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- Tasks: Lead programmatic strategies and manage client relationships for top brands like Quickbooks and Mailchimp.
- Company: Join KINESSO, a tech-driven performance marketing agency at the forefront of innovation.
- Benefits: Enjoy flexi-leave, free meals, wellness programmes, and generous parental leave.
- Why this job: Be a programmatic expert and drive impactful campaigns in a dynamic, supportive environment.
- Qualifications: Experience in digital media account management and strong analytical skills required.
- Other info: Work in a diverse team with excellent career growth opportunities.
The predicted salary is between 48000 - 84000 £ per year.
About Us
KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com
Role Description
As Programmatic Group Account Director on Intuit, you will be responsible for the strategy and planning of programmatic activity across EMEA for Quickbooks and Mailchimp. You will be responsible for managing client relationships and the delivery of programmatic campaigns with the support of a programmatic strategy account manager and a campaign management team in the GCC (Global Capability Centre).
Key Responsibilities
- Leadership of a dedicated client team, ensuring client services and ad operations operate as one unit.
- Build strong relationships with client stakeholders at UM/IPG.
- Maintain best practice in all Kinesso processes throughout the team (Addressable Strategy and Operations).
- Be seen as a programmatic expert both internally and externally, and work with the team to deliver innovative Kinesso products to generate revenue opportunities.
- Ability to prioritise and identify any opportunities to upsell emerging channels like CTV, Audio, Native, Social extension, DOOH, BVOD etc.
- Key support person present at any direct client meeting or agency presentation.
- Ability to assess priority and delegate to team members effectively.
- Building frameworks for client growth through programmatic strategies.
- Work closely with Product and Strategy to deliver educational workshops/innovation sessions to clients and agency.
- Understand client objectives and challenges including external factors that may impact the client business.
- Investigate and help the team to solve problems and clearly communicate results/solutions.
- Strong management skills that help motivate people, give constructive feedback and coach them with their career progression.
- Ability to forecast and foresee gaps in resource or need for new hires in future and managing accordingly.
- Liaise with the agency and clients at a senior level for any serious matters, foreseen issues, problem solving. Be able to devise and implement problem-solving strategies and solutions that will benefit both the agency and their clients.
- Work with agency counterparts to drive better integrations and more streamlined working process from an AS perspective.
- Participation in monthly revenue meetings with Finance and Agency lead.
- Become an expert in the use and best practices for multiple Demand Side Platforms, offering insights on how to improve campaign effectiveness through deep use of each platform's functionality, although in-console campaign management is not a part of this role.
Desired Skills & Experience
- Experience in digital media account management with blue chip advertising clients with a leading online advertising agency, network, advertising exchange or optimization firm.
- Excellent verbal and written communication skills, ideally comfortable in a consultative, client-facing environment.
- Excellent quantitative and analytical skills with the ability to draw conclusions based on data.
- Fundamental knowledge of ad targeting methodologies.
- Good understanding of ad networks, ad exchanges, DSPs and/or auction marketplaces.
- Experience with statistics and related analysis methodologies.
- Ability to investigate, analyze & solve problems, and clearly communicate results.
- MS Office fluency, including Excel pivot tables & chart making. Experience with MS Access, VBA/Excel Macros is a strong plus.
- Desire to work in an entrepreneurial atmosphere and be a self-starter.
- Eagerness to get hands-on to figure out how things work.
- Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly.
- Ability to work collaboratively as part of a cross-functional team.
Employee Transparency
At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.
Please reach out to Ninette at ninette.desousa@mbww.com, if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.
THE PERKS
We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:
- Flexi–leave, with 25 days annual leave to be taken as minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year.
- Free breakfast and free lunch.
- Early finish Fridays.
- Core Hours (Mon-Thurs, flexible start/finish times).
- Retail discounts.
- Electric vehicle salary sacrifice car scheme.
- Wellbeing programme, including Headspace & flu jabs.
- Interest free season ticket loan.
- Paid time off for Volunteering.
- Group Income Protection.
- Life Assurance.
- Private Medical Insurance or Health Cash Plan (dependent on level).
- Group Personal Pension Plan with matched contributions from 3-6%.
- Generous Parental Leave & Pay.
- Independent mortgage advice.
- Financial education.
- Employee Assistance Programme.
- Free eye tests.
- Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!
Programmatic Group Account Director in London employer: KINESSO UK&I
Contact Detail:
KINESSO UK&I Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Programmatic Group Account Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. The more connections you make, the better your chances of landing that dream job.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Know their products, values, and recent news. This will not only impress your interviewers but also help you tailor your answers to show how you can contribute to their goals.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. This will help you get comfortable with common questions and refine your responses, making you feel more confident when it’s time for the real deal.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way in showing your appreciation and keeping you top of mind. Plus, it’s a great chance to reiterate your interest in the role.
We think you need these skills to ace Programmatic Group Account Director in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Programmatic Group Account Director role. Highlight your experience in digital media account management and any relevant skills that align with KINESSO's focus on performance marketing and client relationships.
Showcase Your Expertise: We want to see your knowledge of programmatic strategies and ad technologies shine through. Use specific examples from your past work to demonstrate how you've successfully managed campaigns and built client relationships.
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Avoid jargon unless it's relevant to the role, and make sure your key achievements are easy to spot. We appreciate clarity!
Apply Through Our Website: Don't forget to submit your application via our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you're keen to join our team at KINESSO!
How to prepare for a job interview at KINESSO UK&I
✨Know Your Programmatic Stuff
Make sure you brush up on your knowledge of programmatic advertising, especially around Demand Side Platforms and ad targeting methodologies. Being able to discuss the latest trends and how they can benefit clients will show that you're not just familiar with the basics but are genuinely passionate about the field.
✨Build Relationships Before the Interview
If possible, try to connect with current employees or even the hiring manager on LinkedIn before your interview. This can give you insights into the company culture and what they value in a candidate, plus it shows initiative and interest in the role.
✨Prepare for Scenario Questions
Expect to be asked how you would handle specific client situations or challenges. Think of examples from your past experience where you've successfully managed client relationships or solved problems. Use the STAR method (Situation, Task, Action, Result) to structure your answers clearly.
✨Showcase Your Analytical Skills
Since the role requires strong quantitative and analytical skills, be ready to discuss how you've used data to drive decisions in previous roles. Bring examples of reports or analyses you've conducted, and be prepared to explain how they impacted your team's performance or client outcomes.
