SEO Executive in Reading

About Keyloop

Keyloop bridges the gap between dealers, manufacturers, technology suppliers and car buyers. We are an automotive-tech company empowering car dealers and manufacturers to fully embrace digital transformation. How? By creating innovative technology that makes selling cars better for our customers and buying and owning cars better for them. We provide an open technology platform that is shaping the industry for the future; using data to help clients become more efficient, increase profitability, and give more customers an amazing experience.

Purpose of the role

The primary purpose of the SEO Executive is to be the driving force behind the organic search success of our most valuable clients across diverse international markets. This strategic, client‑facing role is responsible for the end-to-end creation, implementation, and management of advanced SEO and AI search strategies, directly translating into measurable improvements in organic and AI search visibility, targeted traffic, and lead generation for top‑tier automotive customers.

Key Responsibilities

• Strategic Leadership: Develop and execute bespoke, cutting‑edge SEO strategies, integrating AI‑driven search optimisation techniques, to dominate organic and AI search results for our highest‑profile customers.
• International Performance: Take ownership of SEO and AI search performance across various country‑specific websites, leveraging international expertise to ensure strategies are localised and highly effective in diverse automotive markets.
• Client Communication & Partnership: Act as the main SEO point of contact for top customers. This includes clearly and confidently delivering complex strategy, technical recommendations, and detailed performance reports.
• Continuous Improvement: Maintain a deep and current understanding of search engine algorithm updates, the evolving role of generative AI in search, and automotive market trends.

This role requires a blend of deep technical SEO knowledge, commercial awareness, and outstanding interpersonal skills to directly impact the success of our most important customer accounts.

Role & Responsibilities

• Create and execute an SEO and AI search strategy across our premier customer set.
• Ability to present SEO strategy and performance data to stakeholders throughout an organisation.
• Work with the SEO Manager to create new solutions and initiatives needed to evolve and elevate the service that we provide our customers.
• Support the wider marketing services team to create custom SEO strategies for our customers.
• Using tools such as GA4 and Looker Studio, analyse and report on customers’ SEO and AI search performance.
• Contribute to ongoing efforts to refine and streamline internal SEO processes, sharing feedback and suggestions for greater efficiency and effectiveness.
• Attend client status calls, monthly business reviews and quarterly business reviews where required.
• Proactively identify and suggest new case study material.
• Actively research and keep up to date with SEO and marketing-related trends.

Skills / Knowledge & Experience

• A minimum of two years’ experience in an SEO Executive or similar role.
• Knowledge in all areas of SEO including technical, off‑site and on‑page.
• Working knowledge of Screaming Frog, Semrush and/or Ahrefs.
• Working knowledge of Google Business Profile and local SEO practices.
• Ability to demonstrate knowledge of a technical subject in an easy‑to‑understand manner.
• Experience using Google Analytics 4 (GA4).
• Experience using SEO reporting tools such as Looker Studio.
• Strong digital skills and proficient with Microsoft Office.

Why join us?

We’re on a journey to become market leaders in our space – and with that comes some incredible opportunities. Collaborate and learn from industry experts from all over the globe. Work with game‑changing products and services. Get the training and support you need to try new things, adapt to quick changes and explore different paths. Join Keyloop and progress your career, your way.

An inclusive environment to thrive

We’re committed to fostering an inclusive work environment. One that respects all dimensions of diversity. We promote an inclusive culture within our business, and we celebrate different employees and lifestyles – not just on key days, but every day.

Be rewarded for your efforts

We believe people should be paid based on their performance so our pay and benefits reflect this and are designed to attract the very best talent. We encourage everyone in our organisation to explore opportunities which enable them to grow their career through investment in their development but equally by working in a culture which fosters support and unbridled collaboration.

Keyloop doesn’t require academic qualifications for this position. We select based on experience and potential, not credentials. We are also an equal opportunity employer committed to building a diverse and inclusive workforce. We value diversity and encourage candidates of all backgrounds to apply.