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- Tasks: Create engaging digital content and manage impactful marketing campaigns for sustainability.
- Company: Join Kent County Council's innovative Marketing & Resident Experience Team.
- Benefits: Gain valuable experience in a supportive environment with a focus on sustainability.
- Why this job: Make a real difference in waste reduction while developing your marketing skills.
- Qualifications: Experience in marketing campaigns and strong social media skills required.
- Other info: Diverse and inclusive workplace encouraging applications from all backgrounds.
The predicted salary is between 28800 - 43200 £ per year.
We\’re looking for a creative and driven Marketing & Communications Support Officer to join our Marketing & Resident Experience Team within the Deputy Chief Executive\’s Department.
This exciting new role will support a two-year waste reduction programme led by Kent County Council\’s Environment Team.
You\’ll be at the heart of delivering targeted, consistent, and impactful communications that encourage residents to reduce, reuse and recycle waste. From developing engaging digital content to placing advertising and evaluating campaign effectiveness, your work will help Kent meet its environmental goals, statutory obligations, and unlock significant financial savings.
What You\’ll Do
- Create compelling digital content including social media graphics, videos and written copy to support behaviour change campaigns.
- Plan, buy and manage advertising across social media, digital and offline channels.
- Collaborate with internal teams, local councils and external partners to ensure consistent messaging.
- Monitor and report on campaign performance using analytics tools.
- Coordinate the production of print and publicity materials.
- Advise on campaign planning and contribute to strategic communications.
- Manage production workflows to ensure timely and budget-conscious delivery.
You\’ll be a confident communicator with a passion for sustainability and behaviour change. You\’ll bring:
- A professional qualification in marketing/communications (e.g. CIM) or equivalent experience.
- Proven experience in delivering integrated marketing campaigns across paid, earned, shared and owned media.
- Strong skills in social media management, digital advertising (e.g. Facebook Ads, Google Ads), and basic graphic design tools like Canva.
- Excellent written English and a creative eye for engaging content.
- Strong project management and organisational skills.
KCC is committed to building a workforce which reflects the diversity of the county\’s working residents, encouraging applications from people of all ages, abilities, genders, sexual orientations, ethnic backgrounds, faiths and those with caring responsibilities, and aspires to create an inclusive workplace where everyone can be themselves at work.
Please note – if you are interested, please apply soon as possible as the closing date for this advert may be earlier than stated should a number of suitably qualified candidates apply.
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Marketing and Communications Support Officer employer: Kent County Council
Contact Detail:
Kent County Council Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Communications Support Officer
✨Tip Number 1
Get your networking game on! Reach out to people in the marketing and communications field, especially those who work in sustainability. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital content, social media campaigns, and any graphic design work you've done. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Stay updated on industry trends! Follow relevant blogs, podcasts, and social media accounts to keep your knowledge fresh. This will not only help you in interviews but also show your passion for the field.
✨Tip Number 4
Don't forget to apply through our website! We love seeing applications directly from candidates who are excited about joining our team. Plus, it makes it easier for us to find you!
We think you need these skills to ace Marketing and Communications Support Officer
Some tips for your application 🫡
Show Your Creativity: This role is all about engaging content, so let your creativity shine through in your application! Use examples of your past work to demonstrate how you've created compelling digital content that drives behaviour change.
Tailor Your Application: Make sure to tailor your CV and cover letter to highlight your experience in marketing and communications. Mention specific campaigns you've worked on and the impact they had, especially if they relate to sustainability or community engagement.
Be Clear and Concise: We love a well-structured application! Keep your writing clear and concise, showcasing your excellent written English skills. Avoid jargon and focus on making your points easy to understand.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen to be part of our team!
How to prepare for a job interview at Kent County Council
✨Know Your Stuff
Before the interview, dive deep into the role and the waste reduction programme. Familiarise yourself with Kent County Council's environmental goals and think about how your skills in marketing and communications can contribute to these objectives.
✨Showcase Your Creativity
Prepare examples of your previous work that highlight your ability to create engaging digital content. Bring along samples of social media graphics, videos, or written copy that demonstrate your creative flair and effectiveness in driving behaviour change.
✨Be a Team Player
This role involves collaboration with various teams and external partners. Be ready to discuss your experience working in teams, how you’ve managed projects, and how you ensure consistent messaging across different channels.
✨Data-Driven Mindset
Since monitoring and reporting on campaign performance is key, brush up on your analytics skills. Be prepared to talk about how you've used data to evaluate campaign effectiveness and make informed decisions in past roles.
