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For Companies At a Glance
- Tasks: Craft compelling copy for digital platforms and enhance user experiences.
- Company: Join Kantar, a leader in AI-driven marketing data and analytics.
- Benefits: Enjoy flexible working, generous leave, competitive salary, and healthcare options.
- Why this job: Shape brand messaging and drive growth with your words.
- Qualifications: Experience in copywriting, SEO knowledge, and strong collaboration skills.
- Other info: Be part of a diverse team that values creativity and well-being.
The predicted salary is between 36000 - 60000 £ per year.
Kantar is the world’s leading AI-native marketing data and analytics business and an indispensable brand partner to the world’s top companies. We combine the most meaningful attitudinal and behavioural data with deep expertise and advanced analytics to uncover how people think and act. We help clients understand what has happened and why and how to shape the marketing strategies that shape their future.
Why this job is important
You’ll help define how our brands show up in the world. From acquisition campaigns to in‑product experiences, your words will guide users, build trust and drive growth. Working closely with Brand, Product and Performance teams, you’ll shape clear, consistent and effective messaging across the full digital journey.
What you’ll be doing
- Writing high‑impact copy for paid media, websites, apps, emails and push notifications
- Creating UX and in‑product copy that makes things simple, clear and intuitive
- Developing longer‑form content such as blogs, landing pages and brand pages
- Adapting tone of voice for different audiences, brands and markets while staying consistent
- Reviewing and improving existing copy to boost clarity, engagement and performance
The ideal skills & experience
- Significant experience as a Copywriter in a digital or performance marketing environment
- Confidence writing across multiple formats, from short‑form paid media to UX and long‑form content
- A strong understanding of SEO and how to apply it in practice
- A commercial mindset, balancing creativity with data and results
- The ability to manage multiple projects and collaborate with a wide range of stakeholders
What’s in it for you
- Flexible hybrid working
- 25 days leave, 2 days paid for volunteering and life event leave
- Competitive salary and bonus (bonus dependent on role)
- Company pension
- Enhanced parental leave
- Healthcare options
- Wide range of flexible benefits
Why join Kantar?
You’ll be joining our Profiles division, home to specialists in survey design, sampling and data science. With the world’s largest audience network (over 170 million people), we’re trusted by many of the world’s leading brands to provide amazing insights from real people.
We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well-being is taken into consideration. We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.
Copywriter in City of London employer: KANTAR
Contact Detail:
KANTAR Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Copywriter in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your portfolio! Make sure to have a well-organised online portfolio that showcases your best copywriting work. This is your chance to shine and demonstrate your skills to potential employers.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to copywriting. Think about how you can highlight your experience with SEO and different content formats to impress the hiring team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love hearing from passionate candidates who are eager to join our team at Kantar.
We think you need these skills to ace Copywriter in City of London
Some tips for your application 🫡
Show Off Your Copy Skills: When applying, make sure to showcase your best copywriting samples. We want to see how you can adapt your tone and style for different audiences, just like you'll need to do in this role!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to highlight your experience in digital marketing and how it aligns with what we’re looking for at Kantar.
Be Clear and Concise: Remember, clarity is key! Your application should reflect your ability to write high-impact copy. Keep it straightforward and engaging, just like the content you’ll be creating for us.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and get you on the path to joining our amazing team!
How to prepare for a job interview at KANTAR
✨Know Your Copy
Before the interview, brush up on your portfolio and be ready to discuss specific pieces of copy you've written. Highlight how your work aligns with Kantar's focus on impactful messaging and user engagement.
✨Understand the Brand
Research Kantar thoroughly. Familiarise yourself with their brand voice and recent campaigns. This will help you demonstrate how you can adapt your writing style to fit their needs and contribute to their marketing strategies.
✨Showcase Your SEO Skills
Be prepared to discuss your understanding of SEO and how it influences your writing. Share examples of how you've successfully integrated SEO into your copy to drive results, as this is crucial for a role in digital marketing.
✨Collaborative Mindset
Kantar values collaboration across teams. Be ready to talk about your experience working with different stakeholders, such as designers and marketers, and how you’ve managed multiple projects while maintaining clear communication.