Fractional Head of Marketing in Maldon

Fractional Head of Marketing in Maldon

Maldon Freelance 55000 - 55000 £ / year (est.) Home office (partial)
K

At a Glance

  • Tasks: Lead marketing for Camp Beaumont, optimising strategies and driving revenue growth.
  • Company: Join a vibrant team at Camp Beaumont, a leader in the leisure and education sector.
  • Benefits: Competitive pro-rata salary, flexible working days, and potential for full-time role.
  • Other info: Dynamic role with opportunities for growth and collaboration across international teams.
  • Why this job: Make a real impact on marketing strategies and help shape the future of the business.
  • Qualifications: Proven senior marketing experience with strong skills in PPC, SEO, and team leadership.

The predicted salary is between 55000 - 55000 £ per year.

Reports to: Chief Executive Officer, Camp Beaumont

Location: Fabadousa Campus, Mundon, Essex

Contract Type: Fractional - 2-3 Days Per Week

Contract Duration: Immediate Start - 31 December 2026 (potential to extend to full-time)

Salary: £55,000 FTE (pro-rata)

Department: Camp Beaumont Leadership Team

About the Role

As a dynamic and hands‑on marketing leader, you will lead marketing across Camp Beaumont’s UK and Asia operations, review and optimise the current marketing structure, unlock immediate revenue opportunities for Summer 2026, and help prepare the business for a scalable 2027 season, working closely with the CEO and a distributed team.

Key Responsibilities

  • Review and optimise the current marketing structure, processes, and performance
  • Define and implement a marketing operating model aligned with business objectives
  • Set clear KPIs, reporting frameworks, and accountability across the marketing function
  • Work cross‑functionally with sales, operations, and recruitment teams to align marketing activity with wider business goals
  • Identify and execute quick‑win revenue opportunities for Summer 2026
  • Work closely with Google Ads and Meta agency partners to improve campaign performance and ROI
  • Oversee digital marketing activity across PPC, SEO, CRM, email, social media, website, and content marketing
  • Improve customer acquisition, retention, conversion journeys, and overall digital performance through data‑led marketing, CRO, analytics, and UX optimisation
  • Lead and develop a distributed marketing team, providing hands‑on support while fostering a culture of collaboration, accountability, and continuous improvement
  • Manage external agencies and marketing partners to maximise effectiveness and performance
  • Lead key campaigns, launches, and seasonal initiatives, including support for new product, programme, and location launches
  • Ensure consistency of brand, messaging, tone of voice, and customer experience across all touchpoints
  • Strengthen CRM, database segmentation, and reporting capabilities
  • Support recruitment marketing campaigns to attract seasonal staff
  • Help prepare the organisation for a successful and scalable 2027 trading season while supporting long‑term growth and brand development

What We’re Looking For

We’re seeking someone who can think strategically while remaining close to delivery and execution, with the ability to drive measurable commercial impact in a fast‑paced environment.

You’ll Ideally Have

  • Proven experience in a senior marketing leadership role with a strong track record of driving revenue growth and ROI
  • Strong expertise across PPC, SEO, CRM, social media, and content marketing
  • Experience managing international or multi‑region marketing functions and remote teams
  • Excellent leadership, communication, stakeholder management, and analytical skills
  • A proactive, commercially minded, and hands‑on approach with strong problem‑solving ability
  • The ability to collaborate effectively across teams and influence stakeholders at all levels
  • A results‑driven mindset with accountability and ownership
  • Experience within travel, leisure, education, hospitality, or seasonal businesses would be advantageous

Fractional Head of Marketing in Maldon employer: Kingswood---Inspiring-Learning

Camp Beaumont is an exceptional employer that fosters a collaborative and innovative work culture, perfect for those looking to make a meaningful impact in the marketing landscape. Located at the Fabadousa Campus in Mundon, Essex, we offer flexible fractional contracts that allow for a healthy work-life balance while providing opportunities for professional growth and development within a dynamic team. Join us to lead exciting marketing initiatives that drive revenue and enhance our brand presence across the UK and Asia, all while enjoying the unique advantages of working in a vibrant and supportive environment.

K

Contact Details:

Kingswood---Inspiring-Learning Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Fractional Head of Marketing in Maldon

Network Like a Pro

Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!

Show Off Your Skills

When you get the chance to chat with hiring managers or during interviews, make sure to highlight your achievements and how they relate to the role. We want to see how you can drive revenue growth and improve marketing performance, so bring your A-game!

Be Ready to Adapt

In a fast-paced environment like Camp Beaumont, flexibility is key. Be prepared to discuss how you can quickly identify and execute revenue opportunities. We love candidates who can think on their feet and adapt to changing circumstances!

Apply Through Our Website

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always looking for passionate individuals who are ready to make an impact in our team.

We think you need these skills to ace Fractional Head of Marketing in Maldon

Marketing Leadership
PPC
SEO
CRM
Social Media Marketing
Content Marketing
Data Analysis

Some tips for your application 🫡

Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Fractional Head of Marketing role. Highlight your achievements in driving revenue growth and managing marketing functions, especially in fast-paced environments.

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific examples of how you've led marketing teams and improved campaign performance in previous positions.

Showcase Your Leadership Skills:Since this role involves leading a distributed team, emphasise your leadership experience. Share stories about how you've fostered collaboration and accountability within your teams to achieve marketing goals.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates regarding the hiring process!

How to prepare for a job interview at Kingswood---Inspiring-Learning

Know Your Marketing Metrics

Make sure you brush up on key marketing metrics and KPIs relevant to the role. Be ready to discuss how you've used data to drive decisions in previous roles, especially around PPC, SEO, and CRM. This will show that you can align with the company's objectives and demonstrate your analytical skills.

Showcase Your Leadership Style

As a Fractional Head of Marketing, you'll be leading a distributed team. Prepare examples of how you've successfully managed remote teams and fostered collaboration. Highlight your hands-on approach and how you’ve developed team members in past roles to illustrate your leadership capabilities.

Prepare for Cross-Functional Collaboration

Since this role involves working closely with sales, operations, and recruitment teams, think of specific instances where you've collaborated across departments. Be ready to discuss how you aligned marketing activities with broader business goals and the impact it had on revenue growth.

Identify Quick Wins

The job mentions unlocking immediate revenue opportunities for Summer 2026. Come prepared with ideas or strategies that could serve as quick wins for the company. This shows initiative and a proactive mindset, which are crucial for the fast-paced environment they’re looking for.