At a Glance
- Tasks: Drive category growth and develop market strategies for leading consumer products.
- Company: Join a dynamic international FMCG business with ambitious expansion plans.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborative environment with the chance to influence senior leadership.
- Why this job: Shape category strategies and make a real impact in a visible role.
- Qualifications: 3-5 years in Category Management or Marketing, with strong analytical skills.
The predicted salary is between 50000 - 65000 £ per year.
Kenny Recruit are looking for a
Category & Market Development Manager to join a well-established international FMCG business, growing in the UK market, who specialise in the development, manufacturing and distribution of market-leading consumer products across multiple retail categories.
We're looking for someone with experience, but who is also still growing into their career, in developing commercial and marketing strategies across multiple product categories within an FMCG or retail environment.
This role will suit someone who enjoys combining strategic thinking with hands-on execution, identifying opportunities for growth and bringing products successfully to market.
We're looking for a commercially minded individual who is passionate about category development, brand growth and delivering exceptional results across multiple markets.
Our client is a well-established and growing consumer products business with ambitious plans for continued expansion.
This is an exciting opportunity to join the business in a highly visible role where you'll have the autonomy to shape category strategies, influence commercial decision-making and work closely with both local and international stakeholders to drive business performance.
Pay
Location
Basildon
Working hours
Monday to Thursday, 8:30am - 5:30pm (in the office), Friday, 8:30am - 2:30pm (working remotely)
Key Responsibilities
- Develop and execute commercial and market development strategies across multiple product categories.
- Create business plans, manage category budgets and monitor KPIs to deliver sustainable growth.
- Take ownership of category performance, analysing sales data and identifying opportunities to maximise revenue and profitability.
- Develop pricing strategies, product positioning and go-to-market plans to strengthen market presence.
- Coordinate successful product launches, working collaboratively with internal stakeholders.
- Adapt marketing campaigns to meet local market requirements while maintaining brand consistency.
- Optimise retail execution, supporting improvements in product visibility and the overall customer experience.
- Build strong relationships with internal and external stakeholders, acting as a key point of contact across multiple markets.
- Monitor market trends, competitor activity and consumer insights to identify future growth opportunities.
- Provide regular commercial reporting and strategic recommendations to senior leadership.
Requirements
- 3-5 years' experience within Category Management, Marketing, Commercial or a similar role.
- Experience working within FMCG, retail or another fast-paced consumer goods environment.
- Strong understanding of the marketing mix, including product development, positioning, pricing strategy and product launches.
- Proven experience developing commercial strategies that deliver category growth.
- Strong knowledge of FMCG distribution channels and retail environments.
- Excellent analytical skills with the ability to interpret sales data and market trends.
- A proactive and entrepreneurial approach, with the ability to take ownership and drive projects from concept through to execution.
- Strong communication and stakeholder management skills, with the confidence to influence senior leaders and cross-functional teams.
- Highly adaptable with excellent organisational skills and the ability to manage multiple priorities.
- Bachelor’s degree in business, Marketing or a related discipline.
- Native-level English proficiency.
- Next Steps…
Shortlisted candidates will obviously be contacted regarding this specific role and if you haven't heard from us within a week, please assume you have been unsuccessful on this occasion.
We'd love to provide feedback to every applicant but due to the high volume of applications we receive, unfortunately this isn't always possible.
We will keep your CV on file and contact you regarding future opportunities that may be of interest.
Alternatively, feel free to get in touch for a confidential chat about your next career move.
Category and Market Development Manager in Basildon employer: Kenny Recruit Careers
Kenny Recruit offers a fantastic opportunity for a Part-Time Credit Controller in the vibrant area of Richmond, where flexibility and work-life balance are prioritised. With a supportive work culture that values employee growth, you will enjoy the benefits of hybrid working and a competitive salary, all while contributing to a successful and expanding business. Join us to enhance your career in a role that allows you to manage customer relationships effectively and make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Category and Market Development Manager in Basildon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Kenny Recruit Careers and show them what you can bring to the table.
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We think you need these skills to ace Category and Market Development Manager in Basildon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Kenny Recruit Careers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Kenny Recruit Careers:Show us that you’ve done your homework! In your application, briefly mention what you admire about Kenny Recruit Careers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Kenny Recruit Careers
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Kenny Recruit Careers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
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✨Be Ready for Scenario-Based Questions
At Kenny Recruit Careers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
