At a Glance
- Tasks: Support the launch of a premium butter brand in the US market.
- Company: Join Kerry, a leading global dairy business with a rich heritage and strong sustainability credentials.
- Benefits: Gain hands-on experience in marketing with potential for remote work and flexible hours.
- Why this job: Be part of an exciting brand launch and collaborate with international teams on impactful projects.
- Qualifications: 3+ years in marketing or project coordination, strong communication skills, and a self-starter attitude.
- Other info: Immediate start for a 4-month term; no recruitment agency applications accepted.
The predicted salary is between 43200 - 72000 £ per year.
About Kerry
Kerry Dairy Ireland is a vertically integrated Dairy Business that encompasses a number of divisions spanning from its Agribusiness (Kerry Dairy Farms) through to Dairy & Nutritional Ingredients & its Dairy Consumer Foods Business. With its strong Dairy heritage, world class sustainability credentials, a deep-rooted connection to its 3000 Farmers & milk suppliers, right through to its portfolio of household favourite Brands, Kerry Dairy are one of the Worlds Leading Dairy Businesses, with a Revenue in excess of 1.3bn annually.
The Dairy Consumer Foods division, is home to a number of the UK & Irelands favourite Dairy & Plant Based Brands (Strings & Things; PURE Dairy-Free; Dairygold, Charleville, Golden Cow, Coleraine, Low Low & Attack a Snak). On top of this, we are the largest supplier of Private Label Dairy spreads in the UK & supply all major Retailers in the UK, Ireland as well as parts of mainland Europe.
About the role
We are seeking an enthusiastic and detail-oriented temporary marketing support professional to help execute the go-to-market plan for our US launch of Golden Irish, a premium spreadable butter brand. This role will provide immediate hands-on support to the Head of Strategy and work closely with our International and Site Team to ensure alignment and progress across marketing activities.
This is a unique opportunity to work on a fast-paced brand launch and contribute to a global marketing effort.
Key responsibilities
- Support the execution of Golden Irishs go-to-market (GTM) strategy in the US.
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Coordinate and communicate with cross-functional, international, and site teams to ensure alignment.
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Collaborate with agencies (creative, design, social etc) in briefing and building relevant plans & activations
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Oversee packaging development and suggested retail pricing (SRP).
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Assist in building and managing digital and social channels for the US market (e.g. Instagram, website).
- Manage project timelines, track progress, and follow up on actions to ensure delivery.
Further Key Responsibilities
- Recommend an appropriate marketing model (localized in the US or managed from the UK).
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Contribute to campaign planning, content creation, and partner activation.
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Provide marketing and administrative support to the Head of Strategy as required.
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Assist with preparation and participation in European and international trade shows.
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Prepare presentations, reports, and updates for internal stakeholders.
Qualifications and skills
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3+ years of marketing or project coordination experience, preferably in a consumer brand or FMCG environment
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Strong organisational and communication skills
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Ability to manage multiple tasks and deadlines in a fast-paced setting
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Experience working across international teams
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Stakeholder management experience
Further qualifications and skills
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Self-starter with a collaborative mindset and attention to detail
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Proficiency in PowerPoint and Excel
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Available to start immediately and commit to the 4-month term
Please note: We do not accept CVs or candidate profiles from recruitment agencies where Kerry terms of business have not been signed. Additionally, we will not consider or agree to payment of any recruiter fee under these circumstances. This also applies to CVs or candidate profiles sent directly to any Kerry Hiring Managers.
Senior Brand Manager (Staines) employer: Kerry
Contact Detail:
Kerry Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager (Staines)
✨Tip Number 1
Familiarise yourself with Kerry's brand portfolio and their market positioning. Understanding the nuances of their products, especially Golden Irish, will help you speak confidently about how you can contribute to the go-to-market strategy.
✨Tip Number 2
Network with professionals in the FMCG sector, particularly those who have experience with international brand launches. Engaging with industry contacts can provide insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 3
Showcase your project management skills by preparing examples of how you've successfully coordinated marketing activities in fast-paced environments. Be ready to discuss specific challenges you faced and how you overcame them during interviews.
✨Tip Number 4
Stay updated on current trends in digital marketing and social media, especially in relation to the US market. Being able to discuss innovative strategies for building digital channels will demonstrate your proactive approach and readiness for the role.
We think you need these skills to ace Senior Brand Manager (Staines)
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the key responsibilities and qualifications required for the Senior Brand Manager position. Tailor your application to highlight relevant experiences that align with these requirements.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your marketing experience, particularly in consumer brands or FMCG environments. Use bullet points to make it easy to read and focus on achievements that demonstrate your organisational and communication skills.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Highlight specific experiences that showcase your ability to manage multiple tasks and work across international teams, as well as your attention to detail and collaborative mindset.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your professionalism and attention to detail, which are crucial for this role.
How to prepare for a job interview at Kerry
✨Know the Brand Inside Out
Before your interview, make sure you research Kerry Dairy and its brands thoroughly. Understand their values, product offerings, and recent marketing campaigns. This will help you demonstrate your genuine interest in the company and how you can contribute to their goals.
✨Showcase Your Project Management Skills
Given the role's focus on coordinating marketing activities, be prepared to discuss your experience in managing projects. Highlight specific examples where you've successfully led initiatives, met deadlines, and collaborated with cross-functional teams.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities and how you handle challenges. Prepare scenarios related to marketing strategies or project coordination, and think about how you would approach them, especially in a fast-paced environment.
✨Demonstrate Your Digital Savvy
Since the role involves managing digital and social channels, be ready to discuss your experience with these platforms. Share examples of successful campaigns you've worked on, and be prepared to suggest ideas for engaging the US market specifically.