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For Companies At a Glance
- Tasks: Generate qualified leads through research and outreach, using data-driven insights.
- Company: Join a fast-growing startup backed by top VCs, revolutionising CRM data.
- Benefits: Competitive salary, uncapped commission, equity, and generous holiday allowance.
- Why this job: Make a real impact in a high-visibility role with rapid career growth.
- Qualifications: Sales-minded individuals with strong communication skills and a proactive attitude.
- Other info: Dynamic environment with opportunities for learning and collaboration.
The predicted salary is between 36000 - 60000 ÂŁ per year.
About Kernel
Kernel gives enterprise RevOps teams confidence in their CRM data. We’ve raised a $14M Series A from top VCs and operators at Plaid, OpenAI, Slack and others to build the AI-native alternative to Dun & Bradstreet’s entity and hierarchy data. RevOps teams at Gong, Navan, Zip, Remote and GoCardless use Kernel to clean, enrich and complete their CRM data at enterprise scale, eliminating duplicates, fixing hierarchies and restoring trust in the foundation that powers forecasting, territory planning and AI initiatives. Our platform combines entity-level intelligence with mass-action tooling to give RevOps teams the data quality and control needed to plan confidently and deploy AI successfully.
The Role
This is the perfect role for either a sales-minded generalist, or a top-performing SDR/BDR. At Kernel, we have an outbound sales motion that works, and our top performers hit their targets and get promoted fast (within 12 months). The outbound sales team is the basis for how fast Kernel can grow, so this is a high impact and high visibility role. To help scale the team, we’re looking for sales-minded people to come and own a book of pre-tiered accounts. Your primary mission is to generate qualified pipeline by researching, prospecting, and engaging the right companies and stakeholders. You’ll spend most of your time leveraging Kernel’s data-driven insights to develop hyper-targeted outreach, primarily via calls (our main channel), LinkedIn DMs, and other channels. We also encourage BDRs to think outside the box to generate pipeline, such as by attending/organising events or by implementing new outbound methods. You’ll partner closely with Marketing and AEs.
What You’ll Be Doing
- Target & Qualify
- Identify and research high-fit companies and decision-makers using Kernel’s data
- Build and maintain a consistently updated target list with clear qualification criteria
- Outbound Prospecting
- Execute a phone-driven cadence (cold calls + voicemails) to generate meetings
- Take a strategic view of each account in your list, and multithread to get meetings booked
- Mix LinkedIn, email, and phone in multi-touch cadences
- Handoff & Collaboration
- Book qualified meetings for AEs and provide detailed call notes
- Collaborate with Marketing to refine ICPs and messaging based on feedback
- Metrics & Continuous Learning
- Iterate on messaging and cadences based on performance
- Share field feedback to inform product and GTM strategy
What You Bring
- We’re open to applicants who have no traditional sales experience, as long as you know that you want to work in a sales role and have excelled in whatever you have done before
- Proven success as a top performer
- Strong verbal and written communication skills
- Research-oriented mindset, you like understanding the “why now” behind prospects
- Entrepreneurial and proactive attitude; comfortable owning results
- Hard worker, and willing to go the extra mile
- Competitive, and target-driven
Nice to have:
- Familiarity with tools like Outreach, Gong, or ZoomInfo
- Experience selling B2B SaaS on the phone
- Startup experience or exposure to early-stage GTM motion
- Interest in AI, data, or automation
This role may not be for you if you:
- Prefer slow-paced, highly structured sales environments
- Avoid cold calling or phone-heavy work
- Need rigid scripts instead of conversational selling
This role is definitely not for you if you:
- Prefer remote work (requires 4+ days a week in the London office)
- Don’t enjoy the intensity of early-stage GTM
- Have side hustles or other projects that split focus
What We Offer
We will do our best to offer you a ride of a lifetime. It will not be easy, but it will be thrilling.
- Salary: Competitive base + uncapped commission + equity. The OTE is ÂŁ63k. Our commission structure includes a percentage of any closed-won deal you sourced, and has accelerators for exceeding target. Our best performers often exceed their target by +50%, earning them 2x OTE.
- 24 days holiday per year + bank holidays
- 2 weeks work-from-anywhere
- Pension plan
- Top-spec equipment and central London office
- Free dinner at the office
- Team events and dinners
Business Development Representative employer: kernel.ai
Contact Detail:
kernel.ai Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Representative
✨Tip Number 1
Get to know Kernel inside out! Familiarise yourself with our platform and the value it brings to RevOps teams. This will help you speak confidently about how you can contribute to our mission during interviews.
✨Tip Number 2
Leverage LinkedIn to connect with current employees at Kernel. A friendly message asking about their experience can give you insider insights and might even lead to a referral!
✨Tip Number 3
Practice your cold calling skills! Since this role is phone-driven, get comfortable with making calls. Role-play with friends or family to build your confidence and refine your pitch.
✨Tip Number 4
Don’t just apply through job boards; head over to our website and submit your application there. It shows initiative and gives you a better chance of standing out in the crowd!
We think you need these skills to ace Business Development Representative
Some tips for your application 🫡
Show Your Sales Mindset: Make sure to highlight any experience or skills that showcase your sales mindset. Even if you haven't worked in sales before, think about times you've influenced others or driven results in previous roles.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect how your skills align with what we’re looking for at Kernel. Mention specific aspects of the role that excite you.
Be Clear and Concise: When writing your application, keep it clear and to the point. We love a good story, but make sure you’re not rambling. Use bullet points where necessary to make your achievements stand out!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the Kernel team!
How to prepare for a job interview at kernel.ai
✨Know Your Product Inside Out
Before the interview, make sure you understand Kernel's platform and how it benefits RevOps teams. Familiarise yourself with the key features and the problems it solves. This will help you articulate why you're excited about the role and how you can contribute.
✨Research the Market and Competitors
Take some time to research the competitive landscape, especially companies like Dun & Bradstreet. Understanding their strengths and weaknesses will allow you to discuss how Kernel stands out and how you can leverage that in your outreach.
✨Prepare for Role-Play Scenarios
Expect to engage in role-play during the interview, simulating cold calls or outreach strategies. Practise your pitch and be ready to demonstrate your ability to think on your feet. Show them your sales mindset and how you can adapt your approach based on feedback.
✨Show Your Research Skills
Highlight your research-oriented mindset by discussing how you would identify high-fit companies and decision-makers. Share examples of how you've successfully gathered insights in the past, as this aligns perfectly with the role's requirements.
