Smart Buildings Product Marketing Manager in Dudley

We are seeking a highly motivated and experienced Product Marketing Manager to drive the positioning, messaging, go-to-market communication of our ‘Smart Buildings’ SaaS and software platform offerings. The Product Marketing Manager acts as the commercial voice of the Smart Buildings portfolio, ensuring product strategy, customer requirements, competitive positioning and go-to-market execution remain aligned globally. This role serves as the bridge between Product Management, Sales, Customer Success, and Marketing, translating product capabilities into compelling customer value propositions that accelerate pipeline growth, product adoption, retention, and revenue.

The successful candidate will combine strategic thinking with hands‑on execution, helping to define how our solutions are positioned in the global market while enabling sales teams and supporting successful product launches. The ‘Product Marketing Manager’ is responsible for driving market awareness, demand generation, and adoption of smart building solutions, leveraging value proposition messaging from MEIDS technology and software solutions.

This role translates product into benefits of workplace and tenant experience, optimal building performance and occupant wellbeing, operational efficiency and effectiveness, energy optimisation, increased real estate value and rental efficiencies. Ultimately delivering compelling, outcome‑driven messaging for varied buying groups of building owners, corporate tenants, operators, and technology stakeholders.

Key Responsibilities

• Develop and continually evolve product positioning, messaging and value propositions for Smart Building solutions.
• Align value propositions with MEIDS products of today (IBSS + GENESIS), while braced for incorporating new technologies as we develop new solutions for the future.
• Translate complex technical capabilities into clear business outcomes.
• Create compelling narratives, tailored to target buying groups, regional variances, and user personas.
• Ensure consistent messaging across all global customer‑facing channels.
• Own and execute go‑to‑market plans for marketing new products, solutions, modules, features, releases, across markets, verticals, geographies and partner GTM programmes.
• Measure launch effectiveness and continuously optimise programmes.
• Conduct market research to identify trends, opportunities, and threats.
• Create compelling, high impact digital marketing content.
• Develop customer success stories, case studies and reference programmes.
• Build relationships with industry analysts and contribute to analyst submissions.
• Monitor and report on marketing performance, campaign effectiveness, product adoption, and revenue contribution.

Requirements

• 5+ years of B2B Product Marketing or Solution Marketing experience.
• Experience supporting enterprise software or SaaS enterprise sales cycles.
• Strong understanding of the SaaS customer lifecycle including acquisition, adoption, expansion, and retention.
• Excellent written and verbal communication skills.
• Strong stakeholder management and influencing ability.
• Experience within Smart Buildings, PropTech, IoT, Energy, Facilities Management, Workplace Technology, or Digital Transformation.

Preferred Qualifications

• Bachelor's Degree in Marketing, Business, Technology, Engineering, or related field.

Ideal Candidate Profile

You are a commercially minded product marketer who can translate product innovation into customer outcomes. You thrive working across product, sales, and marketing functions, balancing strategy with execution.

Benefits

• Full Time Position, 37.5 hours/week, Mon-Fri
• Some occasional international travel may be required
• Annual bonus up to 4%
• Vacation: 33 days