At a Glance
- Tasks: Support brand activation and manage exciting in-store marketing projects.
- Company: Join Kellanova, a vibrant and inclusive employer in Media City, Manchester.
- Benefits: Hybrid work model, diverse team, and opportunities for professional growth.
- Other info: Dynamic role with a focus on collaboration and creativity.
- Why this job: Work with iconic food brands and make a real impact in marketing.
- Qualifications: Experience in marketing or project management; passion for FMCG and teamwork.
The predicted salary is between 40000 - 50000 £ per year.
This job is with Kellanova, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Located in our vibrant head office in Media City, Manchester, this hybrid role offers a unique opportunity to join a large, dynamic team with diverse marketing skills and experiences. This is a 12 month fixed term contract.
As a Brand Activation Executive, you will support with the activation of compelling brand plans, support on commercial innovation projects, and help manage in-store activations. Reporting directly to the Senior Brand Activation Manager, you will own projects from day one, ensuring no two days are the same. This role involves working with world-famous and iconic food brands, supporting the in-store execution of marketing across major retailers from all channels. You will build relationships with Kellanova stakeholders, marketing agencies, third-party suppliers, and logistics companies.
A Taste of What You’ll Be Doing
- Supporting the Brand: Supporting the activation team to execute the brand masterplan, whilst identifying opportunities to locally amplify and lead on certain campaigns and projects where appropriate and relevant.
- Working in Cross-Functional Teams: Collaborate with central marketing, supply, sales, and nutrition teams.
- Building Relationships: Foster strong connections with retailers, marketing agencies, and brand partners.
- Managing Artwork Briefs and Bookings: Handle the briefing, development and management of in-store activation materials.
- Tracking and Analysis: Monitor and analyze brand performance and activation initiatives.
We’re Looking for Someone With:
- Some professional experience in marketing or project management.
- A passion for marketing, FMCG, or foods.
- Team player with an owner's mindset - highly accountable.
- Ability to showcase multitasking, time planning, and successful delivery of activities.
- Fluency in English is essential, as well as good MS Office skills (e.g., Excel, Outlook, Word).
Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
Brand Activation Executive employer: Kellanova
Kellanova is an exceptional employer located in the vibrant Media City, Manchester, offering a dynamic and inclusive work environment that champions diversity and collaboration. As a Brand Activation Executive, you will have the opportunity to work with iconic food brands while enjoying a supportive culture that prioritises employee growth and development through hands-on project ownership and cross-functional teamwork. With a commitment to equity and inclusion, Kellanova ensures that every voice is heard, making it a truly rewarding place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Activation Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Kellanova. Use LinkedIn to find mutual connections and ask for informational chats – it’s all about building those relationships!
✨Tip Number 2
Prepare for the interview by knowing your stuff! Research Kellanova's brands and recent campaigns. Be ready to discuss how you can contribute to their brand activation efforts and show off your passion for marketing.
✨Tip Number 3
Showcase your skills! Bring examples of past projects or campaigns you've worked on that demonstrate your marketing prowess. This will help you stand out and prove you’re the right fit for the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage with us directly.
We think you need these skills to ace Brand Activation Executive
Some tips for your application 🫡
Show Your Passion for Marketing:When you're writing your application, let your enthusiasm for marketing and FMCG shine through. Share specific examples of projects or campaigns you've been involved in that highlight your passion and skills.
Tailor Your CV and Cover Letter:Make sure to customise your CV and cover letter for the Brand Activation Executive role. Highlight relevant experiences and skills that align with the job description, especially those related to project management and teamwork.
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language and avoid jargon. This will help us quickly understand your qualifications and how you can contribute to our team.
Apply Through Our Website:We encourage you to submit your application through our website. This ensures that your application goes directly to our hiring team, making it easier for us to review and consider you for the role.
How to prepare for a job interview at Kellanova
✨Know Your Brands
Before the interview, dive deep into Kellanova's iconic brands like Pringles and Special K. Understand their market positioning and recent campaigns. This knowledge will help you demonstrate your passion for the brand and show how you can contribute to their activation strategies.
✨Showcase Your Team Spirit
As a Brand Activation Executive, collaboration is key. Prepare examples of past experiences where you've successfully worked in cross-functional teams. Highlight your ability to build relationships with stakeholders and how you’ve contributed to team success.
✨Master the Art of Multitasking
This role requires juggling multiple projects at once. Be ready to discuss how you manage your time and prioritise tasks effectively. Share specific instances where you’ve successfully delivered on tight deadlines while maintaining quality.
✨Be Data-Driven
Kellanova values tracking and analysis of brand performance. Brush up on your analytical skills and be prepared to discuss how you’ve used data to inform marketing decisions in the past. This will show that you can contribute to monitoring and enhancing brand activations.
