation and engage high-value prospects for AI consulting solutions.
- Company: Klarus, a leading AI consultancy focused on technology-enabled transformation.
- Benefits: Competitive compensation, high visibility role, and direct access to leadership.
- Why this job: Shape the future of AI in business and make a real impact.
- Qualifications: 8+ years in B2B sales with a strong track record in outbound pipeline creation.
- Other info: Join a growth-oriented team at the forefront of AI adoption.
The predicted salary is between 80000 - 100000 £ per year.
About Klarus
Klarus is a global, senior-led AI consultancy delivering technology-enabled transformation and measurable business impact. We partner with boards and executive teams navigating complex operating model change, digital transformation, and responsible AI adoption. Our focus is not advisory theory but execution with accountability. We combine deep sector expertise with hands-on transformation leadership and agentic AI to shape value cases, redesign operating models, strengthen governance, and embed scalable digital and AI capability. The result is reduced risk, accelerated delivery and technology investment that translates into durable enterprise outcomes. If you are ambitious, growth-oriented and excited by the opportunity to help build a next-generation consulting firm while delivering meaningful transformation for clients, Klarus offers a genuinely compelling career trajectory.
Role Summary
We’re looking for a Lead Demand Generator to own and drive outbound pipeline creation across our target markets. This is a senior, high-impact role focused on originating qualified opportunities for our consulting and AI solutions. You will be responsible for proactively identifying, engaging, and nurturing prospects, as well as creating a strong, consistent pipeline for the commercial team to convert. This role suits someone who thrives in consultative sales environments and is highly proactive.
Key Responsibilities
- Own and drive outbound demand generation strategy and execution
- Identify and engage high-value prospects through:
- Cold outreach (email, LinkedIn, calls)
- Personal network and referrals
- Market research and account mapping
- News triggers and industry developments
- Partnerships and ecosystem channels
What We’re Looking For
- 8+ years’ experience in B2B sales, business development, or demand generation
- Proven track record in outbound pipeline creation, ideally in consulting, tech, or AI-related environments
- Strong understanding of consultative sales and complex deal cycles
- Comfortable with cold outreach and initiating conversations at senior levels
- Tech-savvy, with a genuine interest in AI and emerging technologies
- Experience with sales methodologies/training
- Strong communication and messaging skills
- Highly self-driven, proactive, and outcome-oriented
Desirable
- Experience selling AI, data, or digital transformation services
- Existing network of decision makers
- Familiarity with modern sales tools (e.g. LinkedIn Sales Navigator, CRM systems, outreach platforms)
Why Join Klarus AI
- Opportunity to shape the front-end of the commercial engine
- Work at the cutting edge of AI adoption in business
- High visibility and impact role with direct access to leadership
- Competitive compensation with performance-driven upside
Sales Leader in London employer: Klarus
Contact Detail:
Klarus Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Leader in London
✨Tip Number 1
Get your networking game on! Reach out to your connections and let them know you're on the hunt for a Sales Leader role. Personal referrals can make a huge difference, so don’t be shy about asking for introductions.
✨Tip Number 2
Do your homework on Klarus and its market. Understanding their focus on AI and digital transformation will help you tailor your conversations and show that you’re genuinely interested in what they do. Knowledge is power!
✨Tip Number 3
When reaching out, craft personalised messages that speak directly to the challenges Klarus addresses. Highlight your experience in consultative sales and how you can drive outbound demand generation. Make it clear why you’re the perfect fit!
✨Tip Number 4
Don’t forget to leverage LinkedIn! Use it to connect with decision-makers at Klarus and engage with their content. This not only puts you on their radar but also shows your enthusiasm for the role and the company.
We think you need these skills to ace Sales Leader in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Sales Leader role. Highlight your experience in B2B sales and demand generation, and show how your skills align with Klarus's focus on consultative sales and AI solutions.
Showcase Your Achievements: Don’t just list your responsibilities; share specific achievements that demonstrate your success in outbound pipeline creation. Use numbers and examples to illustrate how you've driven results in previous roles.
Be Authentic: Let your personality shine through in your application. We want to see who you are beyond your professional experience. Share your passion for AI and technology, and why you're excited about the opportunity at Klarus.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows your enthusiasm for joining our team!
How to prepare for a job interview at Klarus
✨Know Your Stuff
Before the interview, dive deep into Klarus and their approach to AI consultancy. Understand their focus on execution and accountability, and be ready to discuss how your experience aligns with their mission. This shows you’re genuinely interested and prepared.
✨Showcase Your Sales Savvy
Prepare specific examples from your past roles that highlight your success in outbound pipeline creation. Be ready to discuss your strategies for cold outreach and how you've engaged high-value prospects. This will demonstrate your consultative sales skills.
✨Tailor Your Messaging
Craft a few tailored outreach messages that align with the challenges faced by potential clients in the AI space. Bring these to the interview to showcase your ability to connect with prospects and understand their needs.
✨Ask Insightful Questions
Prepare thoughtful questions about Klarus's go-to-market strategy and how they envision the role of Lead Demand Generator evolving. This not only shows your interest but also your strategic thinking and desire to contribute meaningfully.