At a Glance
- Tasks: Research and qualify leads in the gaming industry to drive new revenue opportunities.
- Company: Join Keywords Studios, a leader in gaming services with a passion for innovation.
- Benefits: Enjoy 25 days leave, private medical cover, and a hybrid working model.
- Other info: Dynamic role with opportunities for travel and team gatherings in London.
- Why this job: Be at the forefront of gaming, helping top companies thrive with your insights.
- Qualifications: Passion for gaming and technology; research skills are a plus.
The predicted salary is between 30000 - 40000 £ per year.
At Keywords Studios, we are using our passion for games, technology and media to create a global services platform for video games and beyond. Our aim is to become the “go to” provider of technical services. We enable leading content creators and publishers to leverage our expertise and capacity across the lifecycle of interactive content. In so doing we empower our clients to remain lean and agile, and to focus on creating the most engaging experiences.
Keywords is trusted and relied upon by many of the world’s leading video game companies to work alongside them during concept, development and live operations by leveraging the breadth and depth of our industry leading service lines every step of the way.
Keywords Studios is looking for a motivated, driven Business Development Researcher & Lead Qualifier to join our Strategic Intelligence unit. This critical role bridges the gap between market and client intelligence and lead generation and qualification for new revenue opportunities. In this role, you own the front-end of the sales funnel. You are responsible for all upfront work, including deep-dive research, market monitoring, cold outreach, and initial assessment. Your goal is not just to book meetings, but to progress prospects from initial interest into a "hot lead", strictly defined as an actual request for a quote (RFQ). Once a tangible quote request is secured, you will seamlessly hand it over to a Business Development Manager (BDM) to close, which serves as the primary performance measure.
Key Responsibilities
- Intelligence & Opportunity Discovery: Systematically leverage market data platforms (e.g., SteamDB), internal proprietary Keywords and external public data, to identify upcoming commercial opportunities and market shifts.
- Emerging Sectors Tracking: Monitor some new spaces, including our Globalize division, with clients seeking assistance with QA testing and Localization services, to see where our technical services can support rapid opportunities.
- Outbound Execution: Take full ownership of the initial outbound loop, executing first-touch outreach, cold contacting/calling, and persistent follow-ups.
- End-to-End Qualification: Own the prospect relationship through initial assessment, moving beyond general client "pain points" to uncover tangible commercial intent.
- Seamless BDM Handoff: Responsible for delivering high-quality, quote-ready opportunities to the BDM community the moment a client issues a formal request for a quote or proposal.
- Sales Pipeline Transparency: Use CRM tooling (Salesforce) to ensure all outreach activity and qualification milestones are logged transparently and mapped to clear signal triggers.
Experience & Requirements
- To be successful in this role, you will need to have a passion for the gaming, entertainment and technology world and an active curiosity for research and AI.
- No experience selling or researching in the entertainment and/or video games industry necessary, but preferred. AI-first research and insights capabilities are preferred.
- Research, analysis and idea presentation skills.
- A motivated self-starter, able to run with initiatives and projects, and able to operate in a remote environment. A curiosity to constantly learn and improve.
- Strong understanding of market trends, industry dynamics and current industry landscape and for game development and publishing.
- High attention to detail and ability to deliver under pressure and to deadlines. Superb written and verbal communication skills.
- Must be comfortable working and communicating with exec/senior contact levels.
- Additional coding or language skills valued.
This role will likely require periodic travel to industry events. There may also be the requirement to spend time with the team at regular gatherings in our UK London offices.
Benefits
- 25 days annual leave + UK Bank Holidays
- Private Medical and Dental cover
- Group Income Protection
- Group Life Assurance
- Employee Assistance Program (EAP)
- Enhanced Employer Pension Contributions
- Cycle Scheme
- Tech Scheme
- Electric Car Scheme
- Discretionary Bonus Scheme
Role Information: EN Studio: Keywords Studios Location: Europe, United Kingdom, London Area of Work: Business Development Service: Globalize Employment Type: Full Time, Permanent Working Pattern: Hybrid, Remote Hours: 37.5 hours, Monday - Friday
Global Growth BD Researcher & Lead Qualifier in London employer: Keywords Studios
At Keywords Studios, we pride ourselves on fostering a dynamic and inclusive work culture that thrives on innovation and collaboration. As a Global Growth BD Researcher & Lead Qualifier, you will benefit from comprehensive employee growth opportunities, including access to cutting-edge technology and industry insights, all while enjoying a flexible hybrid working environment in London. With competitive benefits such as private medical cover, enhanced pension contributions, and a discretionary bonus scheme, we are committed to supporting our employees' well-being and professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Global Growth BD Researcher & Lead Qualifier in London
✨Tip Number 1
Get to know Keywords Studios inside out! Research their services, recent projects, and industry trends. This will not only help you in interviews but also show your genuine interest in the company.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn, join relevant gaming forums, and attend industry events. Building relationships can give you insider info and even referrals.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills align with the role of a Business Development Researcher & Lead Qualifier. Highlight your research abilities and passion for gaming to stand out.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Keywords Studios team.
We think you need these skills to ace Global Growth BD Researcher & Lead Qualifier in London
Some tips for your application 🫡
Show Your Passion:Let us see your enthusiasm for gaming, technology, and media right from the start. Mention any relevant experiences or interests that connect you to the industry, as this will help us understand your motivation.
Tailor Your Application:Make sure to customise your CV and cover letter for the Global Growth BD Researcher & Lead Qualifier role. Highlight your research skills and any experience with market analysis, as these are key to what we’re looking for.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. We appreciate clarity, so avoid jargon and make sure your key points stand out. This will help us quickly grasp your qualifications.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Keywords Studios
✨Know Your Gaming Trends
Before the interview, dive deep into current trends in the gaming and technology sectors. Familiarise yourself with platforms like SteamDB and understand how they impact market dynamics. This knowledge will not only impress your interviewers but also show your genuine passion for the industry.
✨Master the Art of Cold Outreach
Since this role involves cold contacting and outreach, practice your pitch beforehand. Prepare a few scenarios where you can demonstrate how you'd approach potential leads. Being able to articulate your strategy clearly will showcase your readiness for the role.
✨Showcase Your Research Skills
Be ready to discuss your research methodologies and how you would leverage data to identify opportunities. Bring examples of how you've used research in the past, even if it's from different industries. This will highlight your analytical skills and adaptability.
✨Communicate Like a Pro
Strong communication is key in this role, especially when dealing with senior contacts. Practice articulating your thoughts clearly and confidently. Consider doing mock interviews with friends or using video tools to refine your delivery and ensure you come across as professional and engaging.
