At a Glance
- Tasks: Support Kia UK's dealer marketing activities and enhance digital engagement.
- Company: Join Kia UK, a leading automotive brand known for innovation and sustainability.
- Benefits: Enjoy flexible hours, hybrid working, free lunches, and wellness perks.
- Other info: Great career growth opportunities in a supportive and inclusive environment.
- Why this job: Be part of a dynamic team shaping the future of automotive marketing.
- Qualifications: Proactive, organised, and collaborative individuals with a passion for marketing.
The predicted salary is between 31500 - 38500 £ per year.
Welcome to Kia UK!
Kia UK is a leading automotive brand offering one of the industry’s largest range of models across multiple vehicle segments. With 190 Kia Dealers across the country, Kia is widely known for its advanced electrified products. Kia UK has consistently grown for over 30 years, supported by bold design, quality products and ever-evolving customer service. People are central to Kia UK and every day is an opportunity to learn something new and to grow personally and professionally.
The Role
This varied role will support the development and delivery of Kia UK’s dealer marketing activity, helping to improve dealer engagement and ensure our digital content, tools and communications remain consistent, relevant and effective. The successful candidate will take ownership of several important dealer-facing channels, including Digital Showroom POS, Showcase, the Kia Marketing Portal, dealer communications and dealer social media content. You will help develop marketing materials and digital assets from initial brief through to approval and delivery. You will also support national, regional and dealer events, dealer lead generation activity and the continued development of Kia’s dealer communications strategy.
Responsibilities
- Working in conjunction with the relevant stakeholders and supporting the team to ensure that the marketing programmes and strategies are developed to the business objectives.
- Supporting the creation of bespoke marketing materials, within agreed strategic requirements for usage.
- Involved in the creative process – from brief to approval and undertake the development of materials.
- Advertising – Supporting the development of Key Visuals for both National and Dealer templates.
- Events & Roadshows – Support a range of events including national, regional and dealer events.
- PR – work with the PR team to identify and implement opportunities and events.
- Working with various stakeholders and Field Teams to support dealer communications about national and local level activity.
- Manage & Support the Dealer Leads Programme including Pay Per Click Search Marketing.
- Support with the overall dealer communications strategy with a focus on increasing engagement with our network tools and communications.
- Manage the Showcase & Digital POS content, ensuring it remains always up to date and relevant.
- Creation and maintenance of 360 digital assets & ensuring earliest available reference photos for new vehicles/derivatives.
- Ownership of Dealer Digital Solutions content and reporting including Digital POS.
- Enhancing Dealer & Customer usage of these digital tools.
- Reporting and analysis of usage, downtime, troubleshooting, etc.
- Supporting the development of Creative assets for both National and Dealer templates.
- Ownership of Dealer Communications including newsletters, notifications, presentations, monthly webinars and workshops.
- Ownership of the Dealer Social Media Calendar, including creative and post copy recommendations.
- Ownership of Dealer Marketing Portal content, tools (e.g., asset builder) and reporting.
- Provide regular reporting to stakeholders on the success of actions by channel.
About You
- A proactive, energetic and self-motivated approach.
- Strong organisational skills, with excellent attention to detail.
- The ability to manage multiple projects, schedules and competing priorities.
- Confidence working collaboratively with colleagues and stakeholders across different functions.
- The ability to adapt to changing circumstances and work effectively through ambiguity.
- Experience of managing budgets, schedules or preparing estimates.
- Strong MS Office skills, with an awareness of AI tools and a willingness to embrace and explore their use to drive efficiency and innovation.
We recognise that there may be a number of ways to meet our requirements. We are looking for the best candidate for the job and encourage you to apply even if your experience or qualifications don’t exactly match what we’ve outlined in the role description.
The Benefits
- Flexible working hours (core hours between 10:00am-3:00pm)
- Hybrid working (up to 2 days a week remote working pro rata)
- Employee Car Scheme (car lease + insurance all included from £85/month)
- Onsite Chef - free lunch every day
- Private Medical Care (Vitality)
- Annual Health Checks and free flu jabs offered onsite
- Private Dental Care (Denplan, £0 excess)
- Pension with enhanced employer contribution
- Life Assurance
- 24 days Annual Leave + Bank Holidays
- Wellness benefits including cycle to work scheme, free eye tests, employee assistance programme, Mental Health First Aiders and more
- Financial hub providing free financial guidance and support
- Work from anywhere for one week a year
- Enhanced Maternity, Adoption and Shared Parental Leave (up to 6 months full pay)
- Enhanced Paternity Leave (up to 4 weeks full pay)
- Free weekly yoga, football, and badminton clubs
- Pool tables, dart board, and massage chairs onsite
- Opportunity to get involved & give back via our charity partners
- Birthday Vouchers
- Celebrations such as our Spring Ball, Christmas events, Social Club and much more!
Location/Travel
The Kia UK Head Office is based in Walton-on-Thames, just a 5-minute walk from the station. We also have plenty of on-site parking for drivers, including EV charging ports. There is step-free access throughout the building, but please let us know if you require any additional accessibility support and we will cater to your needs as best we can.
Interview Process
- Step 1: CV review
- Step 2: Teams interview
- Step 3: Face-to-face interview
We are committed to providing an inclusive and accessible recruitment process. We understand that every candidate is unique, and we welcome the opportunity to make reasonable adjustments to ensure that all individuals can fully participate in our interview process.
Dealer Digital Marketing Executive in Walton employer: Kia UK
Kia UK Bolton is an excellent employer, offering a dynamic work environment where teamwork and innovation thrive. With a focus on employee growth, we provide ongoing training and development opportunities to ensure our technicians stay at the forefront of automotive technology. Our commitment to a supportive culture and competitive benefits makes us a rewarding place to build your career in the automotive industry.
StudySmarter Expert Advice🤫
We think this is how you could land Dealer Digital Marketing Executive in Walton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Kia UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Kia UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Kia UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Kia UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Dealer Digital Marketing Executive in Walton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Kia UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Kia UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Kia UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Kia UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Kia UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Kia UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
