Media Data Strategy Manager

Media Data Strategy Manager

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead media strategies and connect data for major brands like Andrex and Kleenex.
  • Company: Join Kimberly-Clark, a global leader in household products with a commitment to sustainability.
  • Benefits: Enjoy flexible working, gym memberships, private medical insurance, and a strong pension scheme.
  • Why this job: Be part of a purpose-driven team making a positive impact while growing your media career.
  • Qualifications: 3+ years in media roles; strong analytical skills and experience with consumer journeys required.
  • Other info: Hybrid work environment with a focus on employee well-being and career development.

The predicted salary is between 36000 - 60000 £ per year.

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Media Data Strategy Manager

Apply locations Walton Oaks time type Full time posted on Posted Yesterday job requisition id 879744 Media Data Strategy Manager

Job Description

Location: Office presence is flexible (Walton Oaks, Tadworth); however, weekly visits to a London-based agency are mandatory.

About You:

You are ambitious and always taking initiative to make things better and bring others along with you. You are ready for a new challenge and want a career with purpose; to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

What makes working for Kimberly-Clark so special?

Working for Kimberly-Clark, you’ll have the opportunity to work across some of the biggest household names in the UK, including Andrex and Kleenex. Our brands are an indispensable part of life for people in more than 175 countries – almost ¼ of the world’s population purchase our products every single day!

We don’t take this for granted, we also recognise our responsibility in developing sustainable practices to support a healthy planet and helping to build stronger communities to ensure our business thrives for decades to come. In all that we do, we’re building a legacy of positive impact.

We appreciate that our people define who we are, and what we do. We offer careers that allow people to take pride in working for a company with the highest ethics and apply their diverse experiences and passion to brands that make lives better for people all around the world.

Excited yet?

You should be! This is an exciting opportunity for people who are passionate about growing their career within media in a high-profile position within Kimberly Clark UK.

The Role:

The role will be playing a pivotal part in our Media Performance Team, supporting our Media Managers to define audience strategies and connecting data across owned, paid and retail (2PD) within an eight figure annual media investment for Andrex or Kleenex.

You are a subject matter expert, willing to bring your experience and knowledge to stay current with industry trends, best practices, and new technologies to ensure our campaigns are innovative and effective. Being able to translate this to thinking big picture and prioritize the UK marketing strategic vision for execution.

  • Media innovation: drive insight led approach with test & learn mindset, connecting data types across owned and paid media. Push execution across agency partners to deliver learnings that build capability and audience insights across social and digital discovery channels.

  • Audience first: establish strategic audience application & measurement blueprint; build data mapping from multiple sources to create a combined audience view and feed creative insights. Creating a framework providing clear guidelines on audience choice and application based on defined aims. Seek opportunities to execute across with 0/1/2PD, including retailer data, to accelerate media capabilities.

  • Partnership management: define the roadmap for data utilisation across retail partners such as Amazon, Tesco and Sainsbury’s. Considering business KPIs, drive valuable shopper insights that inspire campaigns and stakeholders.

  • Consumer experience: determine customer journey in key value exchanges and innovation projects to ensure we are providing optimal experiences across channels. Drive audiences into one holistic eco system that delivers increased consumer participation and conversion.

  • MarTech Innovation: collaborate with cross-functional teams to explore innovative solutions; understanding of technology and applications, ability to work with technology teams to drive the implementation roadmap and connect stakeholders from insight to execution.

  • Analytics into action: strong understanding of setting KPIs, analysing results, monitoring performance and driving in-housing of analytics processes.

Skills and Experience

  • Minimum of 3 years of experience in media teams within agency or a large, matrix organisation.

  • Knowledge and experience of holistic consumer journeys across earned/ owned and shared touch points, and what role paid channels can play.

  • Ability to analyse data and derive actionable insights, able to translate complex insights into clear business value.

  • Ability to build relationships with internal stakeholders, media outlets and industry partners and develop a deep understanding of our business to drive conversations that propel progress.

  • Knowledge and experience of holistic consumer journeys across earned/ owned and shared touch points, and what role paid channels play.

  • Persistent performance focus and drive; proven track record of successfully applying analytics and insights to fuel media campaigns.

  • High interest and deep understanding of media with ability to provide direction and challenge where best practice is not met.

  • Strong understanding of CRM, digital marketing, MarTech, and analytics.

  • Proactive mindset and proven track record of making things happen to deliver business results.

  • Excellent communication and project management skills to manage multiple tasks concurrently.

  • Experience managing relationships within a large, multinational, matrix organization. Comfortable giving feedback to agencies and peers on their performance, results, and direction.

Total Benefits

We offer competitive pay and benefits to employees and reward excellence and performance. Our belief in promoting a healthy work-life balance drives us to support our employees’ total well-being, offering comprehensive benefits not limited to gym memberships, private medical insurance, dental cover, employee assistance programme, cycle to work scheme, critical illness cover, travel insurance and a market leading defined contribution pension scheme.

