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- Tasks: Lead marketing strategy and team for EMEA, driving revenue growth and market expansion.
- Company: Kaseya is a top provider of IT management solutions, serving customers in over 20 countries.
- Benefits: Enjoy a dynamic work culture, opportunities for professional growth, and a chance to make an impact.
- Why this job: Join a fast-growing company that values innovation and teamwork while shaping the future of IT.
- Qualifications: 15+ years in B2B marketing, strong leadership skills, and a degree in Marketing or related field.
- Other info: Kaseya promotes diversity and equal opportunity in the workplace.
The predicted salary is between 72000 - 108000 £ per year.
Join to apply for the VP, Marketing – EMEA role at Kaseya
Join to apply for the VP, Marketing – EMEA role at Kaseya
Kaseya is the leading provider of complete IT infrastructure and security management solutions for Managed Service Providers (MSPs) and internal IT organizations worldwide powered by AI. Kaseya’s best-in-breed technologies allow organizations to efficiently manage and secure IT to drive sustained business success. Kaseya has achieved sustained, strong double-digit growth over the past several years and is backed by Insight Venture Partners a leading global private equity firm investing in high-growth technology and software companies that drive transformative change in the industries they serve.
Founded in 2000, Kaseya currently serves customers in over 20 countries across a wide variety of industries and manages over 15 million endpoints worldwide. To learn more about our company and our award-winning solutions, go to and for more information on Kaseya’s culture.
Kaseya is not your typical company. We are not afraid to tell you exactly who we are and our expectations. The thousands of people that succeed at Kaseya are prepared to go above and beyond for the betterment of our customers.
Position Overview:
We are seeking a strategic and results-driven VP of Marketing for the EMEA region. This executive level role is pivotal in driving pipeline generation, revenue growth, and market expansion across EMEA. The ideal candidate will possess deep expertise in building and leading high-performing marketing teams, have a strong grasp of regional market dynamics, and a proven ability to align marketing strategies effectively with sales objectives.
Key Responsibilities:
- Strategic Leadership:
- Own the revenue marketing strategy for the EMEA region, aligning closely with global objectives.
- Collaborate with regional sales leadership to establish and achieve pipeline and revenue targets.
- Actively interpret and adapt corporate marketing strategies, translating global initiatives into region-specific campaigns and programs that resonate locally while maintaining strategic alignment.
- Oversee the regional marketing budget and forecasting process, ensuring strategic allocation of resources across multiple marketing disciplines, campaigns, and initiatives to drive comprehensive growth and maximize return on investment.
- Team Leadership and Development:
- Lead, manage, and develop a dedicated marketing team, including Demand Generation, Customer Marketing, and Field Marketing roles.
- Foster a culture of high performance, accountability, collaboration, and continuous improvement within the marketing team.
- Mentor team members, driving professional growth and ensuring clear career development paths.
- Cross-Functional Collaboration:
- Act as the primary liaison between regional and global marketing teams, ensuring best practice sharing, resource optimization, and brand consistency.
- Maintain a direct line to regional General Managers and Sales VPs to adapt and tailor global strategies to local nuances and evolving market conditions.
- Campaign Execution and Optimization:
- Oversee both new customer acquisition and existing customer expansion strategies, leveraging cohort-based targeting for personalized campaign execution.
- Utilize data-driven insights to continuously refine campaign performance and ensure targeted messaging and timing align with regional needs.
- Performance Management:
- Establish clear accountability for pipeline generation and marketing performance metrics within the region.
- Regularly track, analyze, and report performance, providing actionable insights and strategic recommendations to drive continuous improvement.
Qualifications:
- 15+ years of leadership experience in B2B marketing, with a strong focus on revenue marketing within EMEA for software or SaaS related organizations.
- Proven expertise in managing and scaling high-performing marketing teams, including Demand Generation, Customer Marketing, and Field Marketing.
- Strong analytical and strategic thinking skills, with the ability to translate data insights into clear, actionable marketing strategies.
- Excellent communication and interpersonal skills, capable of influencing and collaborating effectively across all organizational levels.
- Bachelor\’s degree in Marketing, Business, or related field.
Join the Kaseya growth rocket ship and see how we are #ChangingLives !
Additional Information
Kaseya provides equal employment opportunity to all employees and applicants without regard to race, religion, age, ancestry, gender, sex, sexual orientation, national origin, citizenship status, physical or mental disability, veteran status, marital status, or any other characteristic protected by applicable law.
Seniority level
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Seniority level
Executive
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing and Sales
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Industries
Software Development
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VP, Marketing - EMEA employer: Kaseya
Contact Detail:
Kaseya Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land VP, Marketing - EMEA
✨Tip Number 1
Familiarise yourself with Kaseya's products and services. Understanding their IT infrastructure and security management solutions will help you articulate how your marketing strategies can align with their offerings and drive growth in the EMEA region.
✨Tip Number 2
Network with current or former employees of Kaseya, especially those in marketing roles. They can provide valuable insights into the company culture and expectations, which can help you tailor your approach during interviews.
✨Tip Number 3
Stay updated on the latest trends in B2B marketing and SaaS industries, particularly within the EMEA market. Being able to discuss recent developments and how they impact marketing strategies will demonstrate your expertise and strategic thinking.
✨Tip Number 4
Prepare to showcase your leadership experience by highlighting specific examples of how you've built and managed high-performing marketing teams. Be ready to discuss your approach to mentoring and developing talent, as this is crucial for the VP role.
We think you need these skills to ace VP, Marketing - EMEA
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications for the VP, Marketing - EMEA position. Tailor your application to highlight your relevant experience in B2B marketing and team leadership.
Craft a Compelling CV: Your CV should clearly showcase your 15+ years of leadership experience in marketing, particularly in revenue generation within the EMEA region. Use quantifiable achievements to demonstrate your impact in previous roles.
Write a Strong Cover Letter: In your cover letter, express your passion for Kaseya's mission and how your skills align with their needs. Highlight your strategic thinking and ability to lead high-performing teams, as well as your understanding of regional market dynamics.
Showcase Your Analytical Skills: Since the role requires strong analytical skills, include examples in your application that demonstrate how you've used data-driven insights to inform marketing strategies and improve campaign performance in past positions.
How to prepare for a job interview at Kaseya
✨Understand Kaseya's Culture
Before your interview, take some time to research Kaseya's unique culture and values. They pride themselves on transparency and high performance, so be prepared to discuss how your personal values align with theirs.
✨Showcase Your Strategic Thinking
As a VP of Marketing, you'll need to demonstrate your ability to develop and execute strategic marketing plans. Be ready to share specific examples of how you've successfully aligned marketing strategies with sales objectives in previous roles.
✨Highlight Team Leadership Experience
Kaseya is looking for someone who can lead and develop high-performing teams. Prepare to discuss your leadership style, how you've mentored team members, and any successful initiatives you've implemented to foster a collaborative environment.
✨Prepare Data-Driven Insights
Since the role requires strong analytical skills, come equipped with data-driven insights from your past campaigns. Be ready to explain how you've used metrics to refine marketing strategies and improve performance in your previous positions.
