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- Tasks: Develop strategic partnerships and lead teams on brand health tracking and innovative research projects.
- Company: Kantar is a global leader in data, insights, and consulting, helping brands understand their customers.
- Benefits: Enjoy flexible working options, a dynamic team environment, and opportunities for personal growth.
- Why this job: Join a vibrant culture focused on creativity and collaboration, impacting major global brands.
- Qualifications: Experience in quantitative research and a passion for brand development are essential.
- Other info: Open to diverse backgrounds; we value passion and potential over traditional paths.
The predicted salary is between 43200 - 72000 £ per year.
We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in.
Kantar is the world’s leading data, insights and consulting company. We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks, and our innovative analytics and technology, we help our clients understand people and inspire growth.
Our Insights Division is in the business of human understanding. We work with the biggest brands in the world, ranging from Adidas to TikTok and HSBC to Unilever, helping them understand their customers and take the right decisions in relation to opportunities and challenges across Brand, Creative, Media, Innovation, Customer Experience, Consulting and Analytics. We have over eight hundred colleagues across the UK and Ireland, based either in our offices or remotely; part of a global company working across over one hundred different countries.
THE ROLE:
The Brand domain is the largest within Kantar’s Insights division, and with a continual stream of new client wins alongside the renewal of existing client work, just keeps growing! We help clients navigate the challenge of balancing both long-term and short-term success through the most comprehensive understanding of what motivates people and what drives business growth in the industry.
As an Insight Director, you will develop collaborative strategic partnerships with your clients. Our Insight Directors immerse themselves in their clients’ worlds to really understand the strategy, experiences and competitive context of their brands to deliver industry-leading guidance on how to grow. Our goal is to not just help our clients win, but to keep winning. As such, we utilise a broad range of data sources, striving to blend a variety of sources and types of data to deliver unparalleled insight. You will be at the forefront of driving this insight and also have the opportunity to contribute to the development of new client initiatives. It’s an exciting, dynamic and evolving role.
What will you be doing day to day?
- Developing strategic partnerships with clients and partnering with them to drive the strategies of some of the world’s leading brands
- Leading and directing teams working on large brand health tracking programmes, equity and positioning projects, communications development and cutting-edge research techniques – such as neuroscience, media & digital, social media and brand analytics
- Leading client relationships on pitches/proposals, leveraging sector expertise & insight and owning the client value proposition
- Inspiring and giving direction to junior team members
- Part of a mini-management team, responsible for driving the commercials success of the Brand domain through effective and innovative deployment of the strategy
What does it take to be successful in this role?
- Highly strategic and consultative, with a passion for brands and brand development
- Quantitative research mastery and experience leading brand research projects (health tracking, equity, positioning)
- Experience working with global clients within fast-moving sector/s
- Passionate about growing and developing your team, by being an inspiring leader and managing junior members
- A passion for and pursuit of exceptional client experience
- Desire and commitment to driving the collective success of a team
We’re looking for people who have a passion for their role and the ability to thrive. However you’ve got here, via university or not, whether you’ve seen it all before or are making a transition from a different industry, we want to hear from you!
Location: London, South Bank Central, United Kingdom
Client Director - Brand employer: Kantar Group Limited
Contact Detail:
Kantar Group Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Client Director - Brand
✨Tip Number 1
Network with professionals in the insights and brand strategy field. Attend industry events, webinars, or local meetups to connect with people who work at Kantar or similar companies. This can give you valuable insights into the company culture and the specific skills they value.
✨Tip Number 2
Familiarise yourself with Kantar's recent projects and case studies. Understanding their approach to brand health tracking and client partnerships will help you speak knowledgeably about how you can contribute to their success during interviews.
✨Tip Number 3
Showcase your leadership skills by discussing any experience you have in mentoring or managing teams. Highlighting your ability to inspire and develop junior team members will resonate well with Kantar's emphasis on team growth and collaboration.
✨Tip Number 4
Prepare to discuss your quantitative research experience in detail. Be ready to provide examples of past projects where you've successfully led brand research initiatives, as this is a key requirement for the Insight Director role.
We think you need these skills to ace Client Director - Brand
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the responsibilities and requirements of the Client Director - Brand position. Tailor your application to highlight how your skills and experiences align with what Kantar is looking for.
Craft a Compelling CV: Ensure your CV is up-to-date and tailored to the role. Highlight relevant experience in strategic partnerships, brand development, and quantitative research. Use clear headings and bullet points for easy readability.
Write a Strong Cover Letter: Your cover letter should express your passion for brands and your consultative approach. Mention specific examples of past successes in similar roles and how you can contribute to Kantar's goals.
Showcase Your Leadership Skills: Since the role involves inspiring and managing junior team members, include examples of your leadership experience. Discuss how you've developed teams and driven collective success in previous positions.
How to prepare for a job interview at Kantar Group Limited
✨Understand the Brand Landscape
Before your interview, research Kantar and its position in the market. Familiarise yourself with their major clients and recent projects. This will help you demonstrate your knowledge of the industry and how you can contribute to their success.
✨Showcase Your Strategic Thinking
As a Client Director, strategic thinking is key. Prepare examples from your past experiences where you've developed successful strategies for brand growth. Be ready to discuss how you can apply similar approaches at Kantar.
✨Highlight Leadership Skills
This role involves inspiring and managing junior team members. Share specific instances where you've successfully led a team or mentored others. Emphasise your passion for developing talent and fostering a collaborative environment.
✨Prepare for Client Scenarios
Expect to discuss how you would handle client relationships and pitches. Think about potential challenges you might face and how you would address them. Demonstrating your consultative approach will show that you're ready to build strong partnerships.
