At a Glance
- Tasks: Create engaging content for social media, blogs, and email campaigns.
- Company: Established construction business with a focus on innovation and growth.
- Benefits: Gain hands-on experience and develop your marketing skills in a supportive environment.
- Other info: Hybrid working model with opportunities for career advancement in a growing industry.
- Why this job: Make your mark in a dynamic role that values your ideas and creativity.
- Qualifications: One year of marketing experience and strong copywriting skills required.
The predicted salary is between 33750 - 41250 £ per year.
We’re partnering with an established construction business that’s looking for a creative and proactive Senior Digital Marketing Executive to join its team. This is a varied opportunity for someone in the early stages of their marketing career who wants to build broader experience across content, social media, email and digital campaigns. Working closely with the Marketing Manager, you’ll have the support to develop while still being encouraged to contribute your own ideas.
The Role
- Help deliver marketing activity that builds brand awareness, engages customers and supports business growth.
- Creating content for social media, blogs, case studies, emails and sales materials.
- Managing the social media calendar, including planning, scheduling and monitoring content.
- Updating the website and producing SEO-friendly content.
- Supporting email campaigns, exhibitions and customer events.
- Tracking campaign performance and identifying opportunities to improve results.
About You
- At least one year’s experience in a hands-on marketing role.
- Strong copywriting skills and experience creating content for different digital channels.
- Practical experience with social media, email marketing and website content management.
- Confidence using tools such as Canva or Adobe Creative Suite, alongside Google Analytics or similar reporting platforms.
- A full UK driving licence and the flexibility to attend occasional events and customer visits.
- Experience within construction, housebuilding or another technical sector would be beneficial, but isn’t essential.
- Comfortable learning about technical products and turning detailed information into accessible marketing content.
Why Apply?
The business is strengthening its marketing activity, creating an opportunity for someone to take on a genuinely broad role rather than being limited to one channel. You’ll gain hands-on experience across content, digital campaigns, events, lead generation and performance reporting, giving you a strong foundation for the next stage of your marketing career. You’ll work closely with an experienced Marketing Manager, but you won’t simply be there to carry out instructions. Your ideas will be welcomed, your work will be visible across the business and you’ll have the opportunity to understand how marketing supports sales and wider commercial growth.
The business operates within a changing area of construction, supporting the housebuilding sector as it moves towards more energy-efficient homes. It offers an interesting environment for someone who wants to develop their marketing skills while learning about a commercially important and evolving industry.
Location
This role follows a hybrid working structure based in Welwyn, offering 2 days working from home once you have settled into the role. The office is commutable from Hatfield, Potters Bar, St Albans, Hertford, Borehamwood, Stevenage and Cheshunt in Hertfordshire, as well as Barnet, Enfield and Cockfosters in North London.
We are committed to equality, diversity, and inclusion, actively promoting diversity across all minority groups to create workplaces where everyone feels valued, respected, and empowered.
Digital Marketing Executive - On Site - Potters Bar employer: Kin Collective Recruitment Ltd
Join a forward-thinking construction business in Potters Bar that values creativity and innovation, offering a dynamic work environment where your ideas are not just welcomed but celebrated. With a strong commitment to employee development, you'll gain hands-on experience across various digital marketing channels while working closely with an experienced Marketing Manager. Enjoy the flexibility of a hybrid working structure, fostering a healthy work-life balance, all while contributing to a sector focused on building energy-efficient homes.
Contact Details:
Kin Collective Recruitment Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive - On Site - Potters Bar
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Kin Collective Recruitment Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Kin Collective Recruitment Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Kin Collective Recruitment Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Kin Collective Recruitment Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive - On Site - Potters Bar
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Kin Collective Recruitment Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Kin Collective Recruitment Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Kin Collective Recruitment Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Kin Collective Recruitment Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Kin Collective Recruitment Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Kin Collective Recruitment Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
