At a Glance
- Tasks: Lead creative marketing campaigns and craft engaging content to promote our brand.
- Company: Join Kiddie Capers Childcare, a family-run nursery group in Sussex.
- Benefits: Competitive salary, supportive environment, and opportunities for professional growth.
- Other info: Dynamic team atmosphere with a focus on community and diversity.
- Why this job: Make a real impact in a creative role that values your ideas and skills.
- Qualifications: Marketing qualification and a flair for creativity and communication.
The predicted salary is between 35000 - 40000 £ per year.
As Marketing Lead, you will be responsible for planning, delivering and evaluating a wide range of marketing activities that advertise our brand and in turn generate new enquiries. You will also support marketing efforts across the business and be responsible for writing internal and external copy. You'll be a highly organised individual with a keen eye for detail, excellent communication skills, and a passion for creating engaging content in line with our brand guidelines. You will also be responsible for ensuring the content of our website is up to date and as engaging as possible. This is an exciting opportunity for someone who is creative, solution-focused and confident working both strategically and hands-on. The role is based at our Support Hub Office in between Hurstpierpoint and Burgess Hill.
Hours & Pay:
- 40 hours per week, Monday-Friday
- £35,000 - £40,000 per annum
Kiddie Capers Childcare are a growing Nurseries & Preschool company operating multiple nurseries in the Sussex area. We are owned and operated by two local families. At Kiddie Capers Childcare we give our children a safe, happy, and creative environment where they are inspired and encouraged to develop new ideas and interests. We value their uniqueness and recognise their individual learning needs, so that they can grow in confidence and independence in preparation not only for school, but for life. Our stimulating learning conditions and challenging curriculum ensures each child achieves their full potential. We create a caring ethos, where we encourage respect for each other and for the environment, whilst adding to the life and well-being of our local community. Our strong partnerships with families and the wider local community, creates an open and welcoming surrounding that promotes equality and values diversity.
Requirements
- Essential
- Marketing qualification; degree or similar
- Someone who is creative, can think outside of the box and is a problem solver
- A team player
- Excellent organisational skills, with the ability to manage multiple projects at once
- Commercial awareness
- Someone who can work at pace
- Experience in using Canva or similar
- Excellent written and verbal communication skills with the ability to liaise with a range of stakeholders
- Impeccable attention to detail with the ability to maintain brand consistency
- Proven experience in creating engaging content for social media platforms, including Facebook, Instagram and LinkedIn
- Full driver’s license
- Desirable
- Experience within the childcare or educational sector
- Knowledge of SEO and Google Analytics
- Basic graphic design experience
- Experience in managing budgets
- Experience in WordPress
Marketing Lead employer: Kiddie Capers Childcare
Kiddie Capers Childcare is an exceptional employer, offering a nurturing and supportive work environment in Uckfield that prioritises the well-being and development of both children and staff. As a Nursery Manager, you will benefit from ongoing professional development opportunities, a collaborative team culture, and the chance to make a meaningful impact on the lives of children and their families in the community. Join us to be part of a passionate team dedicated to creating a safe and inspiring space for early years education.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Kiddie Capers Childcare and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Kiddie Capers Childcare are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Kiddie Capers Childcare on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Kiddie Capers Childcare. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Kiddie Capers Childcare. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Kiddie Capers Childcare:Show us that you’ve done your homework! In your application, briefly mention what you admire about Kiddie Capers Childcare’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Kiddie Capers Childcare
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Kiddie Capers Childcare will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Kiddie Capers Childcare, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
