At a Glance
- Tasks: Research and qualify leads in the gaming industry to drive new revenue opportunities.
- Company: Join Keywords Studios, a leader in gaming services with a passion for innovation.
- Benefits: Enjoy 25 days annual leave, private medical cover, and a hybrid working model.
- Other info: Dynamic remote work environment with opportunities for travel and team gatherings.
- Why this job: Be at the forefront of gaming, connecting with top companies and shaping the future.
- Qualifications: Passion for gaming, strong research skills, and excellent communication abilities.
The predicted salary is between 30000 - 40000 € per year.
At Keywords Studios, we are using our passion for games, technology and media to create a global services platform for video games and beyond. Our aim is to become the “go to” provider of technical services. We enable leading content creators and publishers to leverage our expertise and capacity across the lifecycle of interactive content. In so doing we empower our clients to remain lean and agile, and to focus on creating the most engaging experiences.
Keywords is trusted and relied upon by many of the world’s leading video game companies to work alongside them during concept, development and live operations by leveraging the breadth and depth of our industry leading service lines every step of the way.
Job Summary
Keywords Studios is looking for a motivated, driven Business Development Researcher & Lead Qualifier to join our Strategic Intelligence unit. This critical role bridges the gap between market and client intelligence and lead generation and qualification for new revenue opportunities. In this role, you own the front-end of the sales funnel. You are responsible for all upfront work, including deep-dive research, market monitoring, cold outreach, and initial assessment. Your goal is not just to book meetings, but to progress prospects from initial interest into a "hot lead", strictly defined as an actual request for a quote (RFQ). Once a tangible quote request is secured, you will seamlessly hand it over to a Business Development Manager (BDM) to close, which serves as the primary performance measure.
Key Responsibilities
- Intelligence & Opportunity Discovery: Systematically leverage market data platforms (e.g., SteamDB), internal proprietary Keywords and external public data, to identify upcoming commercial opportunities and market shifts.
- Emerging Sectors Tracking: Monitor some new spaces, including our Globalize division, with clients seeking assistance with QA testing and Localization services, to see where our technical services can support rapid opportunities.
- Outbound Execution: Take full ownership of the initial outbound loop, executing first-touch outreach, cold contacting/calling, and persistent follow-ups.
- End-to-End Qualification: Own the prospect relationship through initial assessment, moving beyond general client "pain points" to uncover tangible commercial intent.
- Seamless BDM Handoff: Responsible for delivering high-quality, quote-ready opportunities to the BDM community the moment a client issues a formal request for a quote or proposal.
- Sales Pipeline Transparency: Use CRM tooling (Salesforce) to ensure all outreach activity and qualification milestones are logged transparently and mapped to clear signal triggers.
Requirements
To be successful in this role, you will need to have a passion for the gaming, entertainment and technology world and an active curiosity for research and AI. No experience selling or researching in the entertainment and/or video games industry necessary, but preferred. AI-first research and insights capabilities are preferred. Research, analysis and idea presentation skills. A motivated self-starter, able to run with initiatives and projects, and able to operate in a remote environment. A curiosity to constantly learn and improve. Strong understanding of market trends, industry dynamics and current industry landscape and for game development and publishing. High attention to detail and ability to deliver under pressure and to deadlines. Superb written and verbal communication skills. Must be comfortable working and communicating with exec/senior contact levels. Additional coding or language skills valued. This role will likely require periodic travel to industry events. There may also be the requirement to spend time with the team at regular gatherings in our UK London offices.
Benefits
- 25 days annual leave + UK Bank Holidays
- Private Medical and Dental cover
- Group Income Protection
- Group Life Assurance
- Employee Assistance Program (EAP)
- Enhanced Employer Pension Contributions
- Cycle Scheme
- Tech Scheme
- Electric Car Scheme
- Discretionary Bonus Scheme
Role Information:
Studio: Keywords Studios
Location: Europe, United Kingdom, London
Area of Work: Business Development
Service: Globalize
Employment Type: Full Time, Permanent
Working Pattern: Hybrid, Remote
Hours: 37.5 hours, Monday - Friday
Globalize BD Research and Lead Qualifier in London employer: Keywords Studios
At Keywords Studios, we pride ourselves on fostering a dynamic and inclusive work culture that thrives on innovation and collaboration. As a Globalize BD Research and Lead Qualifier, you will benefit from comprehensive employee growth opportunities, including access to cutting-edge technology and industry insights, all while enjoying a competitive benefits package that includes private medical cover and enhanced pension contributions. Our London office serves as a vibrant hub for creativity and teamwork, making it an ideal environment for those passionate about the gaming and technology sectors.
StudySmarter Expert Advice🤫
We think this is how you could land Globalize BD Research and Lead Qualifier in London
✨Tip Number 1
Get to know Keywords Studios inside out! Research their services, recent projects, and industry trends. This will not only help you in interviews but also show your genuine interest in the company.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn, join relevant groups, and engage in conversations about gaming and technology. This can give you insider info and potentially a referral!
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills align with the role of Business Development Researcher & Lead Qualifier. Highlight your research abilities and passion for the gaming industry.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Keywords Studios.
We think you need these skills to ace Globalize BD Research and Lead Qualifier in London
Some tips for your application 🫡
Show Your Passion:Let us see your enthusiasm for gaming, technology, and media right from the start. Mention any relevant experiences or interests that connect you to the industry, as this will help us understand your motivation.
Tailor Your Application:Make sure to customise your CV and cover letter for the role. Highlight your research skills and any experience with market analysis, as these are key for the Business Development Researcher position. We want to see how you can contribute!
Be Clear and Concise:When writing your application, keep it straightforward and to the point. Use clear language and structure your thoughts well. This will show us your superb written communication skills, which are essential for the role.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Keywords Studios
✨Know Your Market
Before the interview, dive deep into the gaming and technology sectors. Familiarise yourself with current trends, emerging markets, and Keywords Studios' services. This will not only show your passion but also help you engage in meaningful conversations during the interview.
✨Master the Art of Cold Outreach
Since this role involves cold contacting and outreach, prepare by practising your pitch. Think about how you would approach potential leads and what key points you'd want to convey. Being able to articulate your strategy clearly will impress the interviewers.
✨Showcase Your Research Skills
Be ready to discuss your research process. Highlight any tools or platforms you’ve used for market analysis, like SteamDB or CRM systems. Demonstrating your ability to gather and analyse data effectively will be crucial for this role.
✨Communicate Like a Pro
Strong communication skills are essential, especially when dealing with senior contacts. Practice articulating your thoughts clearly and confidently. Consider preparing examples of how you've successfully communicated complex ideas in the past.
