At a Glance
- Tasks: Drive sales growth of fire safety products and manage customer accounts.
- Company: Join a globally respected brand under Kidde Global Solutions.
- Benefits: Competitive salary, incentives, flexible working, and career development.
- Other info: Great opportunities for career progression and personal development.
- Why this job: Make a real impact in fire safety while growing your sales skills.
- Qualifications: Experience in B2B sales and strong Salesforce CRM skills required.
The predicted salary is between 53200 - 79541 £ per year.
Country: UK
Travel: 5% of the time
Location: Dependent on applicant
Contract Type: Full Time
Role Purpose
The Internal Sales Manager is responsible for driving sales growth of smoke alarm and fire safety products through proactive account management, pipeline development, and sales forecasting. The role leads internal sales activity using Salesforce CRM to manage opportunities, improve conversion rates, and increase spend from low-value or underperforming customer accounts. The position combines sales leadership, customer relationship management, forecasting, and commercial analysis to maximise revenue and customer retention.
Key Responsibilities
- Drive sales of smoke alarms and associated fire safety products to existing and prospective customers.
- Identify opportunities to increase customer spend through upselling and cross‑selling.
- Proactively contact low‑spending, dormant, or underperforming accounts to increase revenue and engagement.
- Develop targeted account plans to grow key customer segments.
- Manage and maintain an accurate sales pipeline using Salesforce.
- Ensure all sales opportunities, activities, and customer interactions are accurately recorded.
- Monitor pipeline progression and conversion rates.
- Use Salesforce dashboards and reporting to analyse performance and identify sales opportunities.
Forecasting & Reporting
- Produce weekly and monthly sales forecasts.
- Analyse sales trends, customer buying patterns, and pipeline health.
- Deliver accurate forecasting to support inventory planning and commercial decision‑making.
- Report on KPIs including pipeline value, win rates, customer spend growth, and account activity.
Account Management
- Build strong customer relationships via telephone, email, and virtual meetings.
- Regularly engage with low‑spending accounts to understand barriers to purchasing and identify growth opportunities.
- Manage customer quotations, pricing discussions, and order follow‑up.
- Resolve customer concerns and coordinate with operations or customer service teams.
Team & Commercial Support
- Support and coach internal sales staff where applicable.
- Work closely with external sales representatives and marketing teams.
- Contribute to sales campaigns and product promotions.
Skills & Experience Required (Essential)
- Experience in B2B internal sales or account management.
- Strong experience using Salesforce CRM.
- Ability to manage sales pipeline and forecasting.
- Proven ability to grow customer accounts and increase spend.
- Strong telephone sales and relationship‑building skills.
- Excellent analytical and reporting skills.
- Commercial awareness and target‑driven approach.
- Experience selling smoke alarms, compliance products, or fire safety solutions.
- Knowledge of fire safety legislation or compliance markets.
- Experience in customer segmentation and account reactivation.
Key Performance Indicators (KPIs)
- Pipeline value and accuracy
- Forecast accuracy
- Growth in low‑spending account revenue
- Quote conversion rate
- Number of proactive customer contacts per week
What we offer
- Be part of a globally respected brand under Kidde Global Solutions.
- Competitive salary package, incentives, and career development opportunities.
- Flexible working arrangements
- Laptop/PC and smartphone
- Career progression opportunities
Sales Manager employer: Kidde Global Solutions
Join a globally respected brand under Kidde Global Solutions as a Sales Manager, where you will thrive in a dynamic work culture that prioritises employee growth and development. With competitive salary packages, flexible working arrangements, and a strong focus on career progression, this role offers the chance to make a meaningful impact in the fire safety industry while enjoying a supportive team environment. Embrace the opportunity to drive sales growth and build lasting customer relationships in a company that values your contributions.