Digital Marketing Assistant

Digital Marketing Assistant

Key InformationLocation: Remote

Contract Type: Full-timeContract Length: PermanentSalary: £26,000 – £30,000 per annum

Benefits: Birthday Off, 6 fully paid sick days, Cashback Healthcare Plan, Retail Discounts, Recognition & Reward, 50 % Childcare Discount, 24/7 Virtual GP Access, 24/7 Counselling Support, Discounted gym Membership, Personal Financial Advisor Access, Pension Discovery, Learning platform Access

Join the Kindred Family – A Place to Grow, Thrive, and Make a Difference

Are you passionate Digital Marketing]? At Kindred, we believe work should be more than just a job – it should be a place where you feel valued, supported, and inspired every day.

Due to a new opportunity, we’re excited to welcome a Digital Marketing Assistant to our friendly and dedicated team.  Whether you’re just starting out or looking for your next professional step, this role offers the chance to be part of a warm, inclusive environment where 91.71% of our team would recommend us as a great place to work.

What You’ll Need

Essential:

A relevant marketing qualification (e.g. degree or diploma) or sector experience within a marketing role

At least one year of experience in a marketing role, ideally digital-focused.

Willingness to learn and actively engage in continuous professional development (CPD)

Experience supporting B2C (customer-facing) marketing activity, ideally in a service-based or multi-site business.

Familiar with Microsoft Office, CRMs (e.g. HubSpot, Pipedrive), and social media scheduling tools (e.g. Meta Business Suite, Hootsuite).

Highly organised with strong attention to detail.

Clear and confident written and verbal communication skills.

Ability to manage multiple tasks, prioritise effectively, and meet deadlines.

Understanding of data protection and confidentiality (e.g. GDPR).

Desirable:

               Early Years/ Education experience

What You’ll Be Doing

As a Digital Marketing Assistant, you will:

Responsibilities

Contribute to the planning and delivery of digital marketing strategies that support both customer acquisition and recruitment across key digital channels:

SEO & Website Optimisation

Assist in the development and execution of SEO strategies to improve organic search performance for both family and recruitment audiences.

Conduct keyword research, contribute to website content optimisation, and support performance tracking.

Update and maintain website content to ensure accuracy, consistency, and an engaging user experience.

Social Media & Content Strategy

Help manage and grow our presence across platforms such as Facebook, Instagram, and LinkedIn.

Create and schedule engaging, on-brand content that speaks to prospective families and potential employees.

Support in developing a content plan that aligns with campaign calendars, seasonal moments, and business priorities.

Monitor performance and engagement, offering insights and suggestions to improve content impact.

Paid Advertising & Performance Marketing

Assist in setting up, managing and optimising paid campaigns (Google Ads, Meta Ads) with a focus on lead generation.

Monitor campaign results and work with the Head of Marketing to adjust strategies based on data and performance insights.

Help maintain performance dashboards and assist in preparing reports.

Cross-Team Collaboration

Collaborate with colleagues in recruitment, operations, and individual nursery settings to ensure campaigns reflect local needs and brand tone.

Support the delivery of integrated campaigns that align online and offline activity (e.g. events, open days, awards).

This role is ideal for a strategic, results-driven digital marketer who is passionate about making an impact in a purpose-driven, award-winning nursery group.

A proactive and creative digital marketer at the start of their career, eager to learn, grow, and contribute to a purpose-driven, award-winning nursery group.

Why Join Kindred?

At Kindred, we’re more than a nursery group – we’re a family.

Supportive Culture – Our nurseries are built on strong relationships, teamwork, and a genuine sense of belonging.Career Development – Whether you're an apprentice or a seasoned professional, we offer clear progression pathways, structured training, and mentorship.Work-Life Balance – Enjoy structured working hours, flexible shift options, and hybrid roles (where applicable).Competitive Pay & Benefits – We regularly benchmark our salaries and offer generous benefits including bonuses, pensions, and paid leave.Award-Winning Family – Join a company that values recognition, personal growth, and team success.

Our Recruitment Process

Interviews: Rolling interviewsExpected Start Date: ASAP

Our process includes:

Video/Telephone and Face to Face interviews

Meet the team

Background checks including DBS / references / qualification verifications (as required)

Ready to Start Your Kindred Journey?

To apply for the Digital Marketing Position which a remote role, please click the "Apply" button and submit your CV, complete the application form and include a short cover letter explaining your interest in the role.

We aim to respond to all applicants within 2–5 working days. Thank you for considering a career with Kindred!

As part of our commitment to safeguarding and promoting the welfare of the children in our care, the successful candidate is expected to undergo an enhanced DBS check.

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