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- Tasks: Drive growth for Candy Crush and other games through innovative performance marketing strategies.
- Company: Join King, a leading mobile gaming company known for its creativity and fun culture.
- Benefits: Enjoy competitive pay, flexible working options, and opportunities for personal growth.
- Other info: Dynamic team environment with plenty of room for career advancement.
- Why this job: Be at the forefront of mobile gaming marketing and make a real impact on player engagement.
- Qualifications: Experience in mobile gaming, strong analytical skills, and proficiency in ad-tech platforms.
The predicted salary is between 60000 - 80000 £ per year.
King is looking for a Senior Performance Marketing Manager in Greater London to drive growth across Candy Crush Soda Saga and other titles. In this role, you will shape and drive opportunities in performance marketing, collaborate with marketing and product teams, and conduct marketability tests.
The ideal candidate should have experience in mobile gaming, strong analytical skills, and hands-on experience with ad-tech platforms. A growth hacker mindset and advanced Excel and SQL capabilities are essential for success.
Growth Marketing Lead - Mobile UA & Retargeting Expert employer: King
Contact Detail:
King Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Lead - Mobile UA & Retargeting Expert
✨Tip Number 1
Network like a pro! Reach out to folks in the mobile gaming industry on LinkedIn or at events. We can’t stress enough how valuable personal connections can be in landing that Growth Marketing Lead role.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies showcasing your past successes in performance marketing. We want to see how you’ve driven growth and tackled challenges in mobile UA and retargeting.
✨Tip Number 3
Get ready for the interview! Brush up on your analytical skills and be prepared to discuss your experience with ad-tech platforms. We recommend practising common interview questions related to growth hacking and marketability tests.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. We’re always on the lookout for passionate candidates who can drive growth in our games, so don’t hesitate!
We think you need these skills to ace Growth Marketing Lead - Mobile UA & Retargeting Expert
Some tips for your application 🫡
Show Your Passion for Gaming: When you're writing your application, let your love for mobile gaming shine through! We want to see how your enthusiasm aligns with our mission at StudySmarter and how you can contribute to the growth of titles like Candy Crush Soda Saga.
Highlight Your Analytical Skills: Make sure to showcase your strong analytical skills in your application. We’re looking for someone who can dive into data and extract insights, so don’t hold back on sharing examples of how you've used Excel or SQL to drive marketing decisions.
Tailor Your Experience: Customise your application to reflect your hands-on experience with ad-tech platforms. We want to know how your previous roles have prepared you for this position, so be specific about your achievements and the tools you've used.
Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process. Let’s get started on this exciting journey together!
How to prepare for a job interview at King
✨Know Your Numbers
As a Growth Marketing Lead, you'll need to demonstrate your analytical skills. Brush up on your Excel and SQL capabilities before the interview. Be ready to discuss specific metrics you've improved in past roles and how you used data to drive decisions.
✨Showcase Your Growth Hacker Mindset
Prepare examples of how you've approached growth marketing creatively. Think about campaigns where you tested different strategies or optimised performance. Highlight your ability to think outside the box and adapt quickly to changes in the market.
✨Familiarise Yourself with Ad-Tech Platforms
Since hands-on experience with ad-tech platforms is crucial, make sure you can talk confidently about the tools you've used. Research the latest trends in mobile gaming marketing and be prepared to discuss how you would apply them to King’s titles.
✨Collaborate and Communicate
This role involves working closely with marketing and product teams. Prepare to discuss how you've successfully collaborated in the past. Think of examples where your communication skills helped bridge gaps between teams or led to successful project outcomes.