At a Glance
- Tasks: Lead KAST's creative direction on Instagram and TikTok, crafting engaging content that resonates.
- Company: Join a dynamic team at KAST, aiming to become a cult brand.
- Benefits: Competitive salary, creative freedom, and the chance to shape a brand's identity.
- Other info: Fast-paced environment with opportunities for collaboration and growth.
- Why this job: Make a real impact in social media while showcasing your creativity and storytelling skills.
- Qualifications: 8+ years in creative direction with a strong portfolio in social-first content.
The predicted salary is between 60000 - 80000 £ per year.
We're looking for a Creative Director to make KAST a cult brand. You'll own our Instagram and TikTok creative direction, shaping how millions of people discover and experience KAST. This is a high‑ownership role for someone who combines exceptional creative instincts with a deep understanding of social platforms, culture, and storytelling. Working closely with Brand, Growth, Product, and Community teams, you'll turn KAST's mission into content that is distinctive, aspirational, and culturally relevant—not just trend‑driven.
What You’ll Be Doing
- Own the creative direction for KAST's Instagram and TikTok
- Develop social content, campaigns, and recurring formats that grow the brand
- Lead creative concepts for short‑form video, creator content, product launches, and brand storytelling
- Build and manage a network of creators, videographers, editors, and creative partners
- Direct creative production and maintain a high bar for quality across all content
- Partner cross‑functionally to turn product launches, trends, and community moments into compelling social content
- Use performance insights to continuously improve creative output while maintaining a premium brand
What You'll Bring
- 8+ years of experience in creative direction, social, brand, or content for consumer, lifestyle, fashion, media, or technology brands (fintech/crypto are nice to have)
- Proven success building or scaling Instagram and TikTok for a consumer‑facing brand
- Outstanding portfolio of social‑first creative work, especially short‑form video
- Deep understanding of social platforms, creator culture, and platform‑native storytelling
- Strong creative taste with the ability to balance brand consistency and experimentation
- Experience leading creative production and collaborating across design, marketing, and product teams
- Excellent communication skills and a high‑ownership mindset in fast‑paced environments
Creative Director - Social (Instagram & TikTok) employer: KAST
KAST is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those passionate about shaping the future of payments. With a strong emphasis on employee growth, we offer numerous opportunities for professional development and collaboration within a diverse team. Located in a vibrant area, our company provides unique advantages such as flexible working arrangements and a commitment to work-life balance, making it an ideal place for talented individuals to thrive.