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- Tasks: Lead global experiential marketing strategies and create immersive brand experiences.
- Company: Join KION Group, a leader in innovative technology solutions.
- Benefits: Enjoy flexible work options and opportunities for professional growth.
- Why this job: Shape engaging narratives that connect people and technology in exciting ways.
- Qualifications: Bachelor’s degree and 3-5 years in experiential or brand marketing required.
- Other info: Fluent English is essential; additional languages are a bonus.
The predicted salary is between 36000 - 60000 £ per year.
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Global Brand Experiential Manager (m/w/d), Banbury
Client: KION Group
Location: Banbury, United Kingdom
Job Category: Other
EU work permit required: Yes
Job Reference: 63d18d047741
Job Views: 8
Posted: 12.08.2025
Expiry Date: 26.09.2025
Job Description:
Description
- Lead the Global Experiential Strategy and Plan: Develop and execute a holistic experiential marketing plan aligned to Dematic’s brand positioning and value propositions.
- Create Cross-Reality Brand Experiences: Drive innovation across real and virtual experiences – from immersive AR/VR interactions to real-life installations – always delivering one consistent brand narrative.
- Manage Global Tools & Platforms: Own platforms such as Cvent, ON24 and Dematic Virtual Experiences; support onboarding, usage training and continuous innovation across global teams.
- Develop Signature Experience Formats: Ideate and execute experience formats that elevate Dematic’s position across events, customer centers, industry stages and innovation platforms.
- Shape Messaging & Narratives: Define messaging and story arcs for global brand events, aligning closely with SMEs and creative leads for impactful customer moments.
- Train & Position Internal Experts: Support the identification, preparation and positioning of internal thought leaders for key events, speaking slots and brand activations.
- Collaborate with Cross-Functional Teams: Co-create unified brand experiences together with Brand, Creative, Content, Digital and Regional Marketing – and across the KION Group family.
- Drive the Dematic Virtual Experience Portfolio: Evolve and manage new virtual assets, including Tech Tours, VR hubs and gamified experiences that support education, sales enablement and emotional brand storytelling.
Tasks and Qualifications:
- Skills Required:
- Bachelor’s degree or equivalent in Marketing, Events, Communications, CX or Brand Strategy
- 3–5 years of experience in experiential, brand, event or customer experience marketing (B2B preferred)
- Strategic mindset with strong creative vision
- Experience with immersive technologies, hybrid event formats or gamification is a plus
- Tools optional: ON24, Cvent, Unreal (nice to have), CMS, CRM, Canva, Adobe Suite
- Strong stakeholder management and agency briefing skills
- Proven ability to lead projects and align teams across disciplines
- Positive presence and confident communicator – both behind the scenes and in collaborative settings
- Fluent English required; additional languages are a plus
Why this role matters:
You\’re here to build experiences that do more than showcase a solution – they tell a story. A story of innovation, trust and human connection. Whether on stage, on screen or on site – your work will bring the brand to life and increase engagement across channels and audiences.
If you are…
- A true experience thinker – blending storytelling with strategy
- Energized by the intersection of technology, creativity and business
- Excited to co-shape the future of customer engagement
- Hands-on, vision-driven and great with people
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Global Brand Experiential Manager (m/w/d) employer: Kion Group
Contact Detail:
Kion Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Brand Experiential Manager (m/w/d)
✨Tip Number 1
Familiarise yourself with the latest trends in experiential marketing, especially in B2B contexts. Understanding how brands are using immersive technologies and hybrid events can give you an edge in discussions during interviews.
✨Tip Number 2
Network with professionals in the experiential marketing field. Attend industry events or webinars to connect with others who work in similar roles. This can help you gain insights and potentially get referrals for the position.
✨Tip Number 3
Showcase your creativity by developing a personal project that demonstrates your skills in creating immersive experiences. This could be a mock campaign or a virtual event concept that aligns with the brand values of Dematic.
✨Tip Number 4
Prepare to discuss your experience with tools like Cvent and ON24. Even if you haven't used them extensively, understanding their functionalities and how they can enhance experiential marketing will show your proactive approach and readiness for the role.
We think you need these skills to ace Global Brand Experiential Manager (m/w/d)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in experiential marketing, brand strategy, and event management. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for creating immersive brand experiences. Mention specific examples of past projects that align with the responsibilities outlined in the job description.
Showcase Your Creative Vision: In your application, include examples of innovative campaigns or projects you've led. This could be through links to your portfolio or detailed descriptions of your contributions to past experiential marketing efforts.
Highlight Collaboration Skills: Emphasise your ability to work with cross-functional teams. Provide examples of how you've successfully collaborated with different departments to create unified brand experiences.
How to prepare for a job interview at Kion Group
✨Showcase Your Strategic Mindset
Be prepared to discuss your approach to developing and executing experiential marketing plans. Highlight any past experiences where you successfully aligned brand positioning with innovative strategies.
✨Demonstrate Your Creative Vision
Bring examples of immersive technologies or hybrid event formats you've worked on. Discuss how you can blend storytelling with strategy to create impactful customer experiences.
✨Highlight Collaboration Skills
Since this role involves working with cross-functional teams, be ready to share instances where you effectively collaborated with different departments. Emphasise your ability to co-create unified brand experiences.
✨Prepare for Stakeholder Management Questions
Expect questions about managing stakeholders and briefing agencies. Prepare to discuss how you've successfully led projects and aligned teams across various disciplines in your previous roles.
