Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Drive growth in cybersecurity through innovative marketing strategies and impactful events.
- Company: Join a leading cybersecurity firm with a global presence and dynamic culture.
- Benefits: Remote work, competitive salary, and opportunities for professional development.
- Why this job: Make a real impact in the fast-paced world of cybersecurity marketing.
- Qualifications: 5-10 years in field marketing, preferably in cybersecurity or SaaS.
- Other info: Collaborate with top industry partners and enhance your marketing skills.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a Field Marketing Manager based in the US or Europe (Preferably UK) with strong experience in cybersecurity and enterprise SaaS, focused on driving growth across Western markets (Europe & USA). This role will lead regional demand generation, events, partner marketing, and sales alignment efforts to accelerate pipeline and strengthen Cyble's presence across mature, competitive markets.
You will work closely with Sales, SDR, Product Marketing, and Channel teams to execute localized GTM motions that directly influence opportunity creation and revenue.
Responsibilities- Regional GTM & Demand Generation: Develop and execute field marketing programs tailored for EU and USA regions. Run localized ABM, vertical-focused, and persona-based campaigns to support pipeline targets. Manage regional paid programs, webinars, roadshows, micro-events, and outreach motions.
- Events & Experiential Marketing: Lead Cyble's participation in high-impact events such as RSA, Black Hat USA/EU, FS-ISAC, and regional cybersecurity conferences. Oversee event strategy, planning, booth experience, pre-event campaigns, and post-event follow-up. Track event ROI, deliver dashboards, and optimize future participation.
- Partner & Channel Marketing: Collaborate with MSSPs, distributors, and VAR partners across Western markets to run co-marketing initiatives. Plan and execute joint webinars, workshops, field events, and account-based programs. Support partner enablement with tailored collateral, content, and opportunity development.
- Sales Collaboration: Align closely with regional sales teams for account-level programs, outbound motions, and deal acceleration. Deliver marketing inputs and metrics to support quarterly pipeline and revenue goals. Maintain dashboards for MQLs, SQLs, Opportunities, Event ROI, and regional performance tracking.
- Content & Localization: Localize Cyble's messaging for Western enterprise audiences. Support development of customer stories, landing pages, region-specific collaterals, and event kits. Ensure consistency with global product and brand positioning.
- Analytics & Reporting: Measure campaign effectiveness and continuously refine programs for stronger ROI. Provide weekly insights on performance, learnings, and next steps. Maintain operational excellence across all regional marketing processes.
- 5–10 years of field marketing or regional demand generation experience, preferably in cybersecurity or enterprise SaaS.
- Proven success running GTM and demand-gen programs in USA / Europe.
- Experience with major cybersecurity events and partner ecosystems.
- Strong understanding of cybersecurity buyer personas: CISOs, SOC leaders, IT Directors, Risk & Compliance heads.
- Familiarity with marketing tools such as HubSpot, LinkedIn Campaign Manager, ZoomInfo, 6sense, or equivalents.
- Excellent communication and stakeholder management skills.
- Ability to work independently in fast-paced, global, cross-functional environments.
- High proficiency in English; additional EU languages are a plus.
- Education: Bachelor's/Master's degree in Marketing, Business, Communications, Cybersecurity, or related fields.
Field Marketing Manager - US/Europe in London employer: King River Capital Group
Contact Detail:
King River Capital Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Marketing Manager - US/Europe in London
✨Tip Number 1
Network like a pro! Get out there and connect with folks in the cybersecurity and SaaS space. Attend events, join online forums, and don’t be shy about reaching out to people on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing campaigns, events you've managed, and any cool projects you've worked on. This is your chance to shine and show potential employers what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their products and how they position themselves in the market. This will help you tailor your answers and demonstrate your knowledge of the industry during the interview.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing applications come directly from candidates who are excited about joining us. Plus, it gives you a better chance to stand out in the crowd. So, get your application in and let’s make some marketing magic happen!
We think you need these skills to ace Field Marketing Manager - US/Europe in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Field Marketing Manager role. Highlight your experience in cybersecurity and enterprise SaaS, and don’t forget to showcase any relevant campaigns you've run in the US or Europe.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your skills align with our needs. Be specific about your achievements in demand generation and event marketing.
Showcase Your Event Experience: Since events are a big part of this role, make sure to highlight any high-impact events you've managed. Share what you did to drive engagement and how you measured success – we love numbers!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any updates from us!
How to prepare for a job interview at King River Capital Group
✨Know Your Cybersecurity Stuff
Make sure you brush up on the latest trends and challenges in cybersecurity. Be ready to discuss how your experience aligns with the needs of the role, especially in relation to demand generation and regional marketing strategies.
✨Showcase Your Event Experience
Prepare to talk about specific events you've managed or participated in, particularly in the cybersecurity space. Highlight your role in planning, execution, and measuring ROI, as this will demonstrate your hands-on experience and strategic thinking.
✨Understand the Sales Perspective
Since this role involves close collaboration with sales teams, be prepared to discuss how you've aligned marketing efforts with sales goals in the past. Share examples of how your marketing initiatives have directly influenced pipeline creation and revenue growth.
✨Be Data-Driven
Familiarise yourself with key metrics and analytics tools relevant to the role. Be ready to explain how you've used data to refine marketing strategies and improve campaign effectiveness, as this will show your analytical mindset and commitment to operational excellence.
