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- Tasks: Lead our social media strategy and create engaging content to boost sales.
- Company: Join Kiri and Belle, a passionate team crafting beautiful pearl jewellery since 2019.
- Benefits: Enjoy a creative work environment with opportunities for growth and collaboration.
- Why this job: Make a real impact on our brand while working in a supportive, fun atmosphere.
- Qualifications: 2+ years in social media management with proven e-commerce success required.
- Other info: Show us your portfolio showcasing how you've driven revenue through social media!
The predicted salary is between 20000 - 28000 £ per year.
About us: Kiri and Belle began in 2019, creating beautiful pearl jewellery that quickly captured people’s hearts. Since then, we've grown into a small, passionate team of five, all working together from our cosy studio at Botley Mills. As a company, we aim to create jewellery that women truly love to wear. Our brand is feminine and timeless, with a natural aesthetic that makes us a favourite among brides and lovers of classic style alike.
The Role: Kiri and Belle are seeking an experienced Social Media Manager with a proven track record of growing revenue for e-commerce businesses through social media channels. You’ll create and lead our social media strategy, create compelling content, and execute campaigns that not only engage our audience but directly contribute to sales growth.
Key Responsibilities:
- Develop and implement a social media strategy focused on increasing brand awareness, customer engagement, and e-commerce revenue.
- Create, curate, and schedule high-quality content (posts, stories, videos, etc.) across platforms like Instagram, Facebook, TikTok, and Pinterest, tailored to drive traffic and conversions.
- Plan and manage paid social media ad campaigns, optimising for ROI and sales targets.
- Analyse performance metrics (e.g., click-through rates, conversion rates, revenue attribution) and adjust strategies to maximize e-commerce sales.
- Collaborate with the marketing and product teams to align social media efforts with product launches, promotions, and seasonal campaigns.
- Build and nurture an online community, responding to comments and messages to enhance customer loyalty and trust.
- Provide regular reports showcasing revenue growth and key performance indicators tied to social media efforts.
Requirements:
- 2+ years of experience as a Social Media Manager, with a demonstrated history of driving measurable revenue growth in an e-commerce setting.
- Expertise in social media platforms, advertising tools (e.g., Meta Ads Manager), and analytics platforms (e.g., Google Analytics, Shopify analytics).
- Strong understanding of e-commerce funnels and how social media fits into the customer journey—from awareness to purchase.
- Creative flair for crafting engaging content that sells, paired with a data-driven mindset.
- Experience managing budgets and delivering campaigns within financial targets.
- Excellent communication skills and ability to work in a fast-paced environment.
- Proficiency in graphic design or video editing tools (e.g., Canva, Adobe Creative Suite) is a plus.
What We’re Looking For:
- A portfolio or case studies showing how your social media work has directly boosted e-commerce revenue (e.g., increased sales, higher conversion rates, or successful ad campaigns).
- Someone who’s passionate about turning followers into customers and can think both strategically and creatively.
How to Apply:
If you’d like to apply for this role, please send a copy of your CV, Covering Letter, and desired salary. We’d also love to see any examples of your work, including links to social channels you’ve been responsible for.
Salary: £25,000 - £35,000 (dependant on experience)
Social Media Marketing Manager (maternity cover) employer: Kiri & Belle
Contact Detail:
Kiri & Belle Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Marketing Manager (maternity cover)
✨Tip Number 1
Familiarise yourself with Kiri and Belle's brand identity and aesthetic. Understanding their feminine and timeless style will help you tailor your social media strategy to resonate with their target audience.
✨Tip Number 2
Prepare a portfolio showcasing your previous work in e-commerce social media management. Highlight specific campaigns where you've successfully driven revenue growth, as this will demonstrate your ability to deliver results.
✨Tip Number 3
Research current trends in social media marketing, especially within the jewellery and fashion sectors. Being able to discuss these trends during your interview will show that you're proactive and knowledgeable about the industry.
✨Tip Number 4
Engage with Kiri and Belle's existing social media channels before applying. Comment on posts or share your thoughts on their content to demonstrate your genuine interest in the brand and its community.
We think you need these skills to ace Social Media Marketing Manager (maternity cover)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management, particularly in e-commerce. Include specific metrics that demonstrate how you've driven revenue growth in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for jewellery and the brand's aesthetic. Discuss how your skills align with their needs, particularly in creating engaging content and managing social media strategies.
Showcase Your Work: Include links to social media channels you've managed and any case studies or portfolios that illustrate your success in boosting e-commerce revenue. Highlight specific campaigns that resulted in increased sales or engagement.
Research Kiri and Belle: Familiarise yourself with Kiri and Belle's brand values, target audience, and current social media presence. This will help you tailor your application and demonstrate your understanding of their business.
How to prepare for a job interview at Kiri & Belle
✨Showcase Your Success Stories
Prepare to discuss specific examples from your portfolio that demonstrate how your social media strategies have directly increased e-commerce revenue. Highlight metrics like conversion rates and sales growth to back up your claims.
✨Know the Brand Inside Out
Familiarise yourself with Kiri and Belle's products, values, and target audience. Understanding their brand aesthetic will help you tailor your responses and show how you can align your social media strategy with their vision.
✨Be Ready to Discuss Tools and Analytics
Brush up on your knowledge of social media advertising tools and analytics platforms. Be prepared to explain how you've used these tools in past roles to optimise campaigns and drive results.
✨Demonstrate Your Creative Flair
Think of creative content ideas that could work for Kiri and Belle. Presenting fresh concepts during the interview will showcase your ability to think outside the box and contribute to their brand's unique identity.
