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For Companies At a Glance
- Tasks: Shape the journey of prospective students with engaging communication campaigns.
- Company: Join Keele University, known for its innovative approach and vibrant community.
- Benefits: Enjoy competitive pay, generous leave, and excellent career development opportunities.
- Why this job: Make a real impact by inspiring students to choose Keele as their top choice.
- Qualifications: Experience in communications, strong copywriting, and project management skills required.
- Other info: Flexible working practices and a supportive team environment await you.
The predicted salary is between 28000 - 36000 £ per year.
GLOBAL STUDENT RECRUITMENT AND ADMISSIONS
Grade 6 Salary Range £32,080 - £37,694 (Incremental progression)
Full Time
Agile working (blend of home and office based)
The Opportunity
This post represents an exciting opportunity for a talented team member to join a dynamic team in Keele University's Global Student Recruitment and Admissions Directorate. The Directorate is responsible for the university's admissions, recruitment and applicant marketing operations.
The successful candidate will play a key role in shaping the journey of prospective students to Keele University. They will deliver effective communication campaigns that inspire applicants to choose Keele as their firm choice. Working within the Communications and Conversion Team, the postholder will help implement a comprehensive applicant communications and conversion service, supporting the university's recruitment aims through targeted and data‐driven campaigns. They will collaborate with internal and external stakeholders to deliver personalised, high‐quality communication strategies and contribute to Keele's commitment to ethical marketing, CMA compliance, and widening participation.
You will have experience in a communications role, ideally within an educational context, with a strong understanding of strategies to convert prospective students and applicants into enrolled students. The role requires excellent copywriting, editing, and project management skills. The successful candidate will have experience in managing multiple projects and building stakeholder relationships.
The Benefits
- Competitive rate of pay with annual increments within the grade (Keele Spine)
- Generous annual leave entitlement with opportunities to purchase additional leave
- Excellent staff pension scheme
- Access to continued personal, professional and career development
- On site 'outstanding' nursery
- Discounted health & fitness facilities on site
- Cycle to work scheme (subject to eligibility)
Please note that the starting salary will typically be at the bottom of the pay scale shown above.
The University is committed to operating flexible working practices wherever possible.
The University
Keele University is renowned for its exciting approach to higher education, innovative research, beautiful campus, strong community spirit and excellent student experience. With a turnover in excess of £170 million, over 13,500 students and a total staff of approximately 2000, the University provides high quality teaching across a wide range of academic and vocational subjects and promotes world‐class research.
Further information can be found at https://www.keele.ac.uk/about/.
How to Apply
For full post details and to find out more about working at Keele please visit: www.keele.ac.uk/vacancies.
Keele University employees wishing to apply should login to Employee Self Service and click on the 'View current vacancies' link.
For informal enquiries may be addressed to Steve Male, s.male@keele.ac.uk. Applications to this address will not be accepted.
Closing Date: 1 February 2026
Applicant Communications and Conversion Officer in Keele employer: Keele University
Contact Detail:
Keele University Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Applicant Communications and Conversion Officer in Keele
✨Tip Number 1
Network like a pro! Reach out to current employees at Keele University on LinkedIn or through mutual connections. A friendly chat can give you insider info and maybe even a referral!
✨Tip Number 2
Prepare for the interview by researching Keele's values and recent initiatives. Show us that you’re not just another candidate, but someone who genuinely cares about the university's mission and goals.
✨Tip Number 3
Practice your communication skills! Since the role is all about effective communication, consider doing mock interviews with friends or using online platforms to refine your pitch and responses.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Keele community.
We think you need these skills to ace Applicant Communications and Conversion Officer in Keele
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your application to reflect the specific skills and experiences that align with the role of Applicant Communications and Conversion Officer. Highlight your communications experience and any relevant projects you've managed.
Showcase Your Copywriting Skills: Since excellent copywriting is key for this role, include examples of your writing in your application. Whether it's a campaign you’ve worked on or a piece of content you’ve created, let your writing shine!
Be Data-Driven: Demonstrate your understanding of data-driven strategies in your application. Mention any experience you have with analytics or how you've used data to inform your communication campaigns in the past.
Apply Through Our Website: Don’t forget to submit your application through our official website! It’s the best way to ensure your application gets to the right people and shows you’re serious about joining our team at Keele University.
How to prepare for a job interview at Keele University
✨Know Your Audience
Before the interview, take some time to research Keele University and its Global Student Recruitment and Admissions Directorate. Understand their values, mission, and recent initiatives. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Showcase Your Communication Skills
As an Applicant Communications and Conversion Officer, strong communication skills are key. Prepare examples of past projects where you successfully crafted communication strategies or campaigns. Be ready to discuss how you can apply these skills to inspire prospective students at Keele.
✨Demonstrate Project Management Experience
This role requires managing multiple projects simultaneously. Think of specific instances where you've juggled various tasks or campaigns. Highlight your organisational skills and how you prioritised tasks to meet deadlines, as this will resonate well with the interviewers.
✨Engage with Stakeholders
Collaboration is crucial in this position. Prepare to discuss how you've built relationships with internal and external stakeholders in previous roles. Share examples of how you’ve worked together to achieve common goals, as this will illustrate your ability to contribute to Keele's recruitment aims.
