At a Glance
- Tasks: Lead multi-channel marketing campaigns and mentor a dynamic team.
- Company: Join a prestigious members-only luxury hospitality brand known for elegance and exceptional service.
- Benefits: Enjoy a competitive salary, bonus, gym membership, and exclusive discounts at over 800 retailers.
- Why this job: Shape brand communication and create unforgettable experiences in a high-end environment.
- Qualifications: 6-8 years in marketing, ideally in luxury hospitality, with strong copywriting skills.
- Other info: This is an onsite role; reliable transport to Surrey is essential.
The predicted salary is between 50000 - 65000 £ per year.
Location: Surrey onsite 5 days a week
Salary: Circa £60,000 - £65,000 + 12.5% bonus
Benefits: Company pension scheme, enhanced company sick pay, maternity, and paternity leave, meals provided, corporate gym and spa membership, birthday one day paid time off, exclusive employee engagement platform offering discounts at over 800 retailers, a well-being centre and more, online courses and apprenticeships available, healthcare cash plan, reward & recognition schemes, long service awards and company social and sporting events.
Are you a luxury hospitality marketer who can think strategically while rolling up your sleeves to get things done? Do you have exceptional written English, a sharp eye for brand detail, and experience within luxury hospitality or similar?
My client is a globally admired, members-only hospitality destination, known for its elegance, cultural depth and seamless guest experience. Catering to a discerning community, the prestigious brand is synonymous with tradition, elegance, history, world-class service and curated lifestyle offerings. As the business continues to grow, they are seeking a Senior Marketing Manager to lead marketing activity and champion the brand voice.
The Role
Reporting to the Marketing Director, you will lead the planning and execution of multi-channel marketing campaigns that drive engagement, awareness, and member loyalty. You’ll be both the strategic lead and hands-on operator—comfortable building long-term plans and equally happy writing copy, briefing designers, or reviewing CRM performance.
You’ll manage and mentor two Marketing Executives, helping to bring big ideas to life at pace and to the highest standard. Collaboration will be key, as you’ll work closely with events, membership, F&B, wellness and external partners to deliver campaigns that reflect the brand's exceptional standards.
The marketing team operate like an internal agency, with responsibilities including:
- Marketing Strategy & Planning
- Develop quarterly and annual marketing plans aligned with brand and business goals.
- Own the day-to-day campaign calendar and ensure timely, high-impact execution.
- Monitor performance across channels, using data and insight to optimise results.
- Brand & Content
- Protect and evolve the brand identity, ensuring consistency across all touchpoints.
- Write and edit premium-level copy across digital, print, campaigns, and member communications.
- Lead seasonal and event-driven campaigns with a strong narrative and clear objectives.
- Digital Marketing
- Oversee content for website, email, organic and paid social, ensuring it reflects the brand tone and aesthetic.
- Work with agencies and in-house resources to deliver digital campaigns that drive engagement and conversions.
- Use CRM and data tools to segment and personalise communications.
- Member Engagement & Events
- Partner with the Membership and Events teams to promote cultural and hospitality programming.
- Create marketing campaigns that build loyalty and showcase the value of membership.
- Ensure all member communications are timely, tailored, and beautifully crafted.
- PR, Partnerships & Influencers
- Support the development of strategic brand partnerships and collaborative initiatives.
- Work with PR agencies to drive media visibility in luxury lifestyle and hospitality press.
- Identify influencer opportunities aligned with the brand and member values.
- Team Leadership
- Manage, mentor and motivate two Marketing Executives, fostering creativity, accountability and delivery.
- Prioritise and delegate effectively in a fast-paced, agile environment.
- Act as a key contact for internal teams and external partners.
About You
You are a confident and creative marketing leader who can bring clarity and calm in a fast-moving, high-standard setting. You combine strategic oversight with a hands-on mindset and take pride in writing and delivering campaigns that are both visually and verbally on-brand.
You’ll bring:
- 6–8 years of marketing experience, ideally in luxury hospitality, lifestyle, or members-club environments.
- A strong track record in campaign planning, digital marketing, content, and brand management.
- Exceptional written English and strong copywriting/editorial skills.
- Experience leading and developing small teams.
- An eye for design, a meticulous approach to detail, and a passion for quality.
- Confidence managing multiple stakeholders and priorities.
Why Join?
This is a rare opportunity to join a prestigious, high-end hospitality brand at a pivotal time. You’ll shape how the brand communicates, engage with influential audiences, and help deliver unforgettable member experiences and communications.
If you’re a high-calibre marketer who thrives in both strategic and hands-on roles, I’d love to hear from you.
Please note this is an onsite role so you will need a car or reliable train access into Surrey.
Contact Detail:
Kindred | Marketing Recruitment Specialists Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager - luxury hospitality
✨Tip Number 1
Network within the luxury hospitality sector. Attend industry events, join relevant online forums, and connect with professionals on LinkedIn. Building relationships can lead to insider information about job openings and valuable referrals.
✨Tip Number 2
Familiarise yourself with the brand's identity and values. Research their marketing campaigns and understand their target audience. This knowledge will help you tailor your approach during interviews and demonstrate your genuine interest in the role.
✨Tip Number 3
Showcase your hands-on experience in managing marketing campaigns. Be prepared to discuss specific examples where you've successfully led projects from conception to execution, particularly in luxury or high-end environments.
✨Tip Number 4
Prepare to discuss your leadership style and how you've mentored team members in the past. Highlight your ability to foster creativity and accountability, as this is crucial for the Senior Marketing Manager role.
We think you need these skills to ace Senior Marketing Manager - luxury hospitality
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in luxury hospitality marketing. Emphasise your strategic planning skills and any hands-on campaign execution you've done, as these are key for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for luxury hospitality and your understanding of the brand's values. Use this opportunity to demonstrate your exceptional written English and copywriting skills.
Showcase Your Campaign Experience: In your application, provide specific examples of successful marketing campaigns you've led or contributed to. Highlight your ability to monitor performance and optimise results using data and insights.
Highlight Team Leadership Skills: If you have experience managing or mentoring teams, make sure to include this in your application. Discuss how you've fostered creativity and accountability in previous roles, as this is crucial for the position.
How to prepare for a job interview at Kindred | Marketing Recruitment Specialists
✨Showcase Your Luxury Experience
Make sure to highlight your previous experience in luxury hospitality or similar environments. Discuss specific campaigns you've led that reflect the elegance and high standards expected in this role.
✨Demonstrate Strategic Thinking
Prepare to discuss how you approach marketing strategy and planning. Be ready to share examples of how you've developed and executed multi-channel campaigns that drive engagement and loyalty.
✨Exhibit Strong Copywriting Skills
Since exceptional written English is crucial for this position, bring samples of your work or be prepared to discuss your writing process. Highlight how your copy has contributed to successful campaigns in the past.
✨Emphasise Team Leadership
As you'll be managing and mentoring a team, be ready to talk about your leadership style. Share experiences where you've fostered creativity and accountability within your team, especially in fast-paced environments.