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For Companies At a Glance
- Tasks: Drive new client acquisition and build long-term partnerships in wellbeing and culture change.
- Company: A purpose-led business transforming employee engagement and performance.
- Benefits: Competitive salary, uncapped bonuses, and a meaningful work environment.
- Why this job: Make a real impact by helping organisations create healthier, engaged cultures.
- Qualifications: Proven solution sales experience in wellbeing or HR services.
- Other info: Join a growing team with strong values and excellent career growth opportunities.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Culture Change & Employee Wellbeing Solutions
My client is a specialist provider of culture change and employee wellbeing solutions, partnering with organisations to transform engagement, performance and workforce connection. With demand for strategic people solutions continuing to grow, they are expanding their commercial team and seeking a high‑calibre Business Development Manager to drive new client acquisition and build long‑term, high‑value partnerships. This is a consultative, solution‑led sales role — not transactional selling.
The Role
You will take full ownership of the new business cycle, from targeted prospecting through to close and ongoing account development. Selling into HR, People, Wellbeing, Health & safety and Culture leaders, you will lead insight‑driven conversations around organisational performance, engagement and behavioural change. Working closely with marketing, you will convert qualified inbound leads while proactively building pipeline through intelligent outbound activity. You will be comfortable navigating multi‑stakeholder environments, shaping proposals and articulating measurable commercial value. Once clients are secured, you will nurture and grow those relationships, positioning my client as a trusted partner in long‑term culture transformation.
What We’re Looking For
We are seeking candidates who can demonstrate substantial, relevant solution sales experience within a comparable environment — such as wellbeing, culture change, HR services, EAP, L&D or consultancy‑led offerings. You will:
- Have a strong track record of winning and growing new business in a target‑driven environment
- Be confident leading consultative, value‑led sales conversations with senior stakeholders
- Understand longer, multi‑touch sales cycles and complex buying processes
- Be commercially astute and able to clearly position ROI and strategic impact
- Bring resilience, credibility and genuine interest in organisational transformation
Experience using LinkedIn for prospecting and CRM systems (e.g. Salesforce) is expected.
Why Join?
This is an opportunity to join a growing, purpose‑led business operating in a sector with real momentum with a fantastic set of values. You will benefit from a competitive base salary and uncapped bonus structure that rewards both new business wins and account growth. If you are an ambitious solutions seller who wants to work in a meaningful space — helping organisations create healthier, more engaged cultures — we would love to hear from you.
Business Development Manager - wellbeing / culture change employer: Kindred | Marketing Recruitment Specialists
Contact Detail:
Kindred | Marketing Recruitment Specialists Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager - wellbeing / culture change
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups related to wellbeing and culture change. The more people you know, the better your chances of landing that dream job.
✨Tip Number 2
Leverage LinkedIn to its fullest! Use it not just for job hunting but for engaging with potential employers. Share insightful content about culture change and employee wellbeing to showcase your expertise and attract attention from hiring managers.
✨Tip Number 3
Prepare for those interviews by doing your homework! Understand the company’s values and how they align with your own. Be ready to discuss how your experience can drive their culture transformation goals — show them you’re the perfect fit!
✨Tip Number 4
Don’t forget to follow up! After an interview or networking event, drop a quick thank-you note. It keeps you on their radar and shows your genuine interest in the role. Plus, it’s a great way to reinforce your enthusiasm for helping organisations thrive.
We think you need these skills to ace Business Development Manager - wellbeing / culture change
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Business Development Manager. Highlight your experience in solution sales, especially in wellbeing and culture change, and don’t forget to showcase your track record of winning new business!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about organisational transformation and how your skills align with our mission. Be sure to mention any relevant experience with HR or wellbeing solutions.
Showcase Your Consultative Skills: In your application, emphasise your ability to lead consultative conversations. We want to see examples of how you've navigated complex sales cycles and built long-term relationships with stakeholders in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Kindred | Marketing Recruitment Specialists
✨Know Your Stuff
Before the interview, dive deep into the company's culture change and employee wellbeing solutions. Understand their approach and be ready to discuss how your experience aligns with their mission. This shows genuine interest and helps you connect your skills to their needs.
✨Master the Consultative Approach
Since this role is all about consultative selling, prepare to demonstrate your ability to lead value-driven conversations. Think of examples from your past where you've successfully navigated complex sales cycles and built relationships with senior stakeholders.
✨Showcase Your Resilience
Be ready to share stories that highlight your resilience in a target-driven environment. Discuss challenges you've faced in previous roles and how you overcame them, especially in relation to winning new business or nurturing client relationships.
✨Leverage LinkedIn and CRM Skills
Familiarise yourself with using LinkedIn for prospecting and any CRM systems you've worked with, like Salesforce. Be prepared to discuss how you've used these tools to drive sales and manage client relationships effectively.