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- Tasks: Transform raw data into actionable insights to drive marketing strategy and revenue growth.
- Company: Dynamic technology solutions provider based in Edinburgh.
- Benefits: Full-time role with competitive salary and opportunities for professional development.
- Why this job: Make a real impact by guiding marketing strategies through data-driven insights.
- Qualifications: Experience in data visualization and Salesforce reporting is essential.
- Other info: Collaborative environment with strong ties to marketing and sales teams.
The predicted salary is between 36000 - 60000 £ per year.
A technology solutions provider seeks a Marketing Data and Insights Lead to own the end-to-end marketing analytics function. You will transform raw data into intelligence to guide strategy, improve pipeline health, and drive revenue growth. Your expertise in data visualization and Salesforce reporting will be critical in developing dashboards and analyzing performance trends. This full-time role is based in Edinburgh and requires strong collaboration with marketing and sales teams.
Marketing Analytics & Insights Leader in Edinburgh employer: Keysight Technologies
Contact Detail:
Keysight Technologies Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Analytics & Insights Leader in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to folks in the marketing analytics space on LinkedIn or at local meetups. Building connections can lead to insider info about job openings and even referrals.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your data visualisation projects and any dashboards you've developed. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on common marketing analytics questions. Be ready to discuss how you've used data to drive strategy and improve performance trends in past roles.
✨Tip Number 4
Don't forget to apply through our website! We make it easy for you to find the right role, and applying directly can sometimes give you an edge over other candidates.
We think you need these skills to ace Marketing Analytics & Insights Leader in Edinburgh
Some tips for your application 🫡
Show Your Data Skills: Make sure to highlight your experience with data visualisation and Salesforce reporting in your application. We want to see how you've transformed raw data into actionable insights before!
Tailor Your Application: Don’t just send a generic CV! Customise your application to reflect the specific requirements of the Marketing Analytics & Insights Leader role. We love seeing how you connect your skills to our needs.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate straightforward communication, especially when it comes to complex topics like marketing analytics.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Keysight Technologies
✨Know Your Data Inside Out
As a Marketing Analytics & Insights Leader, you’ll need to demonstrate your expertise in data. Brush up on key metrics and trends relevant to the company’s industry. Be ready to discuss how you've transformed raw data into actionable insights in your previous roles.
✨Showcase Your Visualisation Skills
Since data visualisation is crucial for this role, prepare to showcase examples of dashboards or reports you've created. Bring along any visuals that highlight your ability to present complex data clearly and effectively, especially using tools like Salesforce.
✨Collaboration is Key
This position requires strong collaboration with marketing and sales teams. Think of examples where you’ve successfully worked cross-functionally. Be prepared to discuss how you’ve facilitated communication between teams to drive results.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills. Prepare to discuss how you would approach specific challenges related to pipeline health and revenue growth. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
