Marketing Executive (lead/demand generation)
We are working with an exciting organisation seeking a Digital Marketing Executive to join their growing marketing team.
This is a great opportunity for a creative and commercially focused marketer with 2-4 years' digital marketing experience, ideally within demand or lead generation.
Birmingham City Centre, Hybrid (2 days in office), Full time, Permanent and Salary £28k-£32
The Role
You will be responsible for:
- Delivering multi-channel demand generation campaigns across SEO, PPC, email, social media and content.
- Creating engaging marketing content including emails, blogs, social posts, case studies, whitepapers and landing pages.
- Managing audience segmentation and targeted email campaigns through the CRM.
- Monitoring campaign performance and using data to identify opportunities for improvement.
- Producing regular performance reports and recommendations.
- Working closely with Marketing, Business Development, Design and Solutions teams.
- Supporting projects from concept through to delivery.
About You
We're looking for someone with:
- 2-4 years' digital marketing experience.
- Experience across SEO, PPC, email and social media.
- Strong content creation and copywriting skills.
- Experience with CRM, CMS and analytics platforms such as Google Analytics.
- Strong analytical, organisational and project management skills.
- Excellent communication and stakeholder management abilities.
- A creative, data-driven approach with a passion for testing and optimising campaigns.
Katie Bard is an Equal Opportunities Employer.
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Marketing Executive employer: Katie Bard
As a leading firm in the social housing sector, we pride ourselves on fostering a supportive and collaborative work culture that empowers our employees to thrive. Our Birmingham location offers a vibrant community atmosphere, with ample opportunities for professional development and growth, ensuring that you can advance your career while making a meaningful impact in the lives of others. Join us to be part of a dedicated team that values independence, organisation, and a commitment to excellence in property law.
