At a Glance
- Tasks: Lead marketing strategy for Connected Cloud, driving growth and pipeline performance.
- Company: Join Kerv, a purpose-led UK cloud and digital services organisation.
- Benefits: Competitive salary, bonus, hybrid work, and a focus on employee experience.
- Other info: Embrace diversity and collaboration in a dynamic, supportive environment.
- Why this job: Shape the future of cloud marketing while making a real impact in a growing practice.
- Qualifications: Proven B2B marketing success in technology services and strong stakeholder management skills.
The predicted salary is between 63000 - 77000 £ per year.
Head of Marketing – Connected Cloud
Location: Hybrid, with an expectation of two days a week in the office (London or Longbridge)
About Kerv Connect Cloud
Kerv is a purpose‑led UK cloud and digital services organisation supporting mid‑market and enterprise customers to design, deliver, and operate technology platforms that enable meaningful business change.
Through a set of specialist practices, Kerv brings deep expertise across cloud, digital transformation, networking, security, and compliance.
Kerv Connected Cloud (KCC) brings together end‑user services, networking, security, and cloud managed services to deliver secure, resilient, and scalable digital foundations.
We design, implement, and operate connected cloud environments that underpin modern workplaces and business‑critical services, combining strong technical foundations with operational discipline to help customers transform with confidence.
About the role
We're looking for a commercially focused marketing leader to drive growth across our Connected Cloud practice.
Reporting to the CMO and sitting within the marketing leadership team, you'll own the Connected Cloud marketing strategy, budget, campaigns, and pipeline performance.
Your focus will be generating qualified pipeline, delivering measurable results, and building strong relationships with sales, solutions, and strategic partners including Microsoft, TD Synnex and Juniper.
Working closely with the Connected Cloud MD, Sales Director and Chief Solutions Officer, you'll ensure marketing supports business growth across key sectors including retail, professional services, legal and public sector.
Key Responsibilities
- Growth & Pipeline
- Own the Connected Cloud marketing plan, budget and pipeline targets.
- Deliver lead generation, opportunity creation and pipeline growth.
- Manage a rolling campaign plan, continually measuring and optimising performance.
- Make investment decisions based on commercial outcomes and ROI.
- Campaigns & Proposition Marketing
- Take networking, cloud, managed services and AI-enabled workplace propositions to market.
- Deliver both demand generation and account-based marketing campaigns.
- Brief and collaborate with central marketing teams across content, design, digital, PR and events.
- Use data and insight to refine messaging and improve results.
- Alliances & Partner Marketing
- Lead marketing relationships with Microsoft, TD Synnex, Juniper and other partners.
- Secure and manage MDF and co-funded marketing activity.
- Build campaigns that strengthen the Kerv brand while maximising partner investment.
- Sales Alignment & Reporting
- Work closely with sales to define lead management, attribution and reporting standards.
- Use Dynamics 365 and marketing data to demonstrate pipeline contribution.
- Provide regular reporting on campaign performance, pipeline and partner funding.
About You
Essential
- Proven success building B2B pipeline within technology services, managed services or the Microsoft partner ecosystem.
- Experience owning marketing targets, budgets and commercial outcomes.
- Strong alliance and partner marketing experience, including MDF management.
- Solid understanding of cloud, networking, managed services and modern workplace technologies.
- Experience delivering demand generation and ABM programmes.
- Strong CRM, reporting and data analysis skills.
- Excellent stakeholder management and communication skills.
- Able to travel and attend the London office at least one day per week.
Desirable
- Experience marketing to public sector organisations.
- Knowledge of retail, legal or professional services sectors.
- Experience with Microsoft partner programmes, Dynamics 365 and Power BI.
- Previous team leadership experience.
Why Join Us?
This is a high-impact leadership role with clear accountability for Connected Cloud marketing performance.
You'll have ownership of budget, strategy and results, access to specialist marketing resources, and the opportunity to shape a growing practice while directly influencing business growth.
- Kerv values…
- Think Customer First
- Team is everything
- Spread good vibes
- Build future
- Do the right thing
At Kerv, we’re building something special and we’re building it to last.
We want everybody to feel valued, included and love working together.
With an uncompromising pursuit of amazing employee experience, we always strive to do the right thing.
We believe and will relentlessly promote and support the power of diversity, equality and belonging, through collaboration and creating exceptional solutions together.
- You will live the Kerv values…
- Think Customer First
- Team is everything
- Spread good vibes
- Build future
- Do the right thing
At Kerv, we’re building something special and we’re building it to last.
We want everybody to feel valued, included and love working together.
With an uncompromising pursuit of amazing employee experience, we always strive to do the right thing.
We believe and will relentlessly promote and support the power of diversity, equality and belonging, through collaboration and creating exceptional solutions together.
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Head of Marketing – Connected Cloud employer: KERV Interactive
Kerv Digital is an exceptional employer, offering a hybrid work environment that prioritises flexibility and a family-first approach. With a culture that fosters teamwork and continuous learning, employees engage in meaningful projects with notable clients while enjoying competitive benefits, including professional development and private healthcare. The company is dedicated to recognising employee contributions and providing growth opportunities, making it an ideal place for ambitious sales professionals in the Housing and Property sector.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing – Connected Cloud
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for KERV Interactive and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like KERV Interactive are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with KERV Interactive on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at KERV Interactive. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing – Connected Cloud
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit KERV Interactive. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of KERV Interactive:Show us that you’ve done your homework! In your application, briefly mention what you admire about KERV Interactive’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at KERV Interactive
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at KERV Interactive will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At KERV Interactive, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.