At a Glance
- Tasks: Lead the LISTERINE brand in the UK, driving growth and executing marketing strategies.
- Company: Kenvue is a global leader in personal care with iconic brands like LISTERINE and NEUTROGENA.
- Benefits: Enjoy competitive pay, paid holidays, volunteer time, and learning opportunities.
- Why this job: Join a passionate team making a real impact on everyday health and well-being.
- Qualifications: Marketing degree or equivalent experience, with strong brand management and people skills.
- Other info: This is a maternity cover role with hybrid working options.
The predicted salary is between 36000 - 60000 £ per year.
At Kenvue, we realise the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSON’S and BAND-AID that you already know and love. Science is our passion; care is our talent.
Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you!
This position is based at our High Wycombe office (hybrid working policy). You will be responsible for driving the LISTERINE brand across UK/Ireland (a global priority market) with high visibility and a large media and marketing budget. You will report directly to the Oral Care Squad Lead, Northern Europe and will coach and develop 2 direct reports.
What You Will Do:
- Drive the growth of LISTERINE in the UK as a priority brand and deliver excellent execution as per the new global operating model.
- Full accountability to deliver the in-year full P&L and share targets, as well as shaping LISTERINE UK Yr2-Yr3 local plans.
- Work closely with the Global segment leads and the EMEA Deployment Leader to drive excellence in execution for LISTERINE in UK.
- Partner with the Oral Care Squad Lead to input into communication and commercial innovation needs.
- Lead media planning and digital first initiatives across UK.
- Activate content & communication plans and have a deep understanding of consumer insights.
- Collaborate with commercial teams to address challenges and build differentiated plans to unlock category growth with key retail partners.
- Use analytical skills to shape and size commercial and Innovation opportunities.
- Collaborate with cross functional partners to deliver excellent end to end execution.
- Develop and coach direct reports.
Experience Required:
- A Marketing professional with a strong track record of performance in a matrixed organisation.
- Degree level educated or equivalent experience and brand management experience in an FMCG environment.
- People management experience essential, responsible for coaching and developing talent.
- Experience developing and activating content & communication plans, including media strategy and deployment.
- Strong commercial and financial acumen, including P&L development.
What We Are Looking For:
- Strong interpersonal and people management skills and collaborative style.
- Can do positive attitude, with the ability to influence and work in a collaborative way.
- Proactive and results driven, creates a sense of urgency for direct reports & team members to meet objectives.
- Enjoys bringing new ideas to the table & holds others accountable.
- Proven implementation ability and flexibility to adapt plans/challenges as they arise.
- Strong analytical and influencing skills.
- Ability to master complexity, able to communicate clearly with strong impact.
What’s In It For You:
- Competitive Benefit Package
- Paid Company Holidays, Paid Vacation, Volunteer Time & More!
- Learning & Development Opportunities
- Employee Resource Groups
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Senior Brand Manager, Listerine UK (Maternity Cover FTC) employer: KENVUE
Contact Detail:
KENVUE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager, Listerine UK (Maternity Cover FTC)
✨Tip Number 1
Familiarise yourself with Kenvue's brand values and the Listerine product line. Understanding their mission and how they position their products in the market will help you align your discussions during interviews.
✨Tip Number 2
Network with current or former employees of Kenvue, especially those in marketing roles. They can provide valuable insights into the company culture and expectations for the Senior Brand Manager position.
✨Tip Number 3
Prepare to discuss specific examples of your past brand management successes, particularly in FMCG. Highlight your experience with P&L management and data-driven marketing strategies to demonstrate your fit for the role.
✨Tip Number 4
Stay updated on the latest trends in oral care and consumer behaviour. Being knowledgeable about industry developments will allow you to engage in meaningful conversations and showcase your expertise during the interview process.
We think you need these skills to ace Senior Brand Manager, Listerine UK (Maternity Cover FTC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management, particularly within the FMCG sector. Emphasise your achievements in driving brand growth and managing P&L responsibilities.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the LISTERINE brand and how your skills align with Kenvue's values. Mention specific examples of your past successes in similar roles to demonstrate your fit for the position.
Showcase Leadership Skills: Since this role involves coaching and developing direct reports, highlight your people management experience. Provide examples of how you've successfully led teams and fostered collaboration in previous positions.
Demonstrate Analytical Acumen: Kenvue is looking for someone with strong analytical skills. Include instances where you've used data to drive marketing strategies or improve brand performance, showcasing your ability to infer insights and make informed decisions.
How to prepare for a job interview at KENVUE
✨Showcase Your Brand Management Experience
Make sure to highlight your previous experience in brand management, especially within the FMCG sector. Be prepared to discuss specific campaigns you've led and the results achieved, as this role requires a strong track record of performance.
✨Demonstrate Analytical Skills
Since the role involves shaping commercial opportunities through data analysis, be ready to share examples of how you've used data to inform marketing strategies. Discuss any tools or methodologies you’ve employed to derive insights from data.
✨Emphasise People Management Abilities
As you'll be coaching and developing direct reports, it's crucial to convey your people management skills. Share experiences where you've successfully led teams, resolved conflicts, or fostered talent development.
✨Prepare for Collaborative Scenarios
Given the need to work with multiple stakeholders, prepare examples that showcase your collaborative style. Discuss how you've influenced decisions across different teams and how you handle challenges in a matrixed organisation.