At a Glance
- Tasks: Lead performance marketing strategies and optimise campaigns for top brands.
- Company: Join Kinsman Co., a fast-growing performance agency in Shoreditch.
- Benefits: Flexible hours, gym access, free lunches, and a fun office vibe.
- Other info: Great opportunity for career growth in a dynamic, creative environment.
- Why this job: Make a real impact while shaping the future of performance marketing.
- Qualifications: 5+ years in performance marketing with strong PPC and client management skills.
The predicted salary is between 60000 - 80000 £ per year.
Work Type: Full-time (Flexible Hours, Work from London)
Benefits: Gym Included, Beers on Tap In Office, Thursdays Free Lunch
Location: Shoreditch (Global Projects) - flexibly work from home and office
About Us
Kinsman Co. is a plugged-in, full-stack performance agency — powered by creative and AI. We partner with brands who want an in-house level of focus but with the firepower of an agency. We’re growing fast and looking for a Senior Performance Manager to take charge of results across our client portfolio.
The Role
We’re looking for a commercially sharp and hands-on Senior Performance Manager with deep PPC expertise (Google Search, Shopping, YouTube), strong working knowledge of paid social and display, and the ability to drive measurable growth. This is a great opportunity for someone who is looking for their next challenge and wants to grow an agency.
You’ll lead strategy and optimisation, manage key client relationships, and develop junior talent into high-performing specialists.
Responsibilities
- Own end-to-end performance strategy and execution across PPC, paid social, and display.
- Be the in-house authority on PPC, driving efficiencies, scaling campaigns, and achieving ROI targets.
- Guide and oversee paid social + display activity, ensuring it ladders into the bigger growth picture.
- Manage client relationships — presenting strategies, performance, and opportunities with confidence.
- Train, mentor, and develop team members into high-performing operators.
- Build frameworks and processes for campaign management, reporting, and optimisation.
- Partner with creative to push dynamic content, automation, and testing.
- Stay ahead of platform changes, industry trends, and competitor strategies.
Requirements
- 5+ years’ experience in performance marketing with strong PPC foundations.
- Solid cross-channel knowledge: Meta Ads, Display, YouTube, Shopping.
- Strong track record of hitting performance metrics (ROAS, CPA, growth targets).
- Client-facing communication skills: able to translate complex data into clear narratives.
- Experience training/mentoring juniors and building team capability.
- Analytical mindset with comfort across GA4, attribution models, and reporting tools.
- Commercially driven — focused on delivering tangible client growth.
Nice to Have
- Experience with dynamic creative optimisation and automation (scripts, n8n, Make, SA360).
- E-commerce experience in fashion, luxury, or lifestyle brands.
- Broader growth marketing knowledge (SEO, CRO, retention).
What We Offer
- High-impact role in a fast-scaling growth agency.
- Opportunity to shape our performance function and train the next generation.
- Direct ownership of client results and strategies.
- Competitive salary + performance bonuses.
- A collaborative team environment that balances performance with creativity.
Join the Team
Are you ready to take your marketing expertise to the next level with a diverse and forward-thinking team? Apply to become part of Kinsman and Co’s expert team. Please send your resume, highlighting your experience and successes in performance marketing.
Senior Performance Marketing Manager in Cardiff employer: Kinsman & Co
Kinsman Co. is an exceptional employer that fosters a vibrant work culture in the heart of Shoreditch, offering flexible working arrangements and a range of benefits including gym access, free lunches, and a relaxed office atmosphere with beers on tap. As a Senior Performance Marketing Manager, you'll have the opportunity to lead impactful projects, mentor junior talent, and drive significant client growth while being part of a fast-scaling agency that values creativity and collaboration.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Performance Marketing Manager in Cardiff
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Kinsman & Co and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Kinsman & Co are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Kinsman & Co on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Kinsman & Co. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Performance Marketing Manager in Cardiff
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Kinsman & Co. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Kinsman & Co:Show us that you’ve done your homework! In your application, briefly mention what you admire about Kinsman & Co’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Kinsman & Co
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Kinsman & Co will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Kinsman & Co, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
