Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead demand generation strategy and create impactful marketing campaigns.
- Company: Globally recognised tech consultancy driving innovation and real-world solutions.
- Benefits: Discretionary bonus, private healthcare, free meals, and a supportive work environment.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Join a high-impact role where marketing drives growth and innovation.
- Qualifications: Proven B2B demand generation experience and strong leadership skills.
The predicted salary is between 60000 - 80000 ÂŁ per year.
We’re partnering with a globally recognised technology consultancy delivering some of the most innovative and complex projects in the market. This is a business where ideas don’t just stay on paper, they become real-world solutions. From advanced product development to solving high‑stakes technical challenges, their work sits at the intersection of technology, science and commercial innovation.
They’re now looking for a Head of Demand Generation to shape how they generate and convert demand across global markets, building campaigns that directly influence pipeline, revenue and long‑term growth.
The Role
This is a senior, high‑impact position where you’ll take ownership of demand generation strategy across the business, with a clear focus on driving pipeline, revenue and long‑term market positioning. You’ll be responsible for:
- Defining audience, segmentation and targeting strategies to drive pipeline growth across key sectors and regions
- Leading the development and execution of integrated demand generation campaigns, from insight and concept through to delivery and optimisation
- Partnering closely with senior stakeholders to translate commercial priorities into marketing activity with a clear line to sales outcomes
- Building a clear view of performance across the funnel, using CRM, automation and analytics tools to drive continuous improvement
- Managing budgets effectively, ensuring investment is aligned to ROI and measurable commercial impact
Alongside this, you’ll play a key role in shaping the future of the marketing function, influencing direction, improving capability, and helping create a high‑performing, collaborative team environment.
What we’re looking for
- Proven experience leading demand generation within a B2B environment, ideally in complex or consultative sales settings
- Experience leading product or service launches, playing a key role in shaping and delivering campaign strategy
- A track record of delivering campaigns that create measurable business impact
- Strong experience partnering with sales teams or senior stakeholders to align marketing with commercial objectives
- Experience working across global or multi‑region markets, with the ability to manage complexity and prioritise effectively
- A data‑led mindset, with hands‑on experience using CRM and marketing automation platforms (e.g. Salesforce, HubSpot)
- A confident and credible leader, able to bring clarity, structure and momentum in evolving or ambiguous environments
- A recognised marketing qualification (e.g. CIM) or a degree in Marketing or a related field
Why apply?
This is a rare opportunity to step into a genuinely high‑impact role within a global business where marketing is seen as a driver of growth, not just a support function. You’ll be working at the forefront of innovation, surrounded by people solving complex, meaningful challenges every day, with the backing of a business that truly invests in its team. Alongside the opportunity itself, you’ll benefit from a strong and well‑rounded package, including:
- Discretionary bonus, directly linking your contribution to business success
- Private healthcare, life insurance and travel insurance
- Daily free breakfast and lunch on‑site
It’s the kind of environment where you’re trusted to make an impact, supported to grow, and part of something genuinely exciting, where your work has a clear and visible impact on pipeline and commercial growth.
Location
This role is based in Cambridge, with regular time in the office to collaborate with teams across the business. It’s easily commutable from Royston, Saffron Walden, Newmarket, Ely, Huntingdon, St Ives, Bury St Edmunds, and wider areas across Cambridgeshire, Hertfordshire and Essex.
We are committed to equality, diversity, and inclusion, actively promoting diversity across all minority groups to create workplaces where everyone feels valued, respected, and empowered.
Head of Demand Generation in Cambridge employer: Kin Collective Recruitment
Contact Detail:
Kin Collective Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Demand Generation in Cambridge
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Head of Demand Generation role.
✨Tip Number 2
Showcase your expertise! Create a portfolio or case studies highlighting your successful demand generation campaigns. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Don’t just apply; follow up! After submitting your application through our website, drop a quick email to express your enthusiasm. It shows initiative and keeps you on their radar.
✨Tip Number 4
Prepare for interviews by understanding the company’s market position and challenges. Tailor your responses to demonstrate how your experience aligns with their goals, especially in driving pipeline and revenue growth.
We think you need these skills to ace Head of Demand Generation in Cambridge
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in demand generation, especially in B2B environments. We want to see how your skills align with the role of Head of Demand Generation, so don’t hold back!
Showcase Your Achievements: When detailing your past roles, focus on specific campaigns you've led that resulted in measurable business impact. We love numbers, so include stats that demonstrate your success in driving pipeline and revenue.
Connect the Dots: In your application, clearly link your experience with sales teams and how you’ve aligned marketing strategies with commercial objectives. We’re looking for someone who can bridge the gap between marketing and sales effectively.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. Don’t miss out!
How to prepare for a job interview at Kin Collective Recruitment
✨Know Your Demand Generation Inside Out
Make sure you’re well-versed in demand generation strategies, especially in a B2B context. Brush up on your experience with audience segmentation and targeting, as well as how to align marketing activities with sales outcomes. Be ready to discuss specific campaigns you've led and the measurable impacts they had.
✨Showcase Your Data-Driven Mindset
Prepare to talk about your hands-on experience with CRM and marketing automation platforms like Salesforce or HubSpot. Bring examples of how you’ve used data analytics to drive campaign optimisation and improve performance across the funnel. This will demonstrate your ability to make informed decisions that lead to revenue growth.
✨Collaborate Like a Pro
Since this role involves partnering with senior stakeholders, think of examples where you successfully collaborated with sales teams or other departments. Highlight how you translated commercial priorities into effective marketing strategies. This shows you can bridge the gap between marketing and sales effectively.
✨Be Ready for Complex Challenges
Given the nature of the consultancy, prepare to discuss how you’ve managed complexity in previous roles, especially in global or multi-region markets. Share your approach to prioritising tasks and driving results in ambiguous environments. This will showcase your leadership skills and adaptability.