At a Glance
- Tasks: Connect with influencers to boost brand awareness and manage gifting initiatives.
- Company: KatKin, a fresh cat food brand dedicated to cat health and wellbeing.
- Benefits: Competitive salary, remote work options, personal development budget, and a fun office environment.
- Other info: Inclusive culture with opportunities for growth and collaboration with senior leaders.
- Why this job: Join a passionate team making a real impact in the pet industry while working with influencers.
- Qualifications: Sales-driven mindset, social media passion, and previous marketing experience preferred but not required.
The predicted salary is between 24000 - 36000 € per year.
For uncompromising cat parents who want the best, KatKin goes hardcore for cat health. We make the UK’s only fresh cat food: 100% human-quality meat, gently cooked, and frozen for freshness. Where the competition cuts corners, catfishes customers and puts profits over health, we put cat wellbeing first. No shortcuts. No secret recipes. We’re cutting the fluff, thinking fresh and channelling hardcore love into industry-wide change. So cats live long and cat parents can love hard without compromise.
What we do at KatKin: We’re all-in for cats, and it shows: our energy will blow you away from day one. You’ll be surrounded by knowledgeable scientists, big creative thinkers, astute business brains, and a whole team of hardcore cat parents. All on a mission to make hardcore love the new standard in cat care – with a fresh take on every product in the cat industry.
The Role: We are looking for a highly motivated and results-driven Influencer Marketing Executive to join KatKin on a full-time 6 month contract, with the potential for it to become permanent. In this role, you will own KatKin’s influencer gifting initiatives, helping to connect our brand with influencers who resonate with our mission in order to increase brand awareness and fuel customer acquisition. You will identify relevant influencers, coordinate product sends, track influencer activity and engagement, and support the smooth execution of gifting programmes across social platforms, gaining hands‑on experience in the influencer marketing process. This role sits within the Influencer marketing team, reporting into the Influencer Marketing Manager.
Key ownership areas:
- Identify relevant influencers across Instagram and TikTok that are aligned with KatKin’s mission.
- Optimise outreach and follow ups to maximise acceptance and post rate.
- Coordinate KatKin’s influencer gifting programmes across social platforms, ensuring timely delivery of products.
- Track and maintain accurate records of gifting initiatives, including influencer details, product sends, and any posts or engagement following gifting.
- Support the creation of simple campaign briefs or guidance for influencers receiving products, ensuring content aligns with KatKin’s brand voice and values.
- Assist with implementing third‑party tools or platforms to improve the efficiency and effectiveness of the gifting programme.
- Help obtain influencer content and ensure UGC rights are secured, so it can be reused across organic channels.
- Collaborate with team members working on paid campaigns by sharing information on successful gifting creators to support their partnership pipeline.
- Provide general support to the Influencer Marketing team, gaining exposure to the broader influencer strategy and marketing operations.
Who we are looking for:
- Sales and targets driven mindset - highly motivated to overachieve and can work independently.
- Previous experience in sales, digital marketing or influencer marketing role is a plus, recent graduates are encouraged to apply.
- Skilled in time management, able to handle multiple campaigns efficiently.
- Eager to take responsibility and ownership of projects.
- Passionate about social media and influencers, with potential content creation experience.
What We Offer:
- Competitive base salary £30K.
- All the tools you need for success, including a MacBook.
- Career defining opportunity to scale a brand new acquisition channel, fast.
- Work directly with senior leaders in the business.
- No egos and a small close‑knit team.
- Up to 2 days WFH every week.
- Discount for KatKin fresh meals.
- Annual personal development budget.
- All the refreshments you can drink, fresh fruit, cats + dogs in office.
To Apply: Send your CV to luisa.sahli@katkin.com
About us: We aim to encourage a culture where people can be themselves and be valued for their strengths. We’re proud to be an equal opportunity employer, and actively encourage applications from all backgrounds. At KatKin we celebrate differences, and everything that makes our colleagues unique, by upholding an inclusive environment in which we can all thrive. We want to make our recruitment processes accessible to everyone, so if there is any way that we can support you to be the best you can be, please contact terrie@katkin.com.
Seniority level: Mid‑Senior level
Employment type: Contract
Job function: Marketing
Industries: Business Consulting and Services
Influencer Marketing Executive Gifting FTC (6 months) employer: Katkin
At KatKin, we pride ourselves on being a passionate and innovative employer dedicated to cat health and wellbeing. Our vibrant work culture fosters creativity and collaboration, offering employees the chance to work closely with industry experts while enjoying flexible working arrangements and a supportive environment. With competitive salaries, personal development budgets, and a commitment to inclusivity, we empower our team members to thrive both personally and professionally in a mission-driven atmosphere.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Marketing Executive Gifting FTC (6 months)
✨Tip Number 1
Get to know the brand inside out! Before you step into that interview, dive deep into KatKin's mission and values. Show us how your passion for cat health aligns with our hardcore love for cats. It’ll make you stand out as a candidate who truly gets what we’re about.
✨Tip Number 2
Network like a pro! Connect with influencers and professionals in the pet industry on social media. Engage with their content and share your thoughts. This not only builds your presence but also shows us that you’re proactive and genuinely interested in influencer marketing.
✨Tip Number 3
Prepare some killer ideas! Think about how you would approach influencer gifting for KatKin. Bring along a few creative strategies to the interview that could help us connect with influencers effectively. We love fresh ideas and seeing your enthusiasm for the role!
✨Tip Number 4
Don’t forget to follow up! After your interview, shoot us a quick thank-you email. Mention something specific from your chat that excited you. It keeps you on our radar and shows us you’re genuinely interested in joining our team of hardcore cat parents.
We think you need these skills to ace Influencer Marketing Executive Gifting FTC (6 months)
Some tips for your application 🫡
Show Your Passion for Cats:When you're writing your application, let your love for cats shine through! Mention any personal experiences or stories that connect you to the mission of KatKin. We want to see that hardcore love for our feline friends!
Tailor Your CV and Cover Letter:Make sure to customise your CV and cover letter for this role. Highlight any relevant experience in influencer marketing or social media, and show us how your skills align with what we're looking for. A little effort goes a long way!
Be Results-Driven:In your application, emphasise your results-driven mindset. Share examples of how you've achieved targets or contributed to successful campaigns in the past. We love seeing candidates who are motivated to overachieve!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us that you're serious about joining our team at KatKin!
How to prepare for a job interview at Katkin
✨Know Your Influencers
Before the interview, research influencers who align with KatKin’s mission. Be ready to discuss specific examples of influencers you admire and how their values resonate with the brand. This shows your passion for the role and understanding of the influencer landscape.
✨Showcase Your Sales Mindset
Prepare to share examples of how you've driven results in previous roles or projects. Highlight any experience you have with sales or marketing metrics, as this will demonstrate your target-driven mindset and ability to contribute to KatKin's goals.
✨Be Ready to Discuss Campaigns
Think about past campaigns you've worked on, whether in a professional setting or during your studies. Be prepared to explain your role, the challenges faced, and the outcomes. This will illustrate your hands-on experience and problem-solving skills.
✨Emphasise Your Passion for Cats
KatKin is all about hardcore love for cats, so let your passion shine through! Share any personal experiences or stories that connect you to the brand’s mission. This will help you stand out as a candidate who truly cares about the product and its impact.
