At a Glance
- Tasks: Create engaging marketing content to attract talent to Kent Police.
- Company: Join the dynamic Corporate Communications team at Kent Police.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Home-based role with occasional office days and travel.
- Why this job: Make a real difference in your community while building your marketing career.
- Qualifications: Strong communication skills and experience in marketing or communications.
The predicted salary is between 29250 - 35750 £ per year.
Location of Role: Maidstone
Advert Closing Date: 25/09/2026
Starting Salary: £43,320.00 (pro-rata for part-time vacancies)
Part/Full Time: Full Time
Contract Type: Secondment/Temporary
Working Pattern: Mon-Fri
Weekend/Evening Working: No
An exciting opportunity has arisen to join Kent Police’s Corporate Communications team as a Recruitment Marketing Officer on a fixed term contract for one year to cover maternity. We are looking for a motivated and creative marketing professional to help attract talented people to careers and volunteering opportunities within Kent Police. You will support recruitment campaigns for police officers, special constables, volunteers and staff roles, helping to promote Kent Police as an employer of choice.
Working as part of the Internal Communications, Marketing and Engagement team, you will create compelling content and marketing materials across a range of channels, including digital, social media and print. You will support the planning and delivery of multi-channel marketing campaigns, monitor performance and provide insight to help improve results. The role also includes supporting engagement and outreach activity where required. Working closely with colleagues across the force and external partners, you will help deliver campaigns and events that strengthen Kent Police's reputation, support workforce priorities and encourage greater engagement with our communities.
You will need strong communication and storytelling skills, excellent attention to detail and the ability to manage multiple priorities. Experience of recruitment marketing is desirable, although applications are welcomed from candidates with broader marketing and communications experience.
What we are looking for:
- Excellent written and verbal communication skills.
- Strong copywriting, digital content creation and storytelling skills.
- Experience of supporting marketing campaigns across multiple channels.
- Experience of using social media and digital platforms for promotional activity.
- Ability to analyse campaign performance and use data to improve outcomes.
- Experience of building effective relationships with stakeholders.
- Ability to manage competing priorities and meet deadlines.
- Ability to work independently and as part of a team.
- Customer-focused approach and strong attention to detail.
In addition, it would be helpful if you could evidence:
- Experience of recruitment marketing.
- Experience of working in the public sector.
- Experience of engagement, outreach or community-focused campaigns.
- Experience of working with external agencies and suppliers.
- Relevant qualification in marketing, communications or a related subject.
This role is primarily home-based working with some days each week at the Kent Police Headquarters, Maidstone, and travelling to other locations as and when required.
For an informal discussion about the role, please contact: Natalie Hardy 59701, Head of Internal Communications, Marketing and Engagement at natalie.hardy2@kent.police.uk, 07816 290931.
Please ensure you provide clear examples demonstrating how you meet the essential criteria, as insufficient evidence may mean you do not meet the shortlisting requirements.
Kent Police offer incremental increases within this salary band, therefore the salary for this position will rise to a maximum of £49,167.00.
Your application for this role will be shortlisted on the content you provide within the “reason for application” question, within the application form itself. CV’s, covering letters or attachments are not included in the shortlist. Within your “reason for application” answer, please refer to any experience, skills, and abilities you feel you have that will make you suitable for this role, based on the role criteria stated in the job advert or job description. Please provide as much detail as possible as insufficient content may mean you do not meet the shortlisting criteria, however please note this question is limited to 9000 characters and this system will count spaces and blank lines as characters. This count may differ from the Microsoft Word word count function therefore you may wish to use a different online character counter to check the characters used.
All of our posts require a level of vetting and security clearance. During the recruitment process you will be sent vetting information forms to complete.
Kent Police and Essex Police welcomes applications regardless of age, disability, gender reassignment, marriage or civil partnership status, pregnancy or maternity, race, religion or belief, sexual orientation, sex, or employment status. Please let us know if you require extra support at any stage of the application process, or for further information regarding this position, please email us at recruitment.business.services@ecis.police.uk stating ‘Application Support and Adjustments’ in the title of your email. Alternatively, you can call us on 01245 452833. Where appropriate we will make adjustments to the selection process, working arrangements and/or the working environment provided it is reasonable in all the circumstances to do so.
If you’re not from the UK, you must be a resident in the UK and have lived here continuously for the last three years. You must also be free from restrictions with indefinite leave to remain. If you’re from the UK you must have lived here continuously for the last three years. This doesn’t apply to those serving abroad in the British Armed Forces.
Recruitment Marketing Officer (Maidstone) employer: Kent Police
Kent Police is an exceptional employer, offering a supportive work culture that prioritises employee growth and development. As a Team Leader in the Maidstone/Tonbridge area, you will benefit from a structured career path with incremental salary increases, a focus on health and safety training, and the opportunity to make a meaningful impact within the community. Join a dedicated team where your leadership skills will be valued, and enjoy a work-life balance with no weekend or evening shifts.
StudySmarter Expert Advice🤫
We think this is how you could land Recruitment Marketing Officer (Maidstone)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Kent Police and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Kent Police are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Kent Police on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Kent Police. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Recruitment Marketing Officer (Maidstone)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Kent Police. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Kent Police:Show us that you’ve done your homework! In your application, briefly mention what you admire about Kent Police’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Kent Police
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Kent Police will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Kent Police, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.