Certain benefits, such as flexible work schedules and parental leave, can be tailored to meet specific individual needs, giving our employees the flexibility to manage their commitments inside and outside of work. We are proud to be rated as a top 100 workplace for working mothers for two years in a row. We offer a flexible hybrid working environment and welcome a conversation to this approach.

To Be Considered

Click the Apply button and complete the online application process. A member of our recruiting team will then review your application and follow up with you if you seem like a great fit for this role.

And finally, the small print….
The statements above are intended to describe the general nature and level of work performed by employees assigned to this role. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

Kimberly-Clark is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, sexual orientation, gender identity, age, pregnancy, genetic information, or any other characteristic protected by law.

KC is a sponsor of the Recruitment and Employment Confederation Good Recruitment Campaign .

This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.

Primary Location

Walton Oaks

Additional Locations

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time

About Us

Fueled by ingenuity, creativity, and an understanding of people\’s most essential needs, we\’re working to find new ways to make a positive impact on the world we share. Kimberly-Clark and its trusted brands, including Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Neve, Plenitud, Sweety, Softex, Viva and WypAll, are an indispensable part of life for people in more than 175 countries by helping individuals experience more of what\’s important to them. We use sustainable practices that support a healthy planet, build stronger communities, and ensure our business thrives for decades to come. To learn more about the company\’s 150-year history of innovation, visit kimberly-clark.com.

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Media Data Strategy Manager employer: Kimberly-Clark Corporation

At Kimberly-Clark, we pride ourselves on being an exceptional employer, offering a dynamic work culture that champions sustainability, inclusion, and employee wellbeing. Our flexible working environment in Walton Oaks, combined with comprehensive benefits and a commitment to career development, empowers our employees to thrive both personally and professionally while contributing to brands that positively impact lives globally.
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Contact Detail:

Kimberly-Clark Corporation Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Media Data Strategy Manager

✨Tip Number 1

Familiarise yourself with the latest trends in media data strategy. Follow industry leaders on social media and subscribe to relevant newsletters to stay updated. This knowledge will help you engage in meaningful conversations during interviews.

✨Tip Number 2

Network with professionals in the media and analytics fields. Attend industry events or webinars where you can meet potential colleagues or mentors. Building these connections can provide valuable insights and may even lead to referrals.

✨Tip Number 3

Prepare to discuss specific examples of how you've used data to drive media strategies in your previous roles. Be ready to explain your thought process and the impact of your decisions, as this will demonstrate your expertise and problem-solving skills.

✨Tip Number 4

Research Kimberly-Clark's brands and their sustainability initiatives. Understanding their mission and values will allow you to align your answers with their goals, showing that you're not just a fit for the role but also for the company culture.

We think you need these skills to ace Media Data Strategy Manager

Data Analysis
Audience Strategy Development
Media Performance Measurement
Stakeholder Management
Consumer Journey Mapping
MarTech Knowledge
Project Management
Communication Skills
Analytical Skills
Relationship Building
Performance Monitoring
Insight Generation
Proactive Mindset
Understanding of Digital Marketing

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in media strategy and data analysis. Use keywords from the job description, such as 'audience strategies', 'data mapping', and 'analytics', to demonstrate your fit for the role.

Craft a Compelling Cover Letter: In your cover letter, express your passion for media and sustainability. Share specific examples of how you've driven insights and innovation in previous roles, and explain why you're excited about the opportunity at Kimberly-Clark.

Showcase Your Analytical Skills: Provide concrete examples of how you've used data to inform media strategies. Discuss any tools or methodologies you are familiar with that align with the requirements of the role, such as CRM systems or MarTech solutions.

Highlight Your Collaborative Experience: Emphasise your ability to work with cross-functional teams and build relationships with stakeholders. Mention any past experiences where you successfully collaborated on projects that required input from various departments.

How to prepare for a job interview at Kimberly-Clark Corporation

✨Show Your Passion for Media

Make sure to express your enthusiasm for the media industry during the interview. Discuss any recent trends or innovations you've been following and how they could apply to the role. This will demonstrate your commitment and knowledge in the field.

✨Prepare Data-Driven Examples

Since the role involves analytics and data strategy, come prepared with specific examples of how you've used data to drive successful media campaigns in the past. Be ready to explain the insights you derived and the impact they had on the business.

✨Understand the Company’s Values

Research Kimberly-Clark's commitment to sustainability, inclusion, and community impact. Be prepared to discuss how your personal values align with theirs and how you can contribute to their mission of making a positive impact.

✨Ask Insightful Questions

Prepare thoughtful questions that show your interest in the role and the company. Inquire about their current media strategies, challenges they face, or how they measure success in their campaigns. This will reflect your proactive mindset and genuine interest in the position.

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