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- Tasks: Run exciting multi-channel marketing campaigns and manage our HubSpot CRM.
- Company: Join Keywords Studios, a leader in the gaming and entertainment industry.
- Benefits: Enjoy 25 days annual leave, private medical cover, and enhanced pension contributions.
- Why this job: Make an impact in a creative environment while working with top gaming brands.
- Qualifications: 3-5 years in B2B marketing and experience with HubSpot or similar tools.
- Other info: Flexible hybrid working and opportunities for career growth in a dynamic team.
The predicted salary is between 36000 - 60000 £ per year.
Keywords Studios is the leading technical and creative services provider to the global video games and entertainment industries. Established in 1998 and headquartered in Dublin, Keywords has a team of over 13,000 across 70 studios located in Europe, North America, South America, Australia and Asia. Our global network provides industry leading end-to-end follow the sun workflows to elevate our customer's IP's across the world.
We are seeking a capable, proactive Marketing Campaign Specialist (Maternity Cover) who can confidently run multi-channel campaigns, manage our HubSpot CRM and website CMS, and support the wider marketing team during a key period of activity. The ideal candidate will be a solid mid-level marketer – experienced enough to work autonomously day-to-day. This role can be based in London (UK) or Dublin (Ireland), and the successful candidate must be available to start in February or March 2026.
Key Responsibilities And Activities- Campaign Management & Execution: Support the development and delivery of integrated marketing campaigns for the Brand team and also across business divisions. Translate campaign objectives into actionable plans, timelines, and briefs. Coordinate with internal and external teams (SEO, PR, creative, business divisions, sales) to ensure timely execution. Oversee the rollout of campaign assets across channels specifically for email and website (case studies, landing pages, news articles), also supporting the wider marketing team with social media, brand and event and paid channels.
- Cross-Functional Collaboration: Work closely with the wider marketing team, divisional leads and teams, and subject matter experts across a complex global organisation. Lead calls, gather inputs, approvals, and content as needed. Keep stakeholders informed via structured updates and reporting.
- CRM & Marketing Automation (HubSpot): Manage HubSpot contact lists, forms, workflows and email sends. Support CRM hygiene and reporting. Support campaign measurement using HubSpot dashboards and analytics.
- Website & Content Management: Manage updates in our proprietary CMS (copy updates, image swaps, landing pages, case studies). Collaborate with the Website agency on larger UX improvements or content builds. Ensure localisation workflows move smoothly by coordinating with internal teams and vendors.
- Reporting & Insights: Monitor campaign and email performance and identify areas for optimisation. Support quarterly reporting cycles by extracting clear, useful insights from HubSpot and web analytics.
- Strong experience in campaign management and asset coordination.
- 3-5 years' experience in B2B marketing, preferably across global or multi-region organisations.
- Experience managing HubSpot Marketing Hub (or similar: Salesforce Marketing Cloud, Marketo, etc.).
- Strong working knowledge of Google Workspace; familiarity with Figma is a plus.
- Comfortable updating and maintaining website content through a CMS.
- Strong organisational skills with the ability to manage multiple priorities.
- A proactive communicator who can work both independently and collaboratively.
- An interest in creative industries, gaming, or technology.
- 25 days annual leave + UK Bank Holidays.
- Private Medical and Dental cover.
- Group Income Protection.
- Group Life Assurance.
- Employee Assistance Program (EAP).
- Enhanced Employer Pension Contributions.
- Cycle Scheme.
- Tech Scheme.
- Studio: Keywords Studios
- Location: Europe, United Kingdom, London
- Area of Work: Marketing
- Service: Globalize
- Employment Type: Full Time, Fixed Term
- Working Pattern: Hybrid
Marketing Campaign Specialist (Mat Cover) employer: Keywords Studios
Contact Detail:
Keywords Studios Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaign Specialist (Mat Cover)
✨Tip Number 1
Network like a pro! Reach out to people in the gaming and marketing industries on LinkedIn. A friendly message can go a long way, and you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and projects. This is your chance to shine and demonstrate what you can bring to the table at Keywords Studios.
✨Tip Number 3
Prepare for interviews by researching Keywords Studios and their recent campaigns. Be ready to discuss how your experience aligns with their mission to 'Imagine More' and how you can contribute to their success.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Keywords team. Don’t miss out!
We think you need these skills to ace Marketing Campaign Specialist (Mat Cover)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Campaign Specialist role. Highlight your experience in campaign management and any relevant tools like HubSpot. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about marketing in the gaming industry and how you can contribute to our team. Keep it engaging and personal – we love a good story!
Showcase Your Achievements: When detailing your experience, focus on specific achievements rather than just responsibilities. Use numbers and examples to demonstrate your impact in previous roles. We want to see how you've made a difference!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about Keywords Studios!
How to prepare for a job interview at Keywords Studios
✨Know Your Campaigns
Before the interview, brush up on your knowledge of successful marketing campaigns, especially in the gaming industry. Be ready to discuss specific examples where you’ve managed multi-channel campaigns and how you measured their success.
✨Master HubSpot
Since managing HubSpot is a key part of the role, make sure you’re familiar with its features. Prepare to talk about how you've used HubSpot for CRM management, campaign automation, and reporting in your previous roles.
✨Showcase Your Collaboration Skills
This role requires working closely with various teams. Think of examples where you’ve successfully collaborated with different departments or stakeholders. Highlight your communication skills and how you keep everyone informed during projects.
✨Be Ready for Creative Discussions
Given the creative nature of Keywords Studios, be prepared to discuss your interest in the gaming and entertainment industries. Share any relevant experiences or insights that demonstrate your passion for creativity and innovation in marketing.
