At a Glance
- Tasks: Lead CRM development and digital marketing campaigns to engage customers creatively.
- Company: Fast-growing UK business in sustainable outdoor living products.
- Benefits: Competitive salary, supportive team, and opportunities for career progression.
- Other info: Dynamic role with the chance to influence key marketing strategies.
- Why this job: Make a real impact on digital marketing strategy and customer engagement.
- Qualifications: Experience with ODOO, HubSpot, and a strong digital marketing background.
The predicted salary is between 29000 - 35000 £ per year.
Location: Bingley, West Yorkshire / Potential for Hybrid working
Salary: £35,000-£40,000 per annum, depending on experience
THE OPPORTUNITY
We are recruiting on behalf of a fast-growing UK business in the outdoor living sector, renowned for producing sustainable, premium composite products that are stocked and installed nationwide.
This is a fantastic opportunity for a diligent CRM and Digital Marketing Manager to play a pivotal role in shaping automation, digital marketing strategy, and customer engagement processes.
THE ROLE
This is a varied position where you'll take ownership of CRM development, digital marketing campaigns, and marketing automation. The role blends technical expertise with creativity, requiring someone who ideally has experience of both ODOO and HubSpot and a good understanding of digital marketing channels, reporting, and system integrations.
KEY RESPONSIBILITIES
- CRM & Automation (ODOO & HubSpot) - manage pipelines, workflows, automations (including WhatsApp), data integrity, email campaigns, and reporting for the Senior Leadership Team.
- Systems & Integrations - manage Typeform and RingCentral integrations, oversee ticketing systems, and contribute to continuous improvement.
- ERP Systems - support and develop CRM/ERP solutions within ODOO.
- Email Marketing - deliver targeted campaigns, run A/B testing, and use segmentation to improve open rates and engagement.
- Web & SEO - update and maintain WordPress and Shopify websites, apply SEO best practices, and utilise GA4, SEMrush, and Yoast for insight and optimisation.
- Digital Marketing - plan and manage Google Ads and Meta Ads campaigns, oversee social media scheduling, and drive lead generation.
ABOUT YOU
We're looking for someone who:
- Has proven expertise in CRM automation ideally with both ODOO and HubSpot.
- Brings a strong digital marketing background across paid ads, email, and social media.
- Is analytical, detail-focused, and comfortable presenting insights to senior leaders.
- Can manage multiple projects and integrations effectively.
- Experience with online marketplaces such as Amazon or B&Q.
- Knowledge of AI tools to streamline processes and improve efficiency.
- Understanding of lead nurturing, segmentation, and account-based marketing.
- Design or creative skills to enhance campaigns.
WHY APPLY?
- Join a fast-growing UK business with a strong market reputation in sustainable outdoor products.
- Take on a central role with real influence over CRM systems and digital marketing strategy.
- Salary of £35,000-£40,000, depending on experience.
- Work within a supportive, ambitious team with opportunities to progress.
Next Steps
If this sounds like the right opportunity for you, apply today with your CV.
Key Appointments UK Ltd will assess your suitability for the role based on the information contained in your CV and application. This includes skills, experience, education, and location.
By applying for this role, you give consent for your CV to be processed by Key Appointments for recruitment purposes. Our full Privacy Policy is available at key-appointments.
CRM and Digital Marketing Manager in Bingley employer: Key Appointments (UK) Ltd
Join a dynamic and fast-growing company in the outdoor living sector, where your role as a CRM and Digital Marketing Manager will be pivotal in shaping innovative marketing strategies and customer engagement. Enjoy a competitive salary of £35,000-£40,000, alongside a supportive work culture that fosters professional growth and offers opportunities for advancement within a team dedicated to sustainability and excellence. With the potential for hybrid working in Bingley, West Yorkshire, this is an excellent opportunity to make a meaningful impact in a thriving business.
StudySmarter Expert Advice🤫
We think this is how you could land CRM and Digital Marketing Manager in Bingley
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your CRM and digital marketing projects. This is a great way to demonstrate your expertise with ODOO, HubSpot, and other tools to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their digital marketing strategies and think about how you can contribute to their goals. Tailor your answers to show how your experience aligns with their needs.
✨Tip Number 4
Don’t just apply anywhere; focus on companies that resonate with you. Use our website to find roles that match your skills and values. A genuine interest in the company will shine through in your conversations!
We think you need these skills to ace CRM and Digital Marketing Manager in Bingley
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the CRM and Digital Marketing Manager role. Highlight your expertise in ODOO and HubSpot, as well as any relevant digital marketing campaigns you've managed.
Craft a Compelling Cover Letter:Use your cover letter to tell us why you're the perfect fit for this position. Share specific examples of your achievements in CRM automation and digital marketing that demonstrate your creativity and analytical skills.
Showcase Your Technical Skills:Since this role blends technical know-how with creativity, be sure to mention your experience with systems like Typeform, RingCentral, and any SEO tools you've used. This will help us see how you can contribute to our team.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity in our fast-growing business.
How to prepare for a job interview at Key Appointments (UK) Ltd
✨Know Your Tools Inside Out
Make sure you’re well-versed in ODOO and HubSpot, as these are crucial for the role. Familiarise yourself with their features, especially around CRM automation and reporting, so you can confidently discuss how you've used them in past roles.
✨Showcase Your Digital Marketing Savvy
Prepare to talk about your experience with digital marketing channels, particularly Google Ads and social media campaigns. Bring examples of successful campaigns you've managed, including any A/B testing results or engagement metrics that highlight your impact.
✨Be Ready to Discuss Integrations
Since the role involves managing various systems and integrations, brush up on your knowledge of Typeform, RingCentral, and any other relevant tools. Be prepared to explain how you’ve successfully integrated different platforms in previous positions.
✨Demonstrate Analytical Skills
The company values analytical thinking, so come prepared with insights from your past experiences. Think of specific instances where your data analysis led to improved marketing strategies or customer engagement, and be ready to present these during the interview.
