At a Glance
- Tasks: Manage accounts, develop new business, and promote our amazing beer brands across London.
- Company: Kirkstall Brewery, a modern craft brewery with a rich history and exciting growth plans.
- Benefits: Performance bonuses, employee assistance, pension scheme, and staff discounts on beers.
- Other info: Flexible hours, opportunities for growth, and invitations to exclusive events.
- Why this job: Join a passionate team, work with iconic brands, and enjoy the vibrant beer culture.
- Qualifications: 1-2 years in sales or account management, with a love for beer and strong communication skills.
The predicted salary is between 35000 - 45000 £ per year.
Kirkstall Brewery is a modern craft brewery with deep historical roots, originally founded in 1833 in Leeds, West Yorkshire. From our cutting-edge facility, we brew acclaimed beers like Three Swords, Virtuous Session IPA, and Dissolution IPA, while also managing venues such as The Tetley, a cornerstone of Leeds' beer culture. We proudly produce beers for Samuel Allsopp & Sons, one of the oldest names in British brewing famed for its iconic Double Diamond and Allsopp’s India Pale Ale. Kirkstall Brewery remains the leading UK importer of Veltins beers from Germany. Veltins is a premium German beer which has a huge following in the UK. Veltins will be an important part of the arsenal of any successful candidate.
As we expand our presence in London, we’re building a passionate, hands-on sales team to help bring our beer to more taps, fridges, and drinkers across the capital.
We are looking for a motivated and personable Sales Account Manager to support our ambitious growth in London. Working under the guidance of the Free Trade Controller (South), you’ll be responsible for managing a portfolio of accounts, developing new business, and representing our brands; Kirkstall Brewery, Samuel Allsopp & Sons, and Veltins with equal passion and professionalism. You will report to the Free Trade Controller (South of England) Kirkstall Brewery, who will provide strategic oversight and support alongside the Head of Sales. This is an ideal role for someone who thrives in the field, loves beer, and enjoys being part of a small but growing team with big ambitions.
Key Responsibilities
- Manage a set of on-trade accounts, ensuring regular communication, strong customer service, and continued growth.
- Prospect and convert new leads across pubs, bars, restaurants, and venues throughout London.
- Promote all brands, Kirkstall, Allsopp’s, Leeds and Veltins, with equal energy and attention to detail.
Customer Support
- Conduct regular site visits and calls (35–40) per week with decision-makers.
- Ensure customers are supported with promotional materials, staff training, and brand information.
- Troubleshoot account issues and collaborate with logistics and operations teams for smooth service.
Brand Advocacy
- Deliver tastings, brand presentations, and informal training to venue staff.
- Support trade marketing and brand activations in your territory.
- Represent the brands at events such as festivals, tap takeovers, and launches.
Reporting & CRM
- Keep accurate records of calls, visits, and outcomes using our CRM system.
- Share regular updates with the Free Trade Controller (South) and Head of Sales to inform strategy and planning.
- Contribute to monthly sales reporting and forecasting.
Who We’re Looking For
- Experience: 1–2 years in sales or account management within the beer, drinks, or hospitality sector. Experience with cask and keg beer is a plus.
- Skills: Strong interpersonal, organisational, and communication skills. Comfortable working to targets and deadlines.
- Personality: Approachable, enthusiastic, and self-motivated with a genuine love for great beer and the social nature of the industry.
- Flexibility: Willing to work non-traditional hours, including evenings and weekends, to support key accounts and events.
What We Offer
- Performance-based bonus
- Potential for car allowance if required
- Employee Assistance Programme for Wellbeing
- Salary Sacrifice Pension Scheme
- Enhanced Family Leave
- A chance to work closely with three exciting and respected beer brands
- Support, training, and mentoring from the Free Trade Controller (South) and Head of Sales
- Opportunities for growth within a fast-developing sales territory
- Staff discounts on our full range of beers
- Invitations to exclusive industry events and tastings
Sales Account Manager (London) employer: Kirkstall Brewery
Kirkstall Brewery is an exceptional employer, offering a vibrant work culture that celebrates passion for craft beer and fosters personal growth. As part of a small yet ambitious team in London, employees benefit from performance-based bonuses, comprehensive support from experienced leaders, and opportunities to engage with renowned beer brands, all while enjoying staff discounts and exclusive industry events.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Account Manager (London)
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales Account Manager (London) at Kirkstall Brewery, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Kirkstall Brewery. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Account Manager (London). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales Account Manager (London)
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Kirkstall Brewery:When writing your cover letter, make sure to tailor your message specifically for Kirkstall Brewery. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Kirkstall Brewery
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Kirkstall Brewery that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Kirkstall Brewery that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Kirkstall Brewery’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.