Digital Trading Manager in London

Since its launch in 1993 with a collection of six essential handbags, Kate Spade New York has always been colorful, bold, and optimistic. Today, it is a global lifestyle brand that designs extraordinary things for the everyday, delivering seasonal collections of handbags, ready-to-wear, jewelry, footwear, home décor, and more. Known for its rich heritage and unique brand DNA, Kate Spade New York offers a distinctive point of view and celebrates communities of women around the globe who live their perfectly imperfect lifestyles.

Kate Spade New York is part of the Tapestry portfolio – a global house of brands committed to stretching what’s possible. A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive.

Primary Purpose: The Digital Trading Manager is responsible for driving Kate Spade’s ecommerce growth across Europe and supporting the delivery of the annual sales plan for both direct ecommerce and marketplace channels. The role focuses on improving site conversion, personalisation, onsite merchandising, marketing execution, and market‑specific product assortments. Within marketplace, the Digital Trading Manager will drive performance and build strong partner relationships to ensure strong brand visibility across partner sites.

Reporting to the VP of Coach Stores & Kate Spade Europe, with a matrix line to the Senior Director of Ecommerce Europe, this position offers strong visibility and cross‑functional exposure across the wider business.

The successful individual will leverage their proficiency in Digital Trading to:

• Support the development and execution of the Kate Spade digital strategy, focusing on conversion and AUR‑driving initiatives to fuel overall growth across direct and marketplace channels.
• Lead daily, weekly, monthly, quarterly, and annual sales analysis (category/product/cart) to drive ongoing merchandising optimisation, providing clear commentary and recommendations in weekly trade meetings and business reports.
• Own warehouse forecasting for orders and units by channel and market, partnering closely with warehouse and logistics teams to ensure accurate staffing levels and adherence to customer SLAs.
• Track and report on category, product, and cart performance in additional global regions to identify opportunities that can enhance the European trading environment.
• Lead weekly trade meetings with Buying and Allocation teams, sharing actionable product and category insights across retail and outlet for both direct and marketplace.
• Partner with the Buying team to understand seasonal ecommerce investment strategies, delivering deep analysis of digital product performance to support informed buying decisions that meet evolving customer needs.
• Shape and execute regional trading strategies that improve conversion, AUR, and customer experience.
• Oversee online merchandising to ensure strong day‑to‑day trading across categories, optimising site merchandising and the customer journey.
• Own the product data, content and translation process, ensuring timely launches for all products, new season launches, promotions, and sale periods across all markets.
• Continuously optimise product findability, navigation, category and product pages to enhance relevance for each visitor segment.
• Partner with retail teams to drive omni‑channel strategies (e.g. click & collect, deliver‑from‑store, and geo‑targeting) to improve traffic and customer experience.
• Lead strategic conversion initiatives and own the A/B and multivariate testing roadmap, analysing performance across customer segments to drive commercial results for retail, outlet, and all markets.
• Serve as project lead for digital initiatives supporting annual sales plans, with a focus on customer‑centric enhancements (e.g. personalisation, live chat).
• Manage relationships with Narvar and Bazaarvoice to drive traffic and onsite conversion across markets.
• Collaborate with the Product Team to improve user experience, recommending new site features and functionalities.
• Use tools such as Google Analytics, Quantum Metric, and Certona to inform decision making.
• Collaborate with Marketing, PR, and Consumer teams to support and execute online campaigns.
• Monitor customer journey performance and proactively identify opportunities to reduce friction (e.g., bounce rate, basket abandonment).
• Conduct weekly competitor reviews and stay up to date on digital trends and best practices.

The Accomplished Individual Will Possess:

• 5+ years’ experience in an ecommerce management role, ideally within trading or merchandising.
• Proven background in online retail, preferably within a multi‑channel, globally branded business and matrix or global organisational structure.
• Hands‑on experience working with Salesforce Commerce Cloud and Microsoft 365.
• Data‑driven mindset with strong analytical capabilities.
• Experienced people leader with the ability to drive team performance and cultivate a positive working culture.
• Ability to work both independently and collaboratively in a fast‑paced environment.
• Exceptional organisational skills with high attention to detail.
• Excellent communication and presentation skills, with the ability to partner effectively across global teams.
• Skilled at effectively managing multiple tasks and adapting quickly to changing priorities.
• Strong problem‑solving skills; proactive, resourceful, and able to take initiative.
• Positive, proactive, and solutions‑focused attitude.
• Additional European language skills preferred but not essential.

Please be advised that we are unable to provide visa sponsorship for this position. As such, you will only be considered if you already possess the right to work in the UK.

What Tapestry Can Offer You:

• Hybrid working (Tuesday - Thursday working from the office, Monday and Friday working remotely).
• Option to finish early on a Friday (Flex Fridays).
• 1 paid volunteering day per year and opportunities to volunteer with global projects.
• Learning & development opportunities.
• Internal mobility & career progression.
• Regular social events - seasonal & cultural.
• Equity Inclusion & Diversity initiatives which include employee resource groups & regional inclusion council.

Other Benefits Include:

• 25 days holiday in addition to public holidays.