Lead Marketing Account Manager (12 Months Fixed-Term Maternity Cover)

Keyloop bridges the gap between dealers, manufacturers, technology suppliers and car buyers. We empower car dealers and manufacturers to fully embrace digital transformation by creating innovative technology that makes selling cars better for our customers, and buying and owning cars better for theirs. We use cutting-edge technology to link our clients’ systems, departments and sites, providing an open technology platform that’s shaping the industry for the future. We use data to help clients become more efficient, increase profitability and give more customers an amazing experience.

Purpose of Role

This is a fixed-term maternity cover position for a Lead Marketing Account Manager, responsible for ensuring continuity, performance, and progression across our Marketing Services function. You will lead and manage the Marketing Account Management team, ensuring consistent delivery of high-quality marketing strategies and services. Alongside team leadership, you will take ownership of Keyloop’s largest and most strategically important Managed Service accounts, driving measurable performance and long-term growth. A key focus of this role is to explore, evaluate, and introduce AI-driven opportunities across marketing services - identifying ways to improve efficiency, performance, and client value through emerging technologies. You will work closely with clients, internal stakeholders, and your team to deliver results-driven marketing strategies aligned to customer objectives, while also supporting innovation and operational excellence.

Role & Responsibilities

• Team Leadership & Management
  • Lead, manage, and develop the Marketing Account Management team of four, providing coaching, mentorship, and performance oversight.
  • Ensure consistent quality of service, strategic thinking, and client delivery across the team.
  • Set clear objectives and drive accountability for performance and development.
• Strategic Account Ownership
  • Own and lead Keyloop’s largest Managed Service accounts, acting as senior strategic partner.
  • Oversee the planning, execution, and optimisation of marketing strategies for key clients.
  • Build strong executive-level relationships and drive long-term growth and retention.
• AI & Innovation
  • Proactively explore AI tools, trends, and technologies relevant to digital marketing.
  • Identify opportunities to integrate AI into marketing services (e.g. automation, optimisation, insights, content generation).
  • Pilot and implement AI-driven solutions to enhance performance, scalability, and efficiency.
  • Act as an internal advocate for innovation and continuous improvement.
• Marketing Strategy & Delivery
  • Develop and oversee multi-channel marketing strategies (SEO, PPC, paid social) aligned to client objectives.
  • Ensure campaigns deliver against KPIs, revenue targets, and ROI expectations.
  • Use data (GA4, BI tools, marketing platforms) to analyse performance and inform strategic recommendations.
• Client Engagement
  • Lead client status calls, monthly and quarterly business reviews, presenting performance insights and forward strategies.
  • Act as a senior escalation point and trusted advisor for key clients.
  • Support new business pitches and strategic proposals.
• Collaboration & Growth
  • Work closely with GTM, Customer Success, and Product teams to identify growth opportunities and reduce churn.
  • Educate internal stakeholders on marketing services and their alignment to Keyloop’s wider product offering.
  • Identify and develop case studies in collaboration with brand and communications teams.
• Market & Industry Awareness
  • Stay up to date with digital marketing trends, particularly in SEO, PPC, and paid social.
  • Maintain awareness of automotive and technology trends to inform innovation and strategy.

Skills, Knowledge & Experience

• Proven experience in a digital marketing role (typically 4+ years).
• Experience managing or leading a team of client-facing professionals.
• Strong experience handling large, complex, or enterprise-level accounts.
• Demonstrated ability to develop and deliver strategic marketing plans.
• Strong understanding of SEO, PPC, and paid social.
• Experience using Google Analytics (GA4) and data analysis tools.
• Interest in or exposure to AI technologies within marketing.
• Excellent presentation and stakeholder management skills.
• Strong analytical mindset with the ability to translate data into insights.
• Ability to manage multiple priorities across clients and team responsibilities.

Why join us?

We’re on a journey to become market leaders in our space – and with that comes some incredible opportunities. Collaborate and learn from industry experts from all over the globe. Work with game-changing products and services. Get the training and support you need to try new things, adapt to quick changes and explore different paths. Join Keyloop and progress your career, your way.

An inclusive environment to thrive

We’re committed to fostering an inclusive work environment. One that respects all dimensions of diversity. We promote an inclusive culture within our business, and we celebrate different employees and lifestyles – not just on key days, but every day.

Be rewarded for your efforts

We believe people should be paid based on their performance so our pay and benefits reflect this and are designed to attract the very best talent. We encourage everyone in our organisation to explore opportunities which enable them to grow their career through investment in their development but equally by working in a culture which fosters support and unbridled collaboration.

Keyloop doesn’t require academic qualifications for this position. We select based on experience and potential, not credentials. We are also an equal opportunity employer committed to building a diverse and inclusive workforce. We value diversity and encourage candidates of all backgrounds to apply.

At Keyloop, AI is a daily ally: We encourage and train every employee to use our AI tools to boost their creativity and productivity. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.