At a Glance
- Tasks: Support marketing strategies for exciting events and products, driving ticket and product sales.
- Company: Join Kelsey Media, a dynamic team passionate about events and marketing.
- Benefits: Collaborative culture, career development, and potential for hybrid working.
- Other info: Opportunity to work with diverse brands and develop valuable marketing skills.
- Why this job: Be part of creative campaigns that engage audiences and make an impact.
- Qualifications: Interest in event marketing, strong communication skills, and project management abilities.
The predicted salary is between 40500 - 49500 £ per year.
Overview
Reports to: Head of Customer Marketing (Events & Products)
Based in: Horncastle
Role Purpose: To provide support to the Customer Marketing team to deliver the marketing strategies for a range of Kelsey events and products.
Key responsibilities
- Events
- Assist the Head of Customer Marketing and team to develop and implement marketing strategies for Kelsey events through the appropriate internal and external channels and platforms to drive ticket sales.
- Support the team by creating and delivering both e-shot and social media campaigns to drive pre-paid and on-the-day ticket sales for events, measuring performance against KPIs and reporting results.
- Be responsible for marketing the Autojumbles across all relevant internal and external channels to drive pre-paid and on-the-day ticket sales, with a focus on increasing pre-paid sales.
- Products (including bookazines, books, merch etc…)
- Assist the Head of Customer Marketing and team to develop and implement marketing strategies for Kelsey products through the appropriate internal and external channels and platforms to drive product sales.
- Support the team by creating and delivering both e-shot and social media campaigns to drive product sales, measuring performance against KPIs and reporting results.
- Be responsible for marketing a range of products across all relevant internal and external channels to drive product sales pre-launch and regularly at relevant times.
- Work with the marketing team to develop and produce marketing assets which include messaging and offers relevant to and engaging specific audiences to drive sales.
- Develop and implement general marketing opportunities.
- Actively participate in Customer Marketing, Brand and other meetings, providing monthly reports as required.
- Attend Kelsey and third-party events to ensure the delivery of the customer-direct offer, including working on the Kelsey retail stand.
- Ensure all marketing, lead generation and other relevant activity is fully GDPR compliant.
- Co-ordinate competitions for Kelsey events ensuring collected data is GDPR compliant and competitions comply with terms set out in the gaming act.
- Use company-approved AI to assist in achieving objectives of the role and the business.
- Provide support on shows and retail stand admin as and when required.
- Support the Head of Customer Marketing (Events/Products) to meet the needs of the business and undertake any other reasonable ad-hoc duties as and when required.
Skills and Qualifications
- Interest in event marketing and multi-channel campaign management (especially digital); relevant qualification an advantage.
- Results orientation.
- Interest in developing audience insight and data-driven marketing.
- Excellent collaboration and communication skills.
- Project management skills, with the ability to balance multiple tasks and deadlines.
- A mix of creative thinking and analytical ability, with attention to detail.
- Competent in, or interest in, using marketing tools, databases, and digital platforms.
- Ethic and focus on constant development and improvement.
- Well organised, able to prioritise, plan, meet deadlines with strong attention to detail.
- You will be enthusiastic and committed, good at working within tight deadlines, a good team player and quick to learn.
What Kelsey offers
- The opportunity to be part of a marketing team and develop skills to shape and deliver marketing campaigns for a number of consumer events loved by their audiences.
- A collaborative and supportive team culture, where ideas are encouraged and shared.
- The chance to work with a variety of brands, audiences, and event formats.
- Career development and training opportunities within a growing media and events business.
- Based in Horncastle with potential for hybrid working (depending on role requirements).
Kelsey Values
- Creativity, enthusiasm, passion, integrity, high standards, self-development, supportive of others, continual improvement, accountability.
How to apply
Please include a CV with your letter of application and send it to:
Staff Recruitment (Ref. MK2)
Kelsey Media Ltd,
Morton Way,
Horncastle,
Lincolnshire LN9 6JR
Email: hr@kelsey.co.uk
Closing date for applications: Sunday, 28th September 2025.
Please refer to the HR privacy policy on our website.
Vacancy: Customer Marketing Assistant (Events & Products) in Horncastle employer: Kelsey Media
Kelsey Media Ltd is an exceptional employer, offering a vibrant and supportive work culture that fosters personal and professional growth. Located in the picturesque town of Horncastle, Lincolnshire, we provide our employees with competitive salaries, a generous bonus structure, and comprehensive health benefits, alongside five weeks of holiday and ongoing training opportunities. Join us to be part of a dynamic team that values hard work and initiative, while producing some of the best magazines and events in the UK.
