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- Tasks: Lead content creation and strategy to engage audiences and drive conversions.
- Company: Dynamic marketing team in a creative environment.
- Benefits: Gym membership, health cash plan, free qualifications, and more.
- Why this job: Unleash your creativity and make a real impact on brand growth.
- Qualifications: 2+ years in content marketing with strong writing and SEO skills.
- Other info: Fast-paced role with opportunities for professional development.
Content Marketing Manager
The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.
£35,000
Newton – le -Willows
We are seeking a creative and captivating Content Marketing Manager. You will lead content ideation and creation, producing engaging and effective content that communicates our message, strengthens our brand presence, and drives lead conversion. You will carefully plan and work across all our services, collaborating with the Marketing Centre to create, drive, and measure campaigns that deliver ROI.
The Role:
Content Strategy & Creation: Lead the development and execution of a 12-month Group content strategy across all services, creating engaging content that drives traffic, engagement, and conversion.
Campaign Delivery: Implement and manage digital campaigns across email, website, and social media channels in line with overall strategy.
Website Content Management: Take ownership of the website, creating and updating fully optimised webpages and content, including blog content, case studies, thought leadership, and lead magnets.
Email Marketing Campaigns: Create engaging email campaigns, selecting relevant content and crafting persuasive copy.
Copy and Asset Creation: Write and commission clear, persuasive and sector-specific copy across our marketing channels that converts new prospects, drives high quality leads, and retains existing customers.
Social Media Coordination: Work closely with our Social Media Manager ensuring alignment in content output.
SEO & Digital Optimisation: Support our ongoing SEO efforts, implementing strategic content plans and technical optimisations.
Performance Tracking: Monitor key metrics to reflect success, producing regular reports and actionable insights to improve strategy and campaign effectiveness.
Brand Consistency & Compliance: Ensure that all content adheres to our brand guidelines and maintains a consistent brand identity across all platforms, including internal documents.
Collaboration: Collaborate with cross-functional teams, including marketing, product development, and sales, to understand their design needs and deliver creative solutions.
Creative Conceptualisation: Brainstorm and propose creative ideas and concepts for marketing campaigns and brand initiatives.
About You:
A strong creative mindset with the ability to think outside the box and generate fresh content concepts and output.
Comfortable with cross-team collaboration with different stakeholders to create quality, measurable content.
Meticulous attention to detail, ensuring both brand guidelines and messaging are always respected.
Strong organisational and time management skills, enabling you to handle multiple projects whilst meeting deadlines.
Excellent verbal and written communication skills with the ability to adapt to different audiences.
Thrive in a fast-paced environment and able to work under pressure when managing multiple campaigns and meeting tight deadlines.
A minimum of 2 years’ experience as a Content Marketing Manager, Marketing Manager, Brand Manager or in a similar role would be beneficial.
Strong content creation and copywriting skills to oversee, edit, and optimise written content with a focus on SEO, structure, and compliance.
Experience in using website content management systems and delivering targeted, sector specific marketing campaigns that produce a measurable ROI.
Confidence in balancing creative ideas with performance data.
Experience within the B2B or Services sector is advantageous
Benefits:
Gym Membership,
Cycle to Work Scheme,
Travel and Leisure,
Health Cash Plan,
Free Qualifications:
Skills training .
Eye Care Vouchers (Specsavers)
Free On-Site Parking
Pension Scheme (4% Employee and 4% Employer)
Death in Service
INDAB
Content Marketing Manager employer: Kingdom People
Contact Detail:
Kingdom People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend local events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content pieces and campaigns. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its content strategy. Bring ideas to the table that align with their goals, and don’t be afraid to share your creative concepts during the chat!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Content Marketing Manager
Some tips for your application 🫡
Show Off Your Creativity: As a Content Marketing Manager, we want to see your creative flair! Make sure your application reflects your unique style and showcases your ability to think outside the box. Use engaging language and examples that highlight your previous work.
Tailor Your Application: Don’t just send a generic CV and cover letter. We’re looking for someone who understands our brand and can align with our goals. Take the time to tailor your application to the job description, emphasising your relevant experience and skills.
Highlight Your Collaboration Skills: Since this role involves working with various teams, it’s crucial to demonstrate your collaboration skills. Share examples of how you’ve successfully worked with others in the past to create impactful content or campaigns.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Kingdom People
✨Know Your Content Inside Out
Before the interview, dive deep into your portfolio and be ready to discuss specific pieces of content you've created. Highlight how these pieces drove engagement or conversions, as this will show your understanding of effective content marketing.
✨Showcase Your Creative Process
Be prepared to explain your approach to content ideation and creation. Discuss how you brainstorm ideas, collaborate with teams, and ensure brand consistency. This will demonstrate your strategic thinking and creativity, which are key for the role.
✨Familiarise Yourself with SEO and Analytics
Brush up on your SEO knowledge and be ready to talk about how you've used analytics to inform your content strategy. Mention specific tools you've used and how you've tracked performance metrics to optimise campaigns.
✨Prepare Questions for Them
Think of insightful questions to ask about their current content strategy and challenges they face. This shows your genuine interest in the role and helps you assess if the company is the right fit for you.