At a Glance
- Tasks: Execute PR and influencer strategies to boost brand awareness in the beauty industry.
- Company: Join a leading beauty brand with a vibrant culture and innovative approach.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: 12-month maternity cover with dynamic team collaboration and exciting projects.
- Why this job: Make an impact in the beauty space while working with top influencers and media.
- Qualifications: 4+ years in PR or influencer marketing, ideally in beauty or lifestyle sectors.
The predicted salary is between 40000 - 50000 £ per year.
The PR & Influencer Manager is responsible for executing the PR and influencer strategy, driving impactful influencer campaigns and brand events, and nurturing talent and media relationships that translate into meaningful coverage. The role is focused on growing brand awareness and cultural relevance within the beauty space across the UK & Ireland, while ensuring that marketing activity supports retail performance and sales.
Working closely with global teams, the role ensures PR and influencer launch plans are executed with excellence and adapted to be locally relevant, supporting both brand-building and commercial objectives. (Please note this role is a 12 month Mat Cover)
Main Responsibilities- Executes PR and Influencer strategy in UK & Ireland to support the brand’s launch plans as well as key local initiatives, ensuring these are shared with Global and Retail teams for visibility.
- Works in close collaboration with the Global PR, Social Media and Product Management teams to ensure consistency and strong synergy between global plans and local adaptation.
- Builds strong relationships with beauty media, influencers, creators and agencies.
- Manages product gifting, paid partnerships and campaign execution in collaboration with agencies to secure coverage across print, digital and social platforms.
- Tracks campaign performance, coverage and influencer reporting.
- Provides competitor launch highlights, relevant market intelligence and consumer insights to strengthen plans and deliver strategies that drive brand equity and retail sales.
- Works cross-functionally with marketing, social and commercial teams.
- Recommends marketing plans to drive local relevance for the brand as well as retail sales.
- Leads local agencies and vendor management.
- Manages the PR & Influencer budget in line with the Marketing Director’s direction, including raising purchase orders.
- Min 4+ years of experience in PR & Influencer Marketing or Brand Communications, ideally within beauty, fashion, lifestyle or consumer brands.
- Strong network of beauty editors, influencers, creators and talent contacts.
- Proven experience executing successful PR and influencer campaigns.
- Excellent communication, writing and relationship-building skills.
- Strong understanding of social media platforms, reporting and analytics tools, creator marketing and beauty culture.
- Highly organised, with the ability to manage multiple campaigns and deadlines simultaneously.
- Passion for beauty, trends, storytelling and brand building.
PR & Influencer Manager employer: Kikocosmetics
As a leading player in the beauty industry, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture. Our team enjoys a wealth of growth opportunities, with access to global resources and the chance to collaborate on innovative campaigns that shape brand narratives. Located in the heart of the UK & Ireland, we offer a dynamic environment where creativity thrives, and employees are empowered to make a meaningful impact in the beauty space.
StudySmarter Expert Advice🤫
We think this is how you could land PR & Influencer Manager
✨Join PR Communities
Get involved in local PR groups or online communities where professionals gather to share opportunities and insights. Engage in conversations on platforms like Twitter or LinkedIn—spotting temporary roles often happens in these spaces.
✨Attend PR Events
Look for industry events, workshops, or conferences that focus on public relations. Not only will you learn from the pros, but you might also meet someone who's looking for temporary help, which is perfect for a gig like this!
✨Showcase Your Skills
Create a portfolio that highlights any past PR work, campaigns, or even university projects. Share it on your social media or PR forums—you want to make sure your great work is visible when the right temporary role comes up.
✨Apply Directly on Our Website
When you spot a temporary PR role with companies like Kikocosmetics, don't hesitate to apply directly through our website. You'll be on the front line, making it easier for you to get noticed!
We think you need these skills to ace PR & Influencer Manager
Some tips for your application 🫡
Craft a Compelling Cover Letter:When you're applying for a temporary role in public relations, your cover letter is your chance to show off your passion for the field. Highlight any relevant PR experience you have, even if it's just through internships or volunteer work. Tell us why you're excited about the opportunity at Kikocosmetics and how you can help make an impact, even in a short time!
Showcase Your Communication Skills:Public relations is all about communicating effectively, so make sure your CV reflects this! Use clear, concise language and showcase any writing samples you might have, such as press releases, blog posts, or social media campaigns. Including a link to a portfolio could really set you apart from other candidates.
Demonstrate Flexibility and Adaptability:Since this is a temporary role, we want to see how quickly you can jump in and start contributing. Mention past experiences where you successfully managed multiple tasks or quickly adapted to changing situations. It’s these qualities that will show us you can thrive at Kikocosmetics even on a short-term basis!
Research Kikocosmetics and the Industry:Before submitting your application, take some time to learn about Kikocosmetics and its approach to PR. Mention anything specific you like about their campaigns or strategies in your cover letter. This extra effort shows us you're genuinely interested and ready to bring your unique perspective to the team!
How to prepare for a job interview at Kikocosmetics
✨Brush Up on Your Crisis Management Skills
In public relations, handling crises is key. Be ready to discuss past situations where you managed communication challenges effectively. Bring examples that showcase your quick thinking and strategic response – they want to see you in action!
✨Show Off Your Portfolio of Campaigns
Since this is a temporary role, showcasing your portfolio is crucial. Make sure you have a collection of your best press releases, campaign plans, or media coverage. You want to prove you can hit the ground running and bring valuable experience to Kikocosmetics right away!
✨Know Your Media Landscape
A strong PR candidate should be familiar with the media landscape. Brush up on key journalists, publications, and current trends in communications. Think about how you’d tailor messages to different media outlets – you might get asked about this during the interview!
✨Be Ready to Discuss Networking Strategies
Networking is a big part of PR work, especially in a temporary role. Be prepared to chat about your previous networking experiences or how you plan to build key relationships quickly at Kikocosmetics. They’ll want to know you can create buzz and leverage your connections immediately!